G2’s Post

📢 NEW: Our 2024 Buyer Behavior Report is now live! Alongside every insight, we’ve provided actions you can take right now to earn a spot on buyer shortlists. We can’t wait for you to discover what’s shaping buyer behavior in 2024 & how you can succeed in the software value economy.  ⭐Grab your copy here: https://bit.ly/3RqF7yv ⭐Get 6 pieces of advice from our VP of Market Research, Chris Voce, to help thrive in today’s landscape: https://bit.ly/4bXMTYQ #G2BuyerBehaviorReport

We had a blast at our Badge Collection Event last week in our London office! 🇬🇧 🎉 We always love connecting with the G2 community & celebrating badge recipients whenever possible. 👏 Congrats to every winner of a G2 Badge in this year's Summer Reports! 🥂

Don’t have any G2 Certifications yet? 🤔 No matter your field, no matter your expertise, G2U has a packed catalog of content ready for you to put into action! Hear from one of our star students, Taylor Andrews, CreatorIQ Senior Customer Marketing Manager👇 🔗 below to enroll today.

For our 2024 Buyer Behavior Report, we surveyed 1,900+ decision-makers to glean the latest dynamics in #B2Bsoftware buying, so you don’t have to. ⭐ Download the full report for exclusive findings: bit.ly/3RqF7yv #G2BuyerBehaviorReport

NEW TIME: Diving into G2's Data & Rankings with Anindita Sengupta & Gabriel Gheorghiu is back on July 10th ✅ RSVP👇 & get ready for an in-depth exploration of the Asset Management & PCB Design software markets! 

The G2 marketplace just got even bigger! In June, our Market Research team rolled out 4️⃣ new categories, bringing 335 innovative products & services to our platform. 👏 👀 Check out what's new & see the analysts who made it happen: 📌 Voice Dubbing Software https://bit.ly/3RSRnId Shalaka Joshi 📌 Oracle Resellers https://bit.ly/3RSAn59 Cody White 📌 Sage Resellers https://bit.ly/45NQXJ9 Cody White 📌 Business Automation Platforms https://bit.ly/3LacIt1 Rachana Hasyagar

Did you know that across the thousands of Summer Reports published yesterday, only 11% of all vendors on G2 are represented? In fact, only 7% of all products and services achieved a “Leader” or “High Performer” badge. Get a BTS look at these numbers — which vendors & products won big, saw the greatest improvement, & other trends from our own Palmer Houchins at the link below.

Our ☀️Summer 2024 Reports ☀️are here & are hotter than ever. Dig into all the reports & discover which companies, products, & categories are making waves this season at the link below. 🌊

🗺️ Feeling lost in the martech maze? You’re not alone. To help you stay ahead, we surveyed digital marketing technology users & found some interesting trends.  Check out the latest blog by Soundarya Jayaraman (link below) where she explores the latest - from #automation & #AI to #martech utilization & stack optimization.