May 2024 Touch Base
Ahoy Touch Base readers - almost 17,000 of you! Summer is just around the corner & we're heating things up with our May edition🔥, piping hot with the latest G2 news, insights, updates, & more. Let's dive in and get you up to speed.
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📈State of Software: May 2024
Our latest State of Software report launched this month, exploring AI, growth, buyer sentiment & more. Check out the report here or get the download from our VP of Market Research, Chris Voce 👇
🔥Hot off the press
Here’s your quick digest of where we landed in the media this past month:
🗞️ Cognism The Loop Podcast: How B2B buyers purchase software with Palmer Houchins, VP and Head of Marketing at G2
🗞️ VentureBeat: Why data breaches have become ‘normalized’ and 6 things CISOs can do to prevent them
🗞️ Fast Company: What business challenges are distracting you from company goals?
🗞️ 1Password Podcast: Random but Memorable Episode 12.7: Zero Trust Fall Out with Dr. Chase Cunningham & Elliot Volkman
🗞️ The Peerbound Podcast: Katlin Hess (Director of Customer Marketing at G2) on the Power of Customer Reviews
🗞️ GTM Podcast (GTM Fund): Unlocking $100M+ Deals, Winning in Enterprise and Chasing Customers Not Competitors with Eric Gilpin
🔦 Market Research Highlight
Say hello to the 5 new categories our Market Research team brought to life in May👋
Monthly Security Snippets ✂️
In the latest installment of G2 Security Snippets, Chase partnered with Lauren Worth to dig into the reality of data security, including its challenges, complexities, & trends over the past few years.
📣 G2 Leadership POVs
🤝 How G2 Connects Partners and Customers for Shared Success
🔓Leadership Lessons from Unlocking the Third Door with Alex Banayan
⚡Five Trends from the 2024 Martech Landscape
💡G2’s Executive Advisory Board Guides Innovation with Customer Insights
Recommended by LinkedIn
🗞️ News to Note
Stay plugged into G2's latest announcements & updates:
🤖 Introducing Monty for Data Solutions: Investors’ AI Assistant for Market Insights from G2
🔐 G2 Brings Security Assessments to the Forefront of G2 Profiles to Streamline Buyer Evaluations
👀 ICYMI: Additional Happenings
In other news…
Make sure you catch up on G2 Office Hours!
May featured G2ers Anna Niles & Lauren McGrath
What have our G2ers been up to?
In honor of 🌷Mother's Day🌷 this past month, our Ann K. Nguyen took a moment to acknowledge the hard-working moms at G2 - asking what keeps them going during those really tough days. Read the full write-up👇
We had a blast at Chicago Tech Academy's 10th Annual 💜Little Black Dress Night💜 this month! Huge thanks to all our G2ers who attended & celebrated women who are turning the tech industry on its heels.
We attended 2 Data Solutions events in May! Thank you Claire McCarthy & Ross Andreasik for repping G2 at the Eagle Alpha conference in London & Lindsey Phillips & Joohwan Kim for hustling at BattleFin NYC.
🎉 BIG congrats to our first class of G2ers who completed our inaugural in-house Leadership Academy!
For two days, they explored how to elevate their leadership skills - including a crash course in Conscious Leadership, how to live our PEAK values & inspire love across their teams, as well as tactical discussions on leading high-performing teams. We look forward to seeing how they implement their new skills to reach their next PEAK!
G2 Gives & our Divergent Abilities & Allies ERG had an amazing visit to Navachethana Trust! Huge thanks to our global G2ers for making the day so special. 💛
And finally, we introduced our new Employee Spotlight series! Every month we’ll be welcoming one G2er to share a little about themselves & their time at G2.
For May, Apurva Gautam took the stage. Get to know her via our LinkedIn post Q&A ⬇️
🗓️ Next up…
⏰ June Office Hours are on the 27th
📊 Our 2024 Buyer Behavior Report launches in mid-June, stay tuned.
🫖 We're spilling the (G2) Tea 🫖
Thirsty? Drink up. Get SaaS-y news and MarTech insights twice a month with a 5-minute newsletter featuring inspiring leaders, hot takes, and bold predictions.
📣 Find the most recent G2 news in our company newsroom, Market Research insights here, and our G2 LinkedIn Live events here.
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