There’s no space like… noplace? 👀 Social app noplace hit the no.1 spot on the App Store yesterday. Never heard of it? Here’s what you need to know: 💬 It’s a text-only update platform that until yesterday was invite-only. Rather than using an algorithmic approach, it uses AI - for example to offer summaries of what you’ve missed ☺️ It appeals to younger social media users and has been described by TechCrunch as a ‘modern day Myspace’ - it has profiles, badges, top 8 friend lists, and chats 🤝 It’s old-school social - launched by Tiffany Zhong, noplace is designed to prioritise friend connections and community over entertainment 😏 It encourages users to share what they are doing at present (i.e. status updates… remember those?) Read more: TechCrunch: https://lnkd.in/eqUGtuws Already an avid user? Let us know what you think 👇
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It’s here! #Digital2024 has landed, with 550+ pages of digital, social, mobile and ecommerce data and trends - and a major milestone for social media users. Here are some of the highlights: ⭐️ There are now more than 5 billion social media user identities - equivalent to 62% of the world’s population. 📱Social media users spend an average of 2 hours and 23 minutes a day on social platforms. 🥇 Instagram is now the world’s ‘favourite’ social platform, taking the crown from last year’s winner, WhatsApp. 👀TikTok’s most popular hashtag (#fyp) has over 55.5 TRILLION views ⌚TikTok tops the ‘time spent’ charts with an incredible 34 hours per month on average spent in its Android app - that’s more than an hour per day. ⬆️ Average daily time online has risen by 3 minutes over the past twelve months to 6 hours 40 minutes. 🤑 Facebook grew its global ad reach by more than 200 million over the past 12 months, delivering year-on-year growth of 10.5%. There’s a lot more to uncover in the report and the in-depth analysis - check out this, and the full report, now. #Digital2023 #GlobalDigitalReport #SocialMedia #socialplatforms #data #digital #socialtrends #ecommerce #mobile #socialmediastats #WeAreSocial
Digital 2024 - We Are Social UK
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This week's Monday Mashup is here, with a round-up of the week's biggest social media news stories. It includes: 1️⃣ noplace hits No. 1 on the App Store 👻 Snapchat releases new personalisation features ✍ Meta changes its 'Made with AI label' Read more: https://lnkd.in/esxq3KmY
We Are Social’s Monday Mashup #681 - We Are Social UK
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Sports marketers are throwing increasing volumes of content at the wall to see what sticks. UK Head of Sport, Joe Weston spoke to The Drum on how ‘it’ may soon hit the fan. Read more👇
Head of Sport at We Are Social | Changing the game in Sports Marketing | BIMA 100 Class of 2022
As anyone who knows John McCarthy will know, he wants / likes an opinion. So when The Drum came asked for some sporting opinions, I was delighted to have a go at explaining one of the core challenges and (sometime) frustrations I have with modern sports marketing - the prioritisation of volume and speed over quality when it comes to content. Read more ⬇ https://lnkd.in/eHxxbxXA Think a fair few people in my network might recognise a lot of this, some might disagree, some might feel a little challenged. Let me know your thoughts in the comments #sportsmarketing #sponsorships #socialmediamarketing
An overflow of content won't solve the enshittification of sports marketing
thedrum.com
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#ThursdayThoughts Southeast Asia has the world’s most “active” gamers, with the Philippines, Indonesia, and Vietnam taking all three of the top spots in the latest rankings. For more data like this, check out our full Digital 2024 report - link in comments 🔗
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Check out the latest edition of our newsletter including a month full of award wins, our latest work with Booking.com and Samsung Electronics featuring some famous faces, the latest trends over on The Feed, and more.
The We Are Social Review | Wins, viral campaigns, satirical TikToks & more
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This issue explores new applications of AI, a new AI company focused on safety, and emotion-cancelling AI. Read more in our bi-weekly #XYZSnippets, where we delve further into the big conversations in the space, key headlines, and notable brand activations. OpenAI, Dot Ai, SoftBank Group Corp.
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"The trajectory of gender equity and inclusion has been moving in the right direction. Participation isn’t just increasing; athletes are reclaiming their narratives and celebrating their identities. However, significant barriers remain." Group editorial director, Daniel Parker spoke to Creativebrief about whether the Paris Olympics will mark a new era of inclusive accessible storytelling. Read more⬇
Sport has always been unique in its ability to drive cultural currency and brand love. This year’s unique summer of sport brings with it the opportunity to tell new stories, highlight new Olympic sports and provide consumers with unexpected moments of joy and pain. With this in mind, we asked industry experts if the #parisolympics will mark a new era of inclusive, accessible sports storytelling. Featuring insights from: Toan Ravenscroft, Managing Director, M&C Saatchi Sport & Entertainment, Amsterdam, Ben Essen, Chief Strategy Officer, Iris, Rebecca K. Roussell, M.S. and Connor Mellas, SVP Inclusive Communications & SVP Sport, Current Global, Geoffrey Chang, Creative Lead, eight&four, Michael Rekab, Strategy Director, Spring Studios, Jenna Russell, Strategic Group Head, elvis | creative agency | b corp, Daniel Parker, Group Editorial Director, We Are Social Read the full article via the Creativebrief platform: https://lnkd.in/ettwVfgP
Will the Paris Olympics mark a new era of inclusive, accessible sports storytelling? | Creativebrief
creativebrief.com
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Our design team in London have been shortlisted in the typography category at the Collision Awards for their Women's World Cup football cards with adidas. 🎉 We would really appreciate your vote and your support means the world to our team ❤️ Cast your vote here 🗳: https://lnkd.in/guH-3_Yw
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This week's Monday Mashup is here, with a round-up of the week's biggest social media news stories. It includes: 📍 Pinterest users can now turn boards into videos ⚽ Snapchat celebrates Euro 2024, 🤖 Meta begins rolling out AI characters for creators Read more: https://lnkd.in/ej_mnRFh
We Are Social's Monday Mashup #680 - We Are Social UK
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