About
I am an award-winning editor, manager and reporter with a Masters in Journalism and 20…
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I was fortunate to travel to Italy after Cannes and now I'm back! I'm excited about the relationships built from #CannesLions2024. Nothing beats the…
I was fortunate to travel to Italy after Cannes and now I'm back! I'm excited about the relationships built from #CannesLions2024. Nothing beats the…
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Sports marketing was a major topic at Cannes Lions this year—and not only because the Olympic torch made an appearance on its way to Paris for the…
Sports marketing was a major topic at Cannes Lions this year—and not only because the Olympic torch made an appearance on its way to Paris for the…
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At Silverstone this weekend, Aston Martin looks to TikTok to connect sports fans with its luxury proposition. Sam Bradley reports on Aston Martin F1…
At Silverstone this weekend, Aston Martin looks to TikTok to connect sports fans with its luxury proposition. Sam Bradley reports on Aston Martin F1…
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Digiday
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The way fans consume sports is changing rapidly (think Gen Z and "sports-adjacent content"). Advertisers need to adapt! Our latest blog post…
The way fans consume sports is changing rapidly (think Gen Z and "sports-adjacent content"). Advertisers need to adapt! Our latest blog post…
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Today’s teens and twentysomethings are far from passive audiences. In fact, they’re pretty opinionated about the video landscape. At this year’s…
Today’s teens and twentysomethings are far from passive audiences. In fact, they’re pretty opinionated about the video landscape. At this year’s…
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In case you missed it on Monday - I reported on Publicis' big closed-door AI push this week at Cannes Lions for Digiday. And in case you haven't…
In case you missed it on Monday - I reported on Publicis' big closed-door AI push this week at Cannes Lions for Digiday. And in case you haven't…
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I keep 2 boxes in my closet. One has letters and cards. The other is full of newspaper clippings from my early career as reminder to myself of…
I keep 2 boxes in my closet. One has letters and cards. The other is full of newspaper clippings from my early career as reminder to myself of…
Liked by James Cooper
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Among the newer developments as deals get negotiated and cut are the inclusion of more sports inventory, and the pricing rollbacks that buyer are…
Among the newer developments as deals get negotiated and cut are the inclusion of more sports inventory, and the pricing rollbacks that buyer are…
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Two-thirds feel that business travel is critical for career advancement, yet just as many say they haven’t had equal opportunity to travel. Cloey…
Two-thirds feel that business travel is critical for career advancement, yet just as many say they haven’t had equal opportunity to travel. Cloey…
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For the past couple years, I've watched my coworkers attend Cannes Lions International Festival of Creativity...but it was only this year that the…
For the past couple years, I've watched my coworkers attend Cannes Lions International Festival of Creativity...but it was only this year that the…
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Having ads that capture attention is great, but do they actually drive responses? That’s the big question Heineken’s marketers are trying to answer…
Having ads that capture attention is great, but do they actually drive responses? That’s the big question Heineken’s marketers are trying to answer…
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Musicians and music rights holders are gradually realizing that they are leaving money on the table by not engaging more actively with audiences…
Musicians and music rights holders are gradually realizing that they are leaving money on the table by not engaging more actively with audiences…
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The race kicked into high gear last week when it became clear there would be no life after Oracle for its ad divisions. Seb Joseph and Ronan Shields…
The race kicked into high gear last week when it became clear there would be no life after Oracle for its ad divisions. Seb Joseph and Ronan Shields…
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Instacart is on a mission to make every surface shoppable, pitching that to advertisers at this year’s #CannesLions festival. Notably, there’s been…
Instacart is on a mission to make every surface shoppable, pitching that to advertisers at this year’s #CannesLions festival. Notably, there’s been…
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Some 80% of workers like to keep their work and home life separate and not discuss personal topics on the job, a new survey found. Hailey Mensik…
Some 80% of workers like to keep their work and home life separate and not discuss personal topics on the job, a new survey found. Hailey Mensik…
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