National CineMedia (NCM)’s Post

Let us weave cinematic magic into your creative visions. #CreativeVisions #CinematicMagic #AnimationMasters #DigitalStorytelling #MarketingMagic #VisualArts #AnimationStudio #DigitalMarketingMagic #CreativeAgency #StorytellingGenius

Hi Everyone, my colleague, Preeti Bhattacharyya and I are attending FICCI FRAMES 2024 this week and would love to catch up with some interesting folks! Would love to talk all things #media #ficciframes2024 #filmindustry #productioncompany #content #contentproduction #contentcreation #filmproduction #filmproducer #televisionproduction #productionhouse #producers #legal #distribution #animation #games

Did you know that cinema ads outperform every other medium in capturing attention? 👀 Pearl & Dean and NeuroInsight looked into the neuroscience behind advertising and found that cinema ads engage viewers more than any other medium. With Filmyc, we’ve made buying cinema inventory as easy as digital ads. Read more about the research and find out how we’re revolutionising cinema advertising here: https://bit.ly/3zL1YPd #cinema #programmatic #bigscreen #advertising #filmyc

A grow-er, not a show-er, that’s what we’ve got with Elemental.   Following a bomb launch weekend, the Pixar movie has gone on to pull in audiences week after week. It now sits at nearly $400m in global box office, the first animated feature based on original IP to do this since the pandemic.    It seems word of mouth as a marketing channel still exists when content truly connects with the audience and can really drive original IP (see also Nimona, a Netflix original animated feature which showed good legs too).   This is great news, because although Mario Bros, Rise of Gru and Barbie have pulled in awe-inspiring box office, we still need new fresh stories to come up and have success. And it’s not fair to judge original IP by these monster bench marks.     Unfortunately, Ruby Gillman, Teenage Kraken from DreamWorks hasn't enjoyed the same reception (see below slide). But we hold on for Migration from Illumination and Wish from Walt Disney Animation Studios later this year, assuming that striking doesn't postpone release.    What's next for Elemental? It has the longest wait before hitting Disney+ for an animated feature yet, landing on the platform before Christmas (*chefs kiss* for the scheduling). This gives it a real shot at bedding down audience engagement in streaming.    If it approaches the levels of Luca and Turning Red, which remain stand out in US Nielsen performance, that would be a real win (see below slide). These were essentially direct to D+ during the pandemic, with no theatrical window.  Sing 2 has ably demonstrated that it’s possible to do both.     #theatrical #cinema #animation #streamingwars #netflix #disneyplus

🎬 A brief view of mine on the potential of video game adaptations in cinema! Check out the full article on BestMediaInfo to explore how this trend is shaping the future of entertainment: https://lnkd.in/dmu7rSYK #Filmmaking #VideoGameAdaptations #EntertainmentIndustry #Storytelling #FilmProduction

Bringing Cinema to Your Videos: A Guide for Aspiring Creators. Explore with FM Marketers the art and science of creating cinematic videos that captivate and tell compelling stories. #CinematicVideos #CreativeContent #FMMarketers

When will the entertainment industry learn that family-friendly flicks perform better than their R-rated counterparts? Inside Out 2 just passed $1B in the box office, so the people have spoken once again. If you look at a list of the Top 100 grossing movies of all time, over 95% of them are rated PG-13 or less. Of course I understand some director's desires to do something different for whatever artistic reasons they may care about, but movies are a business. And family-friendly content wins. #entertainment #boxoffice #insideout2 #familyfriendly

I have been meaning to update here for a bit, but wanted to let you all know that I am finally in the video game industry! I now work for Hidden Variable Studios as their Social Media Video Editor. I never thought I would make it in, and gave up on that idea and pursued it in film. It's been a long time coming, but finally made it in. I post an example below of my work with them so far. #skullgirls #videoediting #FGC

With the ability to craft realistic video scenes from mere text, industries from filmmaking to advertising are set to experience a seismic shift, where imagination meets limitless possibilities #SoraAI #GeneratieveAI

Happy to share my review of "Virtual Filmmaking with Unreal Engine 5" by Hussin Khan! This comprehensive guide provides a solid foundation for filmmakers diving into the realm of Unreal Engine. From environment setup to post-production, it covers all the essentials, seamlessly integrating Unreal Engine 5. Plus, it delves into metahuman creation, adding another layer of depth to the process. Such a nice journey reading this book and an informative one! Book Link:  https://packt.link/Xzjq7