Great chat last week with Katie Stoller on The Influencer Marketing Podcast. Tune in; we touch on many interesting topics. Episode 23!
About us
Get closer to your customer, audience and aspirations 🤝
- Website
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https://scopeapp.io/
External link for Scope
- Industry
- Software Development
- Company size
- 51-200 employees
- Headquarters
- London
- Type
- Privately Held
Locations
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Primary
Get directions
125 Kingsway
London, GB
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Get directions
Döbelnsgatan 55
Norrmalm, Stockholm County 113 52, SE
Employees at Scope
Updates
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Last week's episode is about how tech companies can execute an influencer strategy in-house. Tune in and listen to our guest, Kimia Kalbasi.
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Last week's episode is all about co-collections with influencers. Anouk Hoeijmakers is the expert and shares how brands can do it in-house. Thanks again for sharing your insights :) Episode 21, tune in now!
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It's fantastic to have Marko Stupar from GrowMojo Co. back on the show! This time, we're diving into UGC ads on Meta—covering the dos and don'ts, what true UGC really is, and much more. If you run ads, this episode is a must-listen. And if you missed our episode 16 about TikTok Shop, be sure to check that out too! Marko, it's great to have you with us again!
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Exciting discussion with Josh Peacock on our latest episode! We delved into the dynamics of influencer marketing across Asian territories like China and South Korea, examining how their unique consumer behaviors could inspire strategies in Western markets. Don’t miss out! A big thank you to Josh for sharing his valuable insights!
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IM freeeeeeeelaaanceeeeers have a look ✨👇
Got an idea this morning: I meet so many brands that want to get started with influencers but need some expert help from influencer consultants and freelancers. So why not just create a mini database of influencer consultants and freelancers so brands can find them? Comment if you are a consultant or freelancer in the influencer industry and want to sign up for the database. Likes, comments, and reshares are appreciated so we can spread this post!
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In our latest podcast episode, we explore the realm of original content with Arielle Worona, a seasoned expert with over 15 years in the entertainment and influencer industry. For instance, original content might take the form of a YouTube podcast series where brands delve into industry topics to narrate their unique stories. Having an expert like Arielle is crucial for such endeavors. During the discussion, we uncover the significance of creating original content, its importance, and much more. Listen to episode 18 on Spotify now!
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We had the chance to have Taryn Williams on the show! She runs her own business in the influencer and modeling industry. And she successfully exited one of her businesses last year! We discussed her views on the influencer industry, the TikTok ban, live shopping, how to evaluate creators, and much more. Thanks for joining us, Taryn!
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I'm confident that TikTok Shop is here to stay. Marko Stupar at GrowMojo Co. covers everything you need to know in our latest episode. For founders, CMOs, and marketing professionals, this episode is your essential guide to TikTok Shop. - How does it operate? - Why should you participate? - What kind of results can you anticipate? - Common pitfalls to avoid - Effective strategies to apply This episode is filled with valuable insights and practical tips that you can implement immediately. Even if TikTok Shop isn’t available in your market yet, listen in to be prepared! It was great having you on the show, Marko!
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Ping 💡 Wix when reaching out to influencers ps. lots of insights in comments too 🤓 💬
This is the email I send when reaching out to Influencers. Is it OK or am I missing something? Subject: Inquiry - sponsored content for Wix Hi XXXX, It’s nice to meet you. My name is Sarah and I take care of Influencer Marketing at Wix. We are looking to collaborate with content creators like you, targeting XXXXXXX (target audience) . Our goal is to raise awareness to XXXXXX (product name) and the value it can bring to XXXXXXX (types of users/use cases). We are interested in doing a sponsored dedicated video/series of videos/post with you, for your XXXXX channel, showcasing/highlighting the XXXXXX offering and what can be achieved using it. We would like to give you creative freedom as you know your followers best. Therefore, we would love you to take a look at the product (it's free to use), and suggest an outline/idea with us. We ask to review and approve your outline before you create the video, if needed we will give you feedback. If you prefer, we can also provide you with a specific brief. And of course, we ask to approve the final video before it goes live and confirm the live date with you. To proceed, please let me know if this could be of interest to you and how much you charge for 1 video/a series of videos. Thank you and I look forward to hearing from you, Sarah ___________ #influencermarketing #marketing #B2Bmarketing #SaaSmarketing