Kendra Reid

🎉 Fabulous Celebration Last Saturday! 💍 #wedding #weddings #weddingplanner #weddingplanning #eventprofs #eventplanner #sydneyweddings #syndeywedding #sydneyweddingvenues #weddingideas #weddinginspo #sydneyweddingvendors #weddingphotographersydney #sydneyweddingphotographer #sydneyweddingphotography #weddingdress  #sydney #weddingblog #weddingfun #weddingreception

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Tom understands how to engage people in business better than anyone I know irl or virtually. If you are a business leader and need to engage, mobilise or increase your agency in business in anyway - as is the game - you should have a listen. #connection #culture #immersive

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Thanks for having me Cannes In Cairns. See below for a quick and excellent summary by Alex Hayes. Scroll to the end for my audio tips to marketers.

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What can a 50 second video achieve? One particular episode of my Sydney arts micro-series has clocked-up more than 200,000 plays on Instagram (along with additional views on YouTube, TikTok, LinkedIn etc). Irrespective of budget, properly identifying the audience, choosing the correct platform, and meeting/exceeding the expection can mean the difference between a dud campaign and marketing gold. https://lnkd.in/gEWbxDGU #arts #shorts #socialmedia #video #marketing #viral #instagram #cityofsydney

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I genuinely appreciate SICKDOGWOLFMAN's brand and their strong opinions, but if all roads lead to "put someone in a mascot uniform", what's the point of having a unique perspective at all? It seems like Australian ad agencies (and their clients) seem to have just three ideas: 1. Mascot or animal costumes 2. Schlubby guys with 5 o'clock shadow debasing themselves 3. Rhyming copy The argument might be "this works" but how does that square with SICKDOGWOLFMAN's "No Best Practices" (https://lnkd.in/gzJ-Gf9C) approach?

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The program is interesting.

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We are recruiting for a new Breakfast Announcer - Geelong How’s the Eagles song go? You can check in anytime you like, but you can never leave? Well, apparently you can (Don Henley wasn’t entirely right).   Mark Hyland has been with bay 93.9 for 28-years but rather than shooting for the big 30, the slacker has decided he’s sick of getting out of bed at 4am, and he’d prefer to sleep in and surf all day. Which to be fair, sounds like a pretty good deal.   What does this mean for us? Geelong Broadcasters is looking for a special sort of human to join the bay 93.9 Breakfast show in clever, creative, beautiful Geelong.   What kind of person are we after:   - You’ll be energetic, a bit cheeky, and always up for fun - Sound experience working on a show (not just solo), and passionate about producing fast paced, action packed content. - Excellent on-air, however you also help your co-host be as good as they can be. There is no ‘I’ in team, right? - The content you bring to the show (and that resonates with you), will be on point for our 40-54 female core. - You know that ‘local’ isn’t just a word in an IGA ad, it means living and breathing it; immersing yourself in the local community and reflecting that on the air. Every day. - You’re a good human; awesome on and off the air. You look out for others and don’t leave coffee cups laying around for some other schmuck to pick up. That sort of stuff. - You know the difference between a growth and fixed mindset; and are committed to kind, clear communication and evolving day to day. - You’re fine to work the occasional weekend, maybe on the air, maybe at an event, maybe cleaning the bosses car* - You know Zetta, Audata, and maybe V-Creative. - If you can panel, that’s handy as well. - If you are experienced in whipping up gear for our digital platforms that’s a bonus. - Our values will resonate with you, and you’re eager to put them into practice daily * We CARE for our listeners, clients, and each other; * We are BOLD, progressive, courageous, curious; * And we are REAL, authentic, owing our own actions without ego.   We don’t care if you’re male, female, 10 feet tall, 2 feet tall, or where you’re from – if you tick the boxes above, then we’re keen to chat with you.   bay 93.9 is live and local radio at its best, with an on-air team broadcasting from state-of-the-art studios in the heart of Geelong, playing music that makes you feel good, with a fully staffed local news operation.   Be prepared that if you check in, you may never want to leave. Perhaps Don Henley was right after all.   Keen? Of course you are! Send your CV, cover letter, and a recent on-air demo to: admin@geelongbroadcasters.com.   Applications close cob Monday May 13th.     * You’ll never have to clean my car.

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An important new report from PPCA dropped today. Why important? Because it clearly demonstrates how Australian musicians and the local music industry in general would benefit from the removal of radio caps. No one wants to drive radio stations out of business; in fact, the report by PPCA and Mandala shows the impact of scrapping the caps on the radio industry's profitability would be negligible. Radio and music have long worked hand in glove. All PPCA and the music industry wants is the ability to negotiate fair pay for what's played on radio. Fair is the key word. As PPCA boss Annabelle Herd says: “The report shows how a fair rate would deliver additional income for Australian artists, as well as drive increased investment from labels into local artist development and promotion, helping an industry that is a proven economic and social contributor reach its full potential." #FairRadioPlay #ScrapTheCap

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Our Innovative Solutions for Selling Car Finance 🚗 Check out our project for Macquarie Bank MotoMe, featuring our hero product: the Aisle Mounted Sliding Display. These laterally-sliding, interactive tablets move with customers through their shopping journey, serving up rich content, product education, specs, tutorials, and reviews to inform their purchase decisions. This innovative solution keeps customers deeply engaged, allowing them to research and compare products both in-store and online. It ensures customers remain within the retailer’s ecosystem, whether they purchase off the shelf or make an in-aisle online purchase. Highly customizable, these displays are perfect for products that benefit from richer education or higher price points. See firsthand how Watch This Space can elevate your product sales with innovative, experiential solutions. Discover how we turn ideas into impactful, interactive experiences. #ExperientialMarketing #AR #Innovation #CustomerEngagement #WTSAgency #MarketingStrategy #WatchThisSpace #ARPlayground

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Perhaps the best way to follow up a Best Ads ad for Pepperstone is with a Best Ads ad for Pepperstone.

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𝗩 𝗜 𝗩 𝗢™ | 𝗩𝗜𝗦𝗜𝗢𝗡 𝗼𝗳 𝗩𝗢𝗜𝗖𝗘𝗦 is thrilled to announce the successful registration with Brand South Australia, marking a significant milestone in our journey. This exciting development allows us to represent the state on a global scale and encourages citizen contribution. With our deep roots and over a decade of experience in South Australia, we take great pride in carrying the brand as we embark on our next adventure. Together, Brand South Australia and VIVO will collaborate to enhance the quality, image, and product of South Australia in the global market. Guided by the power of VIVO, which symbolizes the Vision of Vision, we will shape our international positioning and segmentation strategies in public relations and communication. This partnership will provide a solid foundation for showcasing the unique offerings of South Australia to the world while fostering a strong connection with our international audience. To ensure effective international positioning, we will conduct thorough market research and analysis to understand our target market and segment it accordingly. By tailoring our communication strategies and messages to resonate with each specific group, we can engage our international audience more effectively. Our public relations and communication strategies will emphasize the exceptional qualities that set South Australia apart as a global player. From its breathtaking natural landscapes and rich cultural heritage to its world-renowned wine regions and thriving economic sectors, we will highlight the unique attributes that make South Australia an attractive destination for investment, tourism, and collaboration. The relationship and bond between Brand South Australia and VIVO will be at the heart of our communication efforts. By leveraging this partnership, we will create a consistent and compelling narrative that showcases the shared values, vision, and goals of both entities. This will establish trust, credibility, and authenticity in the eyes of our international stakeholders. To maximize our reach and impact, we will adopt a multi-channel approach in our public relations and communication strategies. Traditional media outlets, such as press releases, interviews, and feature stories, will be complemented by digital platforms and social media. Furthermore, we will actively encourage citizen contribution and engagement to further enhance the quality, image, and product of South Australia in the global market. We will involve the local community in our initiatives, collaborating with artists, entrepreneurs, and influencers to showcase the authentic experiences and perspectives that make South Australia truly unique. Additionally, we will organize events and competitions that celebrate the spirit of SA, fostering a sense of pride and involvement among global citizens. Beyond an extraordinary venture with the Powerhouse • Brand SA—Chapter 1 #collaboration #southaustralia #australia #powerhouse #publictelations

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🌅Calling Hawke's Bay Businesses🌅 Did you know you could access $5k toward training from the HB Cyclone Recovery Fund? Specifically through my business, you can access $5k toward Marketing Training services. 🟢About the fund: Targeting SMEs, the fund aims to improve business in HB post-Cyclone Gabrielle and stimulate quality training and advisory services. 🟢Who can access funding? - SME with less than 50 full-time employees - Currently trading - Be able to show how Cyclone Gabrielle impacted the business 🟢Examples of training available: Business resilience planning Business systems Business sustainability Business continuity planning Financial planning Wellbeing Lean manufacturing/business operations Managing resources Marketing 🟢How to access the funding: Register as a ‘new business’ at Regional Business Partners (RBP) https://buff.ly/4bnvUiF OR contact RBP | HB Chamber. The HB Chamber says if you are unsure if you qualify, you may still benefit by registering for RBP and meeting with a growth advisor who can discuss all the options and any support available. Go get it! And for Marketing Training, ask for Rachel Allen (RA) Marketing. ……………………….. ☑️I'm a strategic, senior marketing manager helping your business grow. ☑️I write about marketing and business strategy. ☑️Please join my network; I'd love to connect with you. #RachelAllenMarketing #MarketingLeadership #StrategicMarketing #MarketingStrategy

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A great Annual Report begins with a creative #airside #photoshoot. #airportlife #photography #brisbaneairport Jen Dainer Sarah Whyte Alyce Kane Warren Briggs #annualreport

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Video has proven to be the most effective tool to grab attention online but a #video that retains your audience’s eyeballs depends a lot on not just what you have in it, but very importantly, what you leave out. https://buff.ly/3yDOv6X #videomarketing #videocontent #videoROI

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A Marketer's Guide To A Tourism Dream: Safia and VisitCanberra's YouTube Collaboration In today's digital world, exploring opportunities between music and tourism bodies is a good shout. On Wednesday night I was lucky enough to see Canberra’s favourite band perform,  not at my local but at the local Palace Electric.  Created in partnership with Visit Canberra, we watched a recorded performance of a SAFIA set from their new album "A Lover's Guide To A Lucid Dream". I swapped the popcorn out for a Coast Ale and watched the sunrise set recorded in the Tidbinbilla Nature Reserve.   This was a small local premiere, the ultimate intended audience: 2 billion monthly users of Youtube. Here are a few thoughts on how such collaborations are a win/win for both parties: Authenticity: Musicians have the ability to craft soundscapes that evoke emotions of a particular locale. Visit Canberra has provided viewers an authentic glimpse into the bushland of Canberra. This stunning result will inspire wanderlust and connection. Culture: As sons of Canberra, there are no better ambassadors to highlight  the strength of Canberra’s arts and culture scene than Safia.  This association of Nature and Culture are powerful additions to the established attributes of the ACT like National Institutions and World Class Hospitality.  Engagement and Outreach: YouTube boasts over 2 billion logged-in monthly users, making it a prime platform for reaching global audiences. By partnering with musicians to create engaging content, tourism departments can expand their reach and engage with diverse demographics. The power of collaboration: In this post-covid sitch where the arts have been wounded and tourists are clamouring to explore, this an effective win/win for all the parties involved. It's a mutually beneficial arrangement that can aid in the recovery efforts of both industries. As technology continues to advance, immersive experiences will become increasingly prevalent. By embracing partnerships that highlight authenticity, tourism efforts can stay ahead of the curve and offer unique experiences that appeal to younger travellers. Well done Tara Cheyne & Safia. The video launched yesterday, you can take a look here https://lnkd.in/gpbAzBkj

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Hey May – That’s a 𝐖𝐑𝐀𝐏! 🎬 Staying 𝐂𝐨𝐧𝐧𝐞𝐜𝐭𝐞𝐝 on the “Socials” Has been challenging recently Because 𝐌𝐚𝐲 kept me busy With a few chunky projects just 𝐅𝐢𝐧𝐢𝐬𝐡𝐞𝐝 🏁 𝐏𝐫𝐨𝐝𝐮𝐜𝐞𝐝 𝟏𝟓 𝐕𝐢𝐝𝐞𝐨𝐬 for a client in Australia - Including voiceover direction and editing - Music track mixing - Video editing and mastering An absolute 𝐃𝐫𝐞𝐚𝐦-𝐏𝐫𝐨𝐣𝐞𝐜𝐭 bringing my skills together. 🏁 𝐕𝐨𝐢𝐜𝐞𝐝 𝟖-𝐌𝐨𝐝𝐮𝐥𝐞 𝐄-𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠 𝐂𝐨𝐮𝐫𝐬𝐞 for a Health Agency - Covering topics relating to the use of AI tools in healthcare - Requiring an engaging voiceover style with assured delivery - Who says technical content can’t be interesting? Everyday’s a 𝐒𝐜𝐡𝐨𝐨𝐥-𝐃𝐚𝐲 when you voice “E-Learning”. 🏁 𝐖𝐫𝐨𝐭𝐞 & 𝐕𝐨𝐢𝐜𝐞𝐝 𝐒𝐜𝐫𝐢𝐩𝐭𝐬 for various clients. For 𝐑𝐚𝐝𝐢𝐨 𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐢𝐚𝐥𝐬, 𝐈𝐕𝐑 / 𝐎𝐧-𝐇𝐨𝐥𝐝 and 𝐈𝐧-𝐒𝐭𝐨𝐫𝐞. Took a tentative step into the world of 𝐀𝐮𝐝𝐢𝐨𝐛𝐨𝐨𝐤𝐬. And even managed a few 𝐃𝐚𝐲𝐬-𝐎𝐮𝐭 & in the 𝐆𝐚𝐫𝐝𝐞𝐧! So, Hey May – That’s a 𝐖𝐑𝐀𝐏!   🎬 Thanks to those clients keeping me busy in the studio! Intense, Challenging and 𝐇𝐮𝐠𝐞𝐥𝐲 𝐑𝐞𝐰𝐚𝐫𝐝𝐢𝐧𝐠!  That was my Month of May. 𝐇𝐨𝐰 𝐰𝐚𝐬 𝐢𝐭 𝐟𝐨𝐫 𝐘𝐨𝐮? I can’t quite believe I’m old enough to have almost... 20 years 𝐀𝐮𝐝𝐢𝐨-𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧 experience behind me! It’s still a 𝐉𝐨𝐲 to do this 𝐄𝐯𝐞𝐫𝐲-𝐃𝐚𝐲!   Made 𝐄𝐯𝐞𝐧-𝐁𝐞𝐭𝐭𝐞𝐫 by still working with people... Who started out 𝐖𝐢𝐭𝐡-𝐌𝐞! 🤝 #freelancer #inspiration #creative #creativity #communication #collaboration #advertising #marketing #audio #voiceover  #videoproduction   Need any help in the form of 𝐖𝐫𝐢𝐭𝐢𝐧𝐠, 𝐕𝐨𝐢𝐜𝐢𝐧𝐠 and/or 𝐏𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠? I'd 𝐋𝐎𝐕𝐄 to hear from you! 💻 https://tabithawakley.com 📧 tabitha@tabithawakley.com

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