“I worked with Rachel initially at Fingermark in 2019 during the company's growth period when it grew from 25 to 85 employees over 18 month. Rachels role was as the companies Marketing strategist and I was constantly impressed with her understanding of the company's needs and direction and her focused attention to detail in getting the job done In 2022 I was involved in developing an environmental product and my team were at a stage where we looking to pitch for major funding. We were struggling with assembling a complex presentation - I needed someone that had empathy with environmental sustainability. We had just 3 weeks to the presentation date, I reached out to Rachel who took on the challenge, and working with our team she reviewed 6 yrs of documentation, restructured the format and composed an effective and efficient pitch deck that perfectly met the needs of our presentation. We look forward to working with Rachel as the project continues to grow it into an anticipated international success”
About
Strategic marketing manager helping your business grow. My service gives your business…
Contributions
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Here's how you can craft a strong brand positioning strategy to stand out in the market.
The most important thing is to know your customer and to do this through research rather than assumption and to appeal to their wants and needs. I’m a big believer in not paying attention to the competition - if you want to stand out, get ahead of the competition by focusing on your customer.
Activity
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Do you want to increase revenue and create a stronger bottom line? When was the last time you took a hard look at your business model? Regularly…
Do you want to increase revenue and create a stronger bottom line? When was the last time you took a hard look at your business model? Regularly…
Shared by Rachel Allen, MBA
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Last night we saw how Computer Vision (CV) is used in various application from H&S to Wildlife to Service at the AI Show. Thee three speakers…
Last night we saw how Computer Vision (CV) is used in various application from H&S to Wildlife to Service at the AI Show. Thee three speakers…
Liked by Rachel Allen, MBA
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Fabulous to be recognised amongst NZ’s Top mortgage brokers for 2024 👏 Congratulations to all other brokers listed below, the work we do for our…
Fabulous to be recognised amongst NZ’s Top mortgage brokers for 2024 👏 Congratulations to all other brokers listed below, the work we do for our…
Liked by Rachel Allen, MBA
Experience & Education
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Rachel Allen Marketing Ltd
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This week I completed the Generative AI course with PMI. It's pretty amazing what you can do with even today's tools (and they are going to get…
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Three really good roles within the Farming Excellence and B+LNZ Genetics teams being advertised at the moment. We are looking for a skilled…
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My email inbox is being flooded with #NZAIroadshow ticket registrations today. It's super exciting to see people around Aotearoa investing to learn…
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