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Deals last updated: 15th July 2024
Liverpool is home to many broadband deals, ranging from full fibre to broadband and TV packages. Our guide will help you find the best package for your household and keep you in the loop about which broadband providers operate in this region.
Since Liverpool is supported by a wide range of broadband providers, residents can pick between broadband only, broadband and phone or broadband and TV packages. Not every broadband provider in your area will offer all of these services, so it is important to decide which package you want before committing to a provider.
Liverpool is supported by some of the most popular broadband providers in the country. According to our survey[1] , 30 per cent of Liverpool residents use BT broadband, followed closely by Sky Broadband (20 per cent), Virgin Media (17 per cent) and TalkTalk (9 per cent).
Despite the popularity of these providers, you should still compare various deals and providers to find the best package for your needs. To help you better understand which broadband companies are worth your time, we have included our own Independent Advisor Rating. These scores are informed by various elements, including value for money, speed and customer service. For more information, take a look at our methodology.
Hyperoptic ★★★★
Hyperoptic’s services do not cover the entirety of Liverpool, so we recommend checking your postcode to see if you live in a supported area. Residents in supported areas can benefit from ultrafast full fibre broadband, with speeds as high as 900Mbps.
Sky Broadband ★★★½
Covering wide swathes of Liverpool, Sky is one of the largest broadband providers in the UK. Sky offers full fibre broadband with speeds of up to 900Mbps, and there is a choice between broadband only or broadband and TV packages, which include TV, film and sports channels.
BT Broadband ★★★½
Based in Ormskirk, BT supports households and businesses across Liverpool. When necessary, the company offers landline broadband services, and eligible households can opt for broadband only deals.
Plusnet ★★★½
Plusnet supports wide areas of Liverpool and has speeds of up to 900Mbps. The company is phasing out its landline services and is offering fibre and full fibre broadband deals to eligible households.
NOW Broadband ★★★½
NOW Broadband offers no-contract broadband packages with a £60 activation fee. For an additional £6 a month, eligible postcodes have access to TV packages, including cinema, TV and sports channels. NOW also offers traditional contracts with full fibre broadband for supported households.
Vodafone ★★★½
Vodafone mobile customers can receive a monthly discount on their broadband, and eligible customers can also receive free installation of its full fibre service. Optional TV and landline deals are available, with speeds of up to 900Mbps for supported postcodes.
Virgin Media ★★★
Virgin Media offers a range of different broadband packages, with speeds capping out at 1,130Mbps. Depending on your postcode, the company offers packages from broadband only to sim card, landline and TV deals.
TalkTalk ★★★
TalkTalk is known for its wide array of packages at competitive prices, and it offers Wifi 6 routers for compatible households. The company provides full fibre broadband deals in parts of Liverpool and has plans to further roll out the technology across the city.
The best broadband provider won’t be the same for everyone, so you must consider some crucial factors before picking a package. To help you find the best broadband speeds in your area, use our postcode checker.
Here are some of the most important factors you should consider when choosing a broadband provider in Liverpool.
The speed of your broadband will depend on several factors, and one of the biggest considerations is your postcode. Check which providers offer the best speeds in your area, and ensure those speeds are adequate for your needs. For instance, a house with more people who regularly stream content or video games will require a faster connection than someone living alone. Use our guide to help you find out what broadband speeds you need and how to measure them.
The cheapest broadband deal may not offer sufficient speeds for your household, meaning you may need to budget for your broadband. Most contracts are paid monthly, and some providers require an initial one-off installation fee. Ensure the price of your broadband contract adheres to your current budget, and compare multiple providers to find the best price.
Most broadband providers offer contracts over 12, 24 or 36 months. Although long-term contracts are usually the most cost-effective, those living in rented accommodation may benefit from shorter contract periods. Some providers offer monthly rolling or no-contract broadband deals, making them ideal for renters.
No matter which broadband provider you are working with, it is paramount that you check recent customer reviews to ensure a smooth and positive experience. Using our Independent Advisor Rating is another great way to discover more about each provider, as we ranked them on their quality of customer service, value for money, speed, reliability, ease of contact and technical support.
If something does go wrong with your broadband, having access to an effective customer service team can make the process much more straightforward. Check for dedicated customer support lines or online chat features that make it easier to contact the provider.
Wifi boosters can be used to extend coverage to low-signal areas within the home. Ideally, your wifi should reach all areas of your home without the need for additional hardware. Use speed checkers to research your Liverpool postcode and assess which broadband providers will work best for your household.
Overall, residents of Liverpool seem to be satisfied with their broadband, with only 40 per cent of households claiming they have thought about switching to another broadband provider within the last year.
Switching broadband providers is one of the best ways to save money on your broadband contract, as many companies offer exclusive discounts and offers to new customers, with some providers even offering perks and gifts. Using our postcode checker is one of the easiest ways to switch providers, as we provide instant access to all the best deals operating in your area.
Depending on where you live in Liverpool, broadband speeds can vary. Other factors that affect speed include which provider you choose, your chosen package and your budget.
According to Ofcom, the average broadband speed in Liverpool is 68Mbps.
We used Ofcom’s speed checker to determine the average superfast broadband speed for different areas in Liverpool. These results will be dramatically lower for households that do not have access to superfast or ultrafast gigabit broadband.
| Area in Liverpool | Average broadband speed |
|---|---|
| City of Liverpool | 55Mbps |
| Knowsley | 80Mbps |
| St Helens | 62Mbps |
| Sefton | 35Mbps |
| Wirral | 80Mbps |
| Borough of Halton | 73Mbps |
Liverpool has access to the four most common types of broadband in the UK, although coverage for these services will differ depending on your region.
Openreach – which provides broadband for companies such as BT, Sky and Vodafone – rolled out full fibre broadband in the Liverpool City Region. According to an Openreach report, over 365,000 households had support for full fibre broadband in 2022, meaning that 46 per cent of Liverpool residents can experience the fastest broadband in the country.
*Survey of broadband[1] customers aged between 24 and 64 conducted on Censuswide, 11-14 March 2024. Survey sample: 2,003 respondents, totalling Sky (489), BT Broadband (412), Virgin Media (396), EE (134), Vodafone (124), Other (102), Plusnet (66), NOW Broadband (45), Three (31), Hyperoptic (14), Community Fibre (8) and Unsure (7). Respondents who selected Hyperoptic, Community Fibre, Other or Unsure were discarded from our review. Respondents were asked to rate each category on a five-point scale, from Very Poor to Excellent or from Never to Always, with the option of selecting Don’t Know for all questions. For the third question (“What issues, if any, have you experienced with your current broadband provider”), respondents could select from the following: Price Hikes, Slow Speeds, High Prices, Frequent Disconnections, Poor Customer Service, Billing Issues, Other and N/A. The questions used to calculate our score were “How often, if at all, do you feel the actual speed of your broadband service matches the advertised speed?” “How would you rate your experience with customer service and support from your broadband provider?” “What issues, if any, have you experienced with your current broadband provider? (Select all that apply),” “How easy or difficult is it/would it be to reach your provider using your preferred method?” “How do you rate the value for money of your broadband service?” and “How would you rate the transparency of pricing and additional fees in your broadband service?”
Place your router in a location where it has a strong connection to each room in the home to avoid low-signal zones. To strengthen the connection, ensure your router is updated regularly, and disconnect any devices you are not currently using. Consider purchasing a reliable wifi extender to boost your broadband to more areas of your home.
Streaming video content or video games requires higher broadband speeds than browsing the internet. Generally, speeds between 20 and 30Mbps are adequate for streaming, although 50Mbps and above is best, especially if you plan on streaming content in 4K or HDR.
Depending on where you live in Liverpool, you will experience faster broadband speeds than the rest of the UK. The area with the fastest broadband in the country is Hull; due to its unusual infrastructure, all residents there benefit from fibre to the premises (FTTP), which is the fastest and most reliable broadband available.
Areas in Liverpool that have access to FTTP broadband will receive the highest speeds, however, not every region can benefit from this technology.
Explore our picks of the best broadband deals in Liverpool
Deals checked by Gemma Ryles, our broadband expert
With her expert advice and knowledge, you can trust Gemma to guide you to the best broadband deal for your needs.