Erik Bacharach

Before the headline-grabbing deal, came an attention-seizing hype video. Andrew Nacario has helped innovate MLB free agency presentations at CAA Sports, with Trea Turner’s case serving as the quintessential example. Nacario, CAA’s co-head of baseball with 16 years of experience at the agency, wrote the...

Jonathan Hay started with the Red Sox in 2013 as a minimum-wage intern. When he did his taxes that year, the cash value of the ring he received for the team’s World Series title was more than he had earned in six months with the club. ...

Ryan Gustafson’s steep ascent within Ilitch Sports + Entertainment has unfolded quickly. He joined the organization in 2022 before being promoted to COO a year later and then president and CEO in March. In the process, the 38-year-old became the youngest to hold his title among all...

Diana Camarillo has fond memories of the 2022 McLendon Leadership Weekend at the University of Kansas, where she was part of The McLendon Foundation cohort that gathered to participate in various programming aimed at professional development. The cohort competed in a 24-hour case study competition, with small groups...

As part of planning for a ceremony to commemorate the 75th anniversary of the Little League Baseball World Series in 2022, Steve Keener, the organization’s president and CEO, thought it would be fitting to erect statues of three of Little League’s most prominent supporters over its history...

Former MLB pitcher Tom Gordon has been involved with Perfect Game since his playing days ended in 2009, compelled to give back to the sport. The first few PG events he swung by were well attended — he remembers upward of 500 participants at tournaments hosted by...

MLB is bringing back its Players’ Weekend on Aug. 16-18 to provide a platform to showcase players’ interests, backstories and charitable causes. A different aspect of players’ lives will be highlighted each day through in-stadium game presentation elements, broadcast enhancements with media partners and social media content. During...

MLB has signed WM as its first-ever sustainability sponsor in a deal that includes the environmental solutions provider serving as the presenting sponsor of the league’s Earth Day campaign. The sponsorship designates WM as the official sustainability partner of MLB. WM, formerly known as Waste Management, will also provide...

The Mets on Friday unveiled their new Nike City Connect uniforms, which feature a dark gray base, black pinstripes and notes of purple throughout, a nod to the New York City Subway’s 7 line, which stops at Citi Field. The launch represents Aramark’s largest inventory for a single...

With Pearl Jam releasing its 12th studio album at midnight yesterday, MLB is working with the rock band on a cross-promotion campaign that will feature in-park, broadcast and social activations around the debut of “Dark Matter.” MLB Network produced customized sizzle reels of each teams’ season highlights, set to...