On Board Experiential

🇬🇧 We are excited to announce that our partners in London have officially adopted the OBE brand name! Formerly known as Playmaker Experiential, our OBE London team has a proven track record of delivering innovative solutions for a diverse range of clients, including industry leaders like JPMorganChase, OpenAI, Nike, National Football League (NFL), Chicago Bears, Minnesota Vikings and NY Jets. 🌍 Welcome officially to the OBE family! Read official announcement: https://lnkd.in/geV9tGqP #experientialmarketing #OBE #OBEWorldwide #GlobalExpansion #globalagency #globalexperientialagency #globalbrandmarketing #PlaymakerExperiential #agencynews Event Marketer BizBash Ad Age

Best collabs of 2023: Nike x Tiffany. Max x RB19. Barbie x [everybody]. JPMC x EEEEEATSCON x Chef Eunji Lee. 🍰 Payments technology continues to evolve as businesses adapt to consumers' needs and expectations. This technology allows merchants to provide seamless experiences for their customers. And sometimes those experiences are also delicious. Last year, we worked with Chase for Business customer Chef Eunji Lee to reimagine her James Beard nominated pastry gallery Lysée at The Infatuation's #EEEEEATSCON. The activation demonstrated how clients can use Tap to Pay on iPhone to accept payments anytime, anywhere... while the augmented reality experience immersed consumers in the captivating stories behind Chef Eunji’s world-class pastries. Our latest Chase Payment Solutions are tailored for merchants to drive an even better experience for their customers than ever before. Who should our next collab be with? Suggestion box via comments. 👇 Payments are eeeeeating the world. #innovation #ChasePaymentSolutions #payments

My Bravo dreams were almost a reality when work took me and Ashley Sommardahl to Utah last week. While I didn't get to meet any housewives, I did get to meet some incredibly talented students at the American Advertising Federation's National Student Advertising Competition. If you're not familiar with NSAC, 8 out of over 130 teams from across the US shared final presentations with this year's client, Tide. I was so impressed with the student work and also loved getting to present about the VCU Brandcenter alongside Zak Vono. Congratulations to all the teams who participated in NSAC this year - what an accomplishment!

Thank you On Board Experiential for the great panel discussion on using audience-centric design to craft engaging, meaningful brand experiences using creative technology, both at live events and virtually. I found myself nodding along and taking notes. #sfdesignweek

EEEEEATSCON LA 2024 was one for the books! ✨ Major shoutout to all the amazing restaurants that partnered with us for this unforgettable festival! We invited some of our favorite local LA spots and a few bangers from out of town that rounded out an extraordinary lineup. The food and vibes were hitting all weekend long! All this would not be possible without our production partner, On Board Experiential, especially Jenika Swanson and Erika Booker, who provided flawless support to our restaurants from start to finish. Special shoutout to Major League Baseball (MLB), especially Samantha Urban and Matthew Stein, who integrated The Brothers Sushi and Budonoki seamlessly into their footprint. I am very thankful that I had an opportunity to contribute to this festival and am grateful to be working alongside an incredible team at The Infatuation. Teamwork makes the dream work! Next up, Chicago... Nicole Schumann Carter Vaughan Kelli Cross Diane Fitzpatrick Marissa Lamastra Gabriela Garcez Kramer Tanya Gelman Jordan Lawrence Nicolas Zhou Garrett Snyder Brant Cox Sylvio Martins Neto Nikko Duren Andrew Steinthal Megan Daly Madelyn Broad Jennifer Levin Gould Kristen Reid Kacie Lo Jheisser Espana Photos by: Jessie Clapp, Emily Schindler, Jessie Cohen, Kim Fox, and Jesse Hsu