LatAm Intersect PR

Exciting news! Our agency has a new look that reflects our commitment to innovation, empathy, and meaningful connections. We believe that by embracing new technologies and pushing the limits, we can create a better future where brands and audiences are seamlessly connected. Join us in our mission to make lives easier, more fulfilling, and more connected. Let's reach for the future, never settle, and discover the future of communications with the #INTERSECT, together. #pragency #pr #latamintersectpr #prlatam #prlatinamerica #publicrelations #digitalmarketing #socialmediagency #marketingagency #metaverseagency

Our latest study on the emotional impact of legalized gambling was recently featured on #CNN, spotlighting a notable rise in resistance among young demographics. Explore the detailed findings in the full article >> https://lnkd.in/dumDrd5W During the interview, Roger Darashah, our co-director, emphasized that these results offer a "gentle reminder" of young people's less favorable views towards gambling. He advises gambling companies, #SportsBetting firms, and #casinos to remain vigilant in monitoring public sentiment on this contentious issue in Brazil. Explore how our emotional analysis reports can support your brand in navigating these dynamics. Schedule a conversation with us to learn more!

What positions people at the top of your mind as go-to experts on a given subject is down to their visibility across digital media. This is especially important considering that 63% of people prefer companies in which the CEO has their own social media profile. In the upcoming months we’ll be looking at leadership and content in our monthly newsletters. Sign up to stay informed >> https://lnkd.in/d9Z_yznW

Una de las satisfacciones más importantes que puedo sentir es ver como después de meses de trabajo creativo, esfuerzo colectivo, amanecidas, encuentros y desencuentros, finalmente la idea que has planeado en equipo, se materializa. Ayer fue el lanzamiento oficial del servicio de comida dentro de la app de Yango en Bolivia, un esfuerzo conjunto por lograr que nuestro cliente siga sumando puntos en su liderazgo tanto en el país, como en la región. La unión de varios equipos logró que el evento sea un éxito. Se sumaron los amigos de la prensa, más de veinte de nuestros talentosos influencers, Alejandro y su equipazo de Four Group, el hub local de Yango en Santa Cruz y por supuesto nuestro equipo de PR y marketing de influencia en LatAm Intersect PR Así se da la patada inicial a una campaña planeada durante meses, que involucra a nuestra agencia, que apuesta cada vez más alto y más arriba. Agradecemos y felicitamos el esfuerzo en conjunto de Juan Pablo Velasco en el liderazgo del equipo local de Yango, a Isabella Bowles por acompañar cada acción, al equipo internacional que estuvo presente desde hace días en el país, a nuestra Directora de agencia Claudia Daré que estuvo visitando el país para afinar los detalles, a Emanuelle Medina por toda la coordinación de prensa, a Natalia Jáuregui dando su mano con la convocatoria a influencers, a los amigos chóferes que nos apoyan en cada evento y al enorme CORONA que cerró la noche con broche de oro. Por más eventos exitosos, por más clientes y usuarios contentos, por más experiencias de vida. #lanuevaerayango #loanterioryafue

Being reactive is no longer enough. Through tailored, proactive press strategies that align with your unique needs, we ensure your messages resonate with your audience's expectations, keeping your brand in the headlines, not the footnotes. At LatAm Intersect, we ensure your brand doesn't just ride the wave but creates it. Let's chat about how we can shape your brand's narrative together.

The little yellow bird bid farewell yesterday, and I already feel nostalgic. I know I'm a bit late to the news—it's old now—but we were very close to him and witnessed his peak in Brazil, so I couldn´t fail to say goodbye. As the PR agency in Brazil for the little yellow bird, we partnered with Mayank Bidawatka and Aprameya Radhakrishna in this effort to deliver democratic and decentralized communication networks from the heart of the world: India! The little bird spoke nearly 100 languages. He was creative, embraced the fun Brazilians had with his name. His responses became readymade memes. How could you not fall in love with him? But competing with the giants isn't easy. Especially when coming from an emerging country. But warriors never give up! Thanks Koo, thanks Mayanki and team for your trust on us. We are still by your side! LatAm Intersect PR

Although TONIGHT WE HAVE A BIG GAME at Copa America with a strong rival in Colombia, I'm still thinking about the brilliant advertisement I saw on the side of the pitch. South America and the United States "are meant to be together" says LATAM Airlines and Delta Air Lines this Copa America 2024, and I couldn't agree more! At a time when globalization is being discussed, sports is a great reminder of how much we have in common up and down America, as well as this Copa America showcasing the size and diversity of Latin American expatriate communities who call the United States home. Whether your country wins or loses (of course my fingers are crossed for Brazil!), events like Copa America and the Olympics champion the positive, hopeful, friendly sides of our nations. They highlight our shared passions, pride and unity, as well as demonstrating the art of competing with one another while ensuring we all follow the same rules. As we support our teams, let's also celebrate the chance to recognise connections we can build across borders. This international sporting season is a wonderful way we can prove that we truly "are meant to be together". Let the final matches come and the Olympics soon after. We are rooting for the unity that sport provides. LatAm Intersect PR

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Meet the Gleamers: #WGSN has just released an insightful #forecast about our future #consumers, and we're here to explore how brands can connect with them. Discover why humor and joy will be crucial for engaging with your #audience and learn more about how our audience-based methodology can elevate your brand's connection with them.

I had a work trip to Bolivia planned for last week, just a day after the coup attempt on Wednesday. With my ticket already paid for and my flight boarding on Thursday, the coup attempt on Wednesday afternoon left me apprehensive - whether to go or not to go. Following the news closely, I witnessed how immediate and accurate (for the most part) our various channels and means of communication have become. My local team was relaying everything via WhatsApp, at the same time I was monitoring X, and in the backround ran the Brazilian and Bolivian 24-hour news. Bolivia has long been in a climate of antagonism and has experienced many coup attempts, some of which were successful. But it was remarkable to see how quickly the case was resolved, with those who stood up against the government being stopped and arrested. The outpouring of memes that came next - all with a good dose of Latin humor - shared reflections of the events wrapped in expressions of anguish and delight, with everything easier to convey through a laugh and a smile. The next day, I flew, met my team, we discussed strategies, we met with our client who was having a big launch on Friday. Although this was canceled and moved to the following week, the generals are in their barracks, and everything is apparently normal, and Bolivia remains democratically strong. This is a relief and a joy for all of us Latinos. LatAm Intersect PR