Data

Univision calls Copa America audience ‘magnificent,’ on par with what World Cup might deliver

Daily - 07/09/2024

The USMNT’s premature exit from the Copa America tournament last week has not weighed heavily on viewership across Fox and Univision. Through the quarterfinals, Copa America is averaging 1.17 million viewers across Fox, FS1 and FS2 (28 matches), which is up 45% compared to the 2016...

Sports fans are ready to embrace AI-powered digital experiences, new IBM study finds

Power Up Newsletter - 07/09/2024 | Daily - 07/08/2024

Sports fans’ collective appetite for data analytics only continues to grow. And now it’s not really a question of whether a sports team or league should invest in this offering or not -- but more so, how can the industry meet the growing want for higher-level statistics. ...

D.C. posts best monthly handle yet after switch to FanDuel exclusivity

Betting Newsletter - 07/03/2024 | Closing Bell - 07/03/2024

May brought the highest handle in D.C. since sportsbooks there began taking bets in 2020, breaking a record that stood since October 2021. D.C. operators handled $32.8 million, an 171% improvement over last May’s $12.1 million. The surge was driven by the District’s switch in March from exclusive...

ESPN digital, social remains ahead of competitors

Morning Buzz - 07/02/2024

ESPN Digital in May once again led the U.S. sports category in unique visitors (100 million), marking the 27th straight month it has led the category, per new data being released today by comScore. ESPN reached two-thirds of the U.S. adult population in May across its digital,...

Rangers, Bruins, Leafs top PlayFly’s NHL Fan Score ratings

Unpacks Newsletter - 06/27/2024

Sports media and marketing firm Playfly Sports revealed its 2024 Fan Score report for the NHL, with teams such as the Bruins, Leafs and Rangers leading the field, reports SBJ's Alex Silverman. In addition to touting the virtues of the league and its trajectory to marketers, the report,...

ATP sees record social, digital audience growth

Morning Buzz - 06/26/2024

The ATP has seen record social and digital audience growth across ATP athletes, tournaments and Tour over the past year. The past 12 months have seen ATP athletes’ social media audiences rise 10% to 168 million globally, while ATP tournaments have increased their social media fan followings by 16%,...

MLS per-match attendance up 7% with 25 teams up or flat

Daily - 06/24/2024 | Morning Buzz - 06/24/2024

MLS clubs are averaging 23,246 fans per match so far this season, marking an increase of 7% from the same point last season. In total, more than 6.5 million people have come through the turnstiles so far this season, marking an increase of about 725,000, or...

Sports betting performance in New York has other states rethinking tax rates for operators

Unpacks Newsletter - 06/24/2024 | Betting Newsletter - 06/21/2024

When Illinois legislators voted to increase the tax rate that sportsbooks will pay in that state from 15% to as much as 40% earlier this month, the lobbyist whose group lost that fight turned his attention to future battlegrounds. States facing budget shortfalls almost certainly will be in...

Audience Analysis: UFL title game delivers; Euros, CWS, Swimming Trials off to fast starts

Daily - 06/19/2024 | Daily - 06/19/2024

Fox drew 1.6 million viewers for the first UFL Championship game on Sunday afternoon, featuring the Birmingham Stallions against the San Antonio Brahmas. That figure is well above the 2023 USFL title game on NBC (1.2 million for Stallions-Pittsburgh Maulers in July) and the 2023 XFL title...

Game 4 blowout means NBA Finals viewership now down 2%

Media Newsletter - 06/17/2024

The Celtics-Mavericks series heads into Game 5 tonight with viewership down 2% from the same point of the Nuggets-Heat NBA Finals last year, which only went five games. ABC was flat with 2023 after three games, but the Mavericks’ 122-84 win in Game 4 on Friday night put a...

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We haven't even begun the process, but the family has agreed to find a new ownership group coming in that will make everyone proud of the Celtics going forward.
-- Celtics majority owner Wyc Grousbeck, in his first public comments since announcing that his ownership group plans to put its stake in the franchise up for sale. “Closing Bell,” CNBC, 7/8.

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Univision calls Copa America audience ‘magnificent,’ on par with what World Cup might deliver

Sports fans are ready to embrace AI-powered digital experiences, new IBM study finds

D.C. posts best monthly handle yet after switch to FanDuel exclusivity

ESPN digital, social remains ahead of competitors

Rangers, Bruins, Leafs top PlayFly’s NHL Fan Score ratings

ATP sees record social, digital audience growth

MLS per-match attendance up 7% with 25 teams up or flat

Sports betting performance in New York has other states rethinking tax rates for operators

Audience Analysis: UFL title game delivers; Euros, CWS, Swimming Trials off to fast starts

Game 4 blowout means NBA Finals viewership now down 2%

SBJ Morning Buzzcast: July 9, 2024

Univision’s Lindsay Casinelli, NFL’ Sunday Ticket’ lawsuit, Jimmy Pitaro’s looming decisions

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Inside Look 2024 NHL Draft

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