Episode 3 of Behind the Breakthrough is here! 🤩 You may already be familiar with 1982 Sprite, but now it's time to jump behind the scenes... 🎬 Hear from some of the people at EssenceMediacom China, Ogilvy and WPP OpenX who worked on this breakthrough. #WPPOpenX The Coca-Cola Company Sprite #BreakthroughForBrands #NewCommunicationsEconomy
EssenceMediacom Ireland
Advertising Services
Dublin, County Dublin 2,093 followers
Delivering marketing breakthroughs for our clients.
About us
We discover the breakthroughs that brands need to win. The discoveries, experiences, invention, integration and impact that will make a difference to their business. We are built to keep pace with change, built on data and technology, built for people and algorithms, built around diverse capability, built to test and learn at scale and, crucially, built to evolve. To find out more about EssenceMediacom visit us here: https://essencemediacom.com
- Website
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https://essencemediacom.com
External link for EssenceMediacom Ireland
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Dublin, County Dublin
- Type
- Public Company
- Founded
- 2007
- Specialties
- Media Planning, Media Buying, Digital Media, Content creation, and Communications planning
Locations
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Primary
1 High Street
Dublin, County Dublin D08, IE
Employees at EssenceMediacom Ireland
Updates
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The rise of streaming services and the impact of covid left cinema on the ropes, but with remarkable resilience attendances have almost bounced back. But as Account Director Kieran Lynch writes, the sheer economics of film making and distribution may sway the game, and it remains to be seen who will emerge victorious. #breakthroughs #newcommunicationseconomy
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EssenceMediacom Ireland reposted this
Warning: Don’t look at this post if you’re hungry…to launch Go Full Lidl summer we created a TikTok filter that allows any Lidl logo to be scanned to unlock the chance to win prizes (or simply to reveal a tasty AR BBQ skewer). Get scanning for yourself here: https://lnkd.in/e6MmBSjH Lidl Ireland
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As the Euro's come to a close this weekend, we've a lot more sporting action to look forward to this summer. From the GAA All Ireland Final to the 2024 Olympics. So in keeping with the theme we take a look at some sporting history and all its oddities. #breakthroughs #newcommunicationseconomy
Sporting history and some of its oddities
EssenceMediacom Ireland on LinkedIn
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As a season of sports and summer film blockbusters begins we were sparked by the recent debate caused by Gary Lineker's choice of jumper whilst on TV. (spoiler, it was from his own range) Product placement is a massive industry but with lines getting blurred due to the rise of influencer marketing we thought it worthy of a closer look. #breakthroughs #newcommunicationseconomy
I will not bow to any sponsor...probably
EssenceMediacom Ireland on LinkedIn
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Although there have been recent controversies 'Influencer' marketing continues to be on the rise. Graduate Account Executive Sarah McMahon examines the pro's and cons of this emerging channel. #breakthroughs #newcommunicationseconomy
A good or bad influence?
EssenceMediacom Ireland on LinkedIn
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Rowan Struwig is our latest team member to be featured in Silicon Republic latest edition. Read his thoughts on the continuing cookie conversation via the link. #cookielessfuture #essencemediacomireland #digitalmarketing
Are you prepared for a future without cookies?
https://www.siliconrepublic.com
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With the Euro's about to start our minds have wandered to thoughts of leadership and teamwork. We explore these themes in this weeks newsletter, and remember that the collective effort is always more powerful than that of the individual. #breakthroughs #newcommunicationseconomy
No one does it on their own
EssenceMediacom Ireland on LinkedIn
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As we move from conspicuous to inconspicuous consumption graduate Account Executive Peter Killalea asks whether the mania for the logo in the luxury sector is fading away. #breakthroughs #newcommunicationseconomy
Should Modern Luxury Fashion Focus on Branding or Move Away from Logomania?
EssenceMediacom Ireland on LinkedIn
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Our graduates today are the leaders of tomorrow. So we're pleased to share a few thoughts on marketing from some of our future leaders in this weeks edition of In Essence.
In youth we learn
EssenceMediacom Ireland on LinkedIn