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Canadian Professional Sales Association
Professional Training and Coaching
CPSA provides sales professionals with the tools, training, designations and resources they need to succeed.
About us
For sales professionals, team leaders and organizations across the country, Canadian Professional Sales Association (CPSA) is your partner in building knowledge and skills to improve sales performance. As the advocate for excellence in sales, we invest resources in programming, curriculum development and professional designations to help individuals and companies become more successful through more effective sales. Our 20,000+ members benefit from learning resources, community building events and exclusive benefits. The CPSA standards-based designation program provide the development and recognition opportunities employees desire and employers demand at every career stage. We connect employers with employees, business with academia and the private sector with government to advance the sales profession and improve Canadian competitiveness. CPSA: Advancing Sales. Accelerating Performance. www.cpsa.com
- Website
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http://www.cpsa.com
External link for Canadian Professional Sales Association
- Industry
- Professional Training and Coaching
- Company size
- 11-50 employees
- Headquarters
- Toronto
- Type
- Nonprofit
- Founded
- 1874
- Specialties
- Travel Savings Program, Sales Training, Sales Resources, Certified Sales Professional, CSP, CPSA, Professional Selling, Strategic Account Management, Effective Negotiating Strategies, Sales Coaching, Professional Sales Management, and Online Sales Training
Locations
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Primary
Get directions
Toronto, CA
Employees at Canadian Professional Sales Association
Updates
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Buyer personas are created by finding a specific group of buyers that has common needs, pain points, and interests. 💡 They help marketing and sales teams focus their efforts and craft specific messages that appeal to this audience. In short, they help to drive sales. 📈 This article covers 4 steps you should follow when you embark on creating buyer personas at your organization. 🚀 #Sales #SalesProfessionals #SalesTips
Creating Buyer Personas
Canadian Professional Sales Association on LinkedIn
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Are you ready to put your elevator pitch to the test? 🎤 Attend #ACCELERATESales2024 & experience our Pitch Pit Session! 🚀 Dive into 15-minutes of expert coaching tips, then step into a simulated elevator with a client. Receive feedback from a live audience and walk away with a personalized scorecard for your pitch! 💯 To register for #ACCELERATESales2024 and to view our conference agenda, please click here ➡ https://lnkd.in/gdXTuQeD *If you'd like to participate, sign-ups are required.* #SalesConference #Toronto #SalesExcellence #SalesProfessionals
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🌟 Are you the ONE/FIFTY? 🌟 As CPSA celebrates 150 years of #salesexcellence, we stand proudly at the pinnacle of our historic journey, dedicated to advancing the profession. To celebrate this significant milestone, we are proud to introduce Are you the ONE/FIFTY? 🏆 A new competition to award the Top 50 Sales Professionals in #Canada. We are committed to recognizing exceptional #salesprofessionals across the country for their outstanding achievements. Nominate yourself, be nominated by a client or direct report, or nominate a deserving peer to be part of the Top 50. Plus, 5 nominees will receive distinction for stand out performance in each prestigious award category. 💫 For more information about our Top 50 Sales Professionals Awards, please visit our website here ➡ https://lnkd.in/gCfEaeNt
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Since 1874, CPSA has been at the forefront, shaping the #salesindustry with rigorous standards, ethical guidelines, and industry-recognized #designations and #trainingprograms. 👨💼 In 2024, we proudly celebrate our 150th anniversary, a testament to our enduring commitment to supporting and advancing #salesprofessionals across Canada. 🇨🇦 Watch this video for a look back at the rich history of CPSA, and all of the exciting things to come. 💫 #Sales #SalesExcellence #CanadianBusiness
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CPSA’s inaugural national conference, ACCELERATE Sales, the EPIC sales conference, powered by CPSA is quickly approaching! 🎉 ✨ We will be bringing the nation's top sales talent together for an immersive experience of innovation, inspiration, development and invaluable networking opportunities. ✨ To view our conference agenda, explore Sponsorship & Expo opportunities, and to purchase your ticket, please click here ➡https://lnkd.in/gdXTuQeD
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Congratulations, Raj Bhatt on receiving your Strategic Account Management Certificate! 🎊 Strategic Account Management is an advanced level #salescourse that helps #salesprofessionals maximize revenue potential by taking a more strategic approach to account management. 🚀 In this 4-week online program, participants will develop the #skills to evolve as an indispensable strategic partner who can reduce competitive threats, strengthen client retention, and maximize the return generated from time invested in managing multiple accounts. ✅
I’m happy to share that I’ve obtained a new certification: Strategic Account Management - Certificate of Completion from Canadian Professional Sales Association!
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Congratulations Scott Tucker on receiving your Better Account Plans Certificate! 🎉 A NEW BENEFIT for all CPSA Members is FREE access to self-guided, on-demand courses! Check out our website here for more information 👉
I’m happy to share that I’ve obtained a new certification: Better Account Plans - Certificate of Completion from Canadian Professional Sales Association!
This content isn’t available here
Access this content and more in the LinkedIn app
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🚀 As a #salesleader, investing in continuous coaching and training is the cornerstone of any successful #salesteam. The Fundamentals of Selling, CPSA’s top-selling #salesprogram, is a customizable training program where learners will build consultative #sellingskills and gain the fundamental knowledge necessary for #salessuccess. 🌟 Learners will walk away with the skills to: ✔ Gather meaningful market and client intelligence ✔ Develop relationships across a broad spectrum of personas ✔ Propose custom solutions that address business challenges and goals of clients they work with Chose from our course catalogue or work with our experienced learning solutions advisors to develop custom courses here 👉 https://lnkd.in/g82VH3VW #SalesTraining #Corporate #CorporateSolutions