National CineMedia (NCM)

Despicable Me 4 set off fireworks this week, ranking in the top 10 biggest July 4th 3-day weekend openings of all time as families flocked to the movie theater. Don't miss out on the momentum of amazing content and elusive audiences. Up next, Twisters and Deadpool & Wolverine! 🎆 🎉 😎 #summermovies #minions

The summer box office is making noise! Inside Out 2 continues to break records in its third week, and A Quiet Place: Day One became the highest grossing opening for the franchise this weekend! There’s nothing to stay quiet about, more amazing content is on its way. Up next, Despicable Me 4! #summerboxoffice 

What a time at Cannes Lions International Festival of Creativity! Thank you to TEAM USA for sharing your insights and learnings from your experience with ADWEEK's Jameson Fleming, as well as Delta Air Lines' Shannon Womack for your incredible work as our partner and as a Global Young Lions Juror supporting the next generation of creative leaders. We are so excited to have you as part of the US Lions Community! “There’s nothing more important than helping young creatives take their careers to the next level,” said Shannon Womack, Delta Air Lines, Head of Commercial Marketing. “As we think about our industry and all of the problems that we face, this is the future. And these creators will be the ones that help solve the problems that we face today.”

Audiences are flocking to the movies! As Inside Out 2 breaks box office records, our ratings continue to outpace linear live sports and streaming. The summer movie slate is just heating up! Now’s the time to get your message on the big screen. #summerblockbusters #movieadvertising #NCM

And that’s a wrap on Cannes Lions International Festival of Creativity!🎬 Thank you to our first official travel sponsor Delta Air Lines who supported TEAM USA so they can “Keep Climbing.” Our panel about how to authentically develop creative that resonates with Gen Z featured this insight from Shannon Womack, alongside Taryn Crouthers of ATTN:, Palak Kapadia of Amazon and Rose Yan of Gold House – see you in 2025!

Yesterday at Cannes Lions International Festival of Creativity, our own Amy Tunick moderated a conversation about the future of brand storytelling at the Brand Innovators panel with two incredible marketing leaders! Alyson Griffin of State Farm and Chaucer Barnes of Translation are both known for developing authentic, culturally relevant creative that reaches and resonates with Gen Z. And everyone agreed that this elusive ad-skipping, cord-cutting audience is most attentive at the movies!

Today, we launched the Official US Lions Community at Cannes Lions International Festival of Creativity! It was an epic celebration with host Delta Air Lines and partner/sponsor ATTN:, where our own Amy Tunick led a conversation with Shannon Womack, Taryn Crouthers, Palak Kapadia and Rose Yan on the Do’s and Don'ts when marketing to Gen Z. Guess what is a BIG DO? Cinema ads! No plot twist here that Gen Z loves the movies! Wanna know what it’s like to be a mentor in the amazing #CannesYoungLions community? Get the inside scoop from Jonathan Johnsongriffin! 🎬

Welcome to Cannes, TEAM USA! Today we celebrated the incredible TEAM USA at the Known Villa in advance of the global competition this week. Thank you to Known, Ross Martin and Brad Roth for hosting us at your fabulous villa during Cannes Lions International Festival of Creativity. A few snapshots from today's event ⬇ Good luck to TEAM USA this week in the global competition!

We're bursting with joy as Inside Out 2 crushed the box office this weekend, captivating young, diverse women - and making it the highest grossing and best attended weekend of 2024! Don't be left out of this summer's blockbuster crowd! #summermovies

From the world’s best content to the highest attention scores in media, programmatic campaigns with NCM check all the boxes your campaign needs to be successful. Did we mention our #attribution and other #measurement capabilities can prove it? #programmatic #cinema #NCM #businessoutcomes   Read more ⬇️ https://lnkd.in/ejvS898Y