Gail Horwood

New York City Metropolitan Area Contact Info
4K followers 500+ connections

Join to view profile

About

Marketing and digital product pioneer with strategic and operational skills acquired at…

Activity

Join now to see all activity

Experience & Education

  • Novartis

View Gail’s full experience

By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement, Privacy Policy, and Cookie Policy.

Volunteer Experience

  • Scarsdale Adult School Graphic

    Board Member

    Scarsdale Adult School

    - 3 years 1 month

    Education

    The Scarsdale Adult School is a continuing education program that offers an enrichment curriculum for lifelong learning. Day and evening courses are offered throughout the year. There is a wide choice of intellectually stimulating, recreational, and skill-enhancing courses and lectures. Subjects range from literature, history, and music, to computer use, crafts, fitness, cooking, dancing, and bridge.

    Established in 1938, the School is an independent, not-for-profit organization chartered…

    The Scarsdale Adult School is a continuing education program that offers an enrichment curriculum for lifelong learning. Day and evening courses are offered throughout the year. There is a wide choice of intellectually stimulating, recreational, and skill-enhancing courses and lectures. Subjects range from literature, history, and music, to computer use, crafts, fitness, cooking, dancing, and bridge.

    Established in 1938, the School is an independent, not-for-profit organization chartered by the New York State Board of Regents.

  • General Assembly Graphic

    Board Member, Marketing Standards

    General Assembly

    - Present 6 years 9 months

    Education

    The skills needed to be a marketing leader have changed dramatically. While strengths that used to set marketers apart — like crafting a powerful brand voice and a brilliant go-to-market strategy — are still essential, leaders today need to be technology savvy, data fluent, and measurement focused across an increasingly broad range of channels.

    The Marketing Standards Board is on a mission to provide clarity to aspiring leaders by explaining the skills and career paths in marketing. The…

    The skills needed to be a marketing leader have changed dramatically. While strengths that used to set marketers apart — like crafting a powerful brand voice and a brilliant go-to-market strategy — are still essential, leaders today need to be technology savvy, data fluent, and measurement focused across an increasingly broad range of channels.

    The Marketing Standards Board is on a mission to provide clarity to aspiring leaders by explaining the skills and career paths in marketing. The Marketing Standards Board is working to:

    Define the key functions and build transparent pathways for marketing careers.
    Establish objective performance standards through industry-standard assessments.
    Facilitate hiring and developing talent at scale.

Projects

  • Martha Stewart's Recipe Database

    Comprehensive relational database of all of Martha Stewart's recipes spanning the entire history of the company. This central database is the authoritative source of Martha Stewart's recipes, ingredients, versions and uses.

    Other creators
    See project

Honors & Awards

  • Top 100 Women in Brand Marketing, 2019, 2018, 2017

    Brand Innovators

    https://brand-innovators.com/women/2019-top-100-women-list/
    https://brand-innovators.com/women/2018-top-100/
    http://brand-innovators.com/women/class-of-2017/

  • Chief Marketing Technology Officer (CMTO)

    Adweek

    As technology continues to transform consumer experiences, the most successful CMOs are those who blaze a trail of innovation and embrace strategy, data and digital platforms to forge new connections with their target audience.

    Each year, Adweek honors the top marketers who are leading the charge on digital transformation and redefining the traditional approach to marketing by infusing it with tech-savvy solutions — the…

    As technology continues to transform consumer experiences, the most successful CMOs are those who blaze a trail of innovation and embrace strategy, data and digital platforms to forge new connections with their target audience.

    Each year, Adweek honors the top marketers who are leading the charge on digital transformation and redefining the traditional approach to marketing by infusing it with tech-savvy solutions — the CMTOs.

    https://www.adweek.com/brand-marketing/these-21-cmos-are-channeling-tech-to-get-consumers-to-obsess-about-their-brands/#/

  • 2015 North America Effie Award Finalist

    Effie Worldwide

    Listerine FIFA World Cup Social Media Campaign

  • 2014 Top Digital Marketer

    Advertising Age

Organizations

  • Mobile Marketing Association

    Board Member, North America

    - Present

  • Culinary Institute of America

    Society of Fellows

    -

More activity by Gail

View Gail’s full profile

  • See who you know in common
  • Get introduced
  • Contact Gail directly
Join to view full profile

Other similar profiles

Explore collaborative articles

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Explore More

Others named Gail Horwood

1 other named Gail Horwood is on LinkedIn

See others named Gail Horwood

Add new skills with these courses

See all courses