Canadian Professional Sales Association’s Post

Buyer personas are created by finding a specific group of buyers that has common needs, pain points, and interests. 💡 They help marketing and sales teams focus their efforts and craft specific messages that appeal to this audience. In short, they help to drive sales. 📈 This article covers 4 steps you should follow when you embark on creating buyer personas at your organization. 🚀 #Sales #SalesProfessionals #SalesTips

Creating Buyer Personas

Creating Buyer Personas

Canadian Professional Sales Association on LinkedIn

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