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In this episode of the DigitalMarketer podcast, Craig Andrews, principal and founder of Ally and an M3 Mastermind member at DigitalMarketer, shares his proven strategies for crafting irresistible offers. Craig emphasizes the importance of thinking beyond basic tripwires and entry-point offers. He explains how to create a "coffee date" offer - a stupidly cheap, no-brainer offer that builds trust and moves leads towards a high-ticket sale. By providing 3-5 valuable deliverables, you can demonstrate your expertise, solve immediate problems, and prime your audience for bigger commitments. Check out the episode here: https://ow.ly/HR9250SotaL Or wherever you find your podcasts!

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