Shahd Barghouti شهد البرغوثي

#AbuDhabi: The Powerhouse of the Future You might know it as the safest city in the world, the region's fastest-growing economy, or the leader in the 'Ease of Doing Business' index. But to truly understand Abu Dhabi, you need to look beyond the headlines. Here, rich traditions and tolerance weave a tapestry of cultures together A renaissance city, fueled by the visionary entrepreneurs, innovators, and artists who call Abu Dhabi home Abu Dhabi Powerhouse, a new campaign in collaboration with Reuters, goes beyond business. It explores what truly makes this emirate a powerhouse of the future and a place to build a life.

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Excited to share that my latest article in Al Riyadh Daily has been published today! 📰 I delve into the intricate relationship between leadership and their teams in the dynamic field of Public Relations. 💼 Read the full article to gain valuable insights and perspectives. Your feedback is always appreciated! #PublicRelations #Leadership #ArticlePublication #AlRiyadhDaily https://lnkd.in/dK-Bjk8K

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Forget "just" complying with ESG. In today's landscape, true leadership lies in unlocking the power of ESG to generate lasting shareholder value, says John Iossifidis, Group CEO of Al Ghurair in a new Op-Ed for ESG Mena. Read the full article here: https://lnkd.in/dEeDNAsr to discover his views on how companies can leverage #ESG excellence to become the most impactful and competitive forces of tomorrow. #ESGExcellence #SustainableInvesting #Decarbonisation #ESGImpact #GreenFuture #ESGMENA #corporatecitizenship #corporatecommunications #CEOInsights #leadershipcommunications #executivevoices #thoughleadership

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Struggling with Data Privacy Compliance? Our latest report, a must read 👇

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I can say, from first hand, in-depth conversation with Mr Al-Ardhi, that he is of a rare breed of leaders. Towards the end of our one-hour conversation, i asked him how he defined his role at Investcorp away from titles and job descriptions. His analogy of the bus 🚌 carrying the Investcorp teams is brilliant! Watch it here https://lnkd.in/d4AHjgCx

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Seeing the various devastations caused by storms and flooding in Dubai, and listening and reading stakeholders’ perspectives (e.g. customers, employees) of how organizations responded and/or communicated, it reaffirms our experience from other parts of the world. That is, if you practice only to face the risks you believe to be most likely, then rogue incidents may prove to be your undoing. Time and again, it’s the seemingly unimaginable events that leave brands and their leaders wishing their crisis plans and rehearsals had been recently and rigorously updated. An inclement weather event is by definition not common in some locales; this one is clearly exceptional. Yet, an extreme weather event isn't hard to imagine either, as they can and do happen. In this case, there was some pre-warning. For individual orgs, it was an issue needing to be managed. In such scenarios, responding professionally with forethought and care may not result in public praise, but those same stakeholders will be less likely to refer to ‘crises’ + 'insert your brand' together. If your stakeholders are referring to your org or its perceived actions with a ‘crisis’ prefix, then that’s likely because your org has allowed them to feel the pinch of issues consequences. Lest we need more reminders, the way to be best prepared is to put in the time - not just in desk planning or jaw-fests - but reviewing and updating incident checklists and plans, and practicing via realistic, simulated events, that result in relief and remediation. The Drill crisis simulator is a platform that does all of this and more. #bestpractice #crisisaudit #crisisplanning #crisissoftware #dubaifloods #issuesmanagement #riskmanagement https://lnkd.in/gmfYEda9?

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Despite the growth of the video on demand market, traditional TV viewership is seeing a slow but steady growth worldwide.    However, this doesn’t seem to be the case in the UAE.   TV viewing has declined among UAE residents, according to YouGov’s latest media report.   A higher proportion of UAE residents (70%) spent less than 10 hours per week on live TV viewership in 2023 compared to 2021 (54%).   Aside from this, video on demand (VOD) platforms have experienced increased usage in the last two years, with Amazon Prime and YouTube having had the largest uplift.   The report found that Gen Z were the most likely to use on demand services, with YouTube dominating Gen Z’s top choice for on-demand TV. How often do you watch TV? 🤔   #tv #vod #uae #media

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Saudi Arabia has achieved the highest level of trust in the world, with 86% of citizens trusting their government. The 2024 Annual Barometer Index Report by Edelman, the leading global consulting and public relations firm, revealed the following. key findings:. > Saudis have a high level of trust (at 86%) in their government, which is the highest rate globally. Saudi Arabia also leads the global survey in the belief that innovation is well-managed. > In terms of trust in business, Saudi Arabia is among the world leaders with an impressive 78% of respondents expressing confidence in this institution. > More than 80% of Saudis place significant trust in government leaders and scientists, who they see as key partners in managing and regulating innovation. >The Kingdom ranks among the top countries globally for trust in AI regulation (56%), which highlights the country’s strong commitment to fostering and managing technological advancements effectively. By comparison, trust levels are much lower in other countries such as United States (24%), France and Japan (23%), the UK (18%), Germany (27%), and South Korea (28%). السعودية تتصدر مؤشر «إيدلمان» العالمي للثقة بقيادة بلادهم

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This further illustrates the fact that technology like #ai is driving the #uae economy further into the positive territory it already occupies. By embracing and investing in new tech @uae is future proofing their economy and making it attractive to investment in the growth and development of the future tech like #web3 #blockchain and #ai Active (Digital. Marketing. Communications) Sawsan Ghanem

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Reflecting on the remarkable outcome of the two-day #CapitalMarketSummit, successfully hosted by Dubai Financial Market This year's Summit surpassed expectations, convening over 60 distinguished speakers and engaging more than 1000 delegates in insightful discussions aimed at propelling the regional capital markets forward. From dissecting the latest global and regional market trends to unveiling Dubai's strategic initiatives, particularly the transformative technological advancements catalyzed by D33 and the government's ambitious privatization plan, the Summit explored the pivotal factors shaping the evolution of our capital markets. The collaborative spirit between international and regional markets was evident, highlighting the collective effort required to drive meaningful progress. Notably, the #CapitalMarketSummit fostered constructive dialogues on the convergence of virtual assets with traditional financial institutions, heralding a new era in finance. Additionally, discussions delved into the pivotal role of DFM's groundbreaking platform, ARENA, in facilitating capital raising endeavors for a diverse spectrum of enterprises, including family conglomerates, SMEs, and businesses seeking growth capital. The Summit serves as a quintessential showcase of Dubai's unique qualities. The Dubai Capital Market exemplifies the Emirate's deep-rooted commitment to innovation and pushing boundaries. Just as Dubai never settles for complacency, but rather is driven by an insatiable thirst for progress, the same holds true for its Capital Market. With a dedicated team of 20 professionals on the ground, Edelman Smithfield takes great pride in contributing to the success of the #CapitalMarketSummit, collaborating closely with the dynamic team at #DFM. Here's to a future filled with continued success and innovation in financial markets! #CapitalMarketSummit #DFM #Dubai

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Launched by the Abu Dhabi Department of Economic Development, the Unified Economic Licence framework consolidates multiple business activities under a single, comprehensive licence. I sat with Mohamed Ghareeb Al Hosani, our Chief Experience Officer at KEZAD Group, to learn what it is and what it means for our clients. #uae #abudhabi #economy

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Saudi Awwal Bank - Disaster Recovery Data Center in Al Khobar, Kingdom of Saudi Arabia, has achieved Tier III Certification of Design Documents. A special thank you to Abdulrhman Bahwaireth, Bandar Alshihry, and Mohammed Fazal for their dedication. This milestone confirms that the design meets high standards for reliability and efficiency, paving the way for the Tier Certification of Constructed Facility. #Tier #TierStandards #TCDD #Uptime #UptimeInstitute #GlobalStandards #Design #Resiliency #Sustainability #Availability #DigitalTransformation #DataCenters #DataCenterInfrastructure #DigitalInfrastructure #DataCenterIndustry #MiddleEast #MiddleEastTech

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The 'GCC Board Gender Index Report 2024' was recently launched to assess female representation on the boards of publicly listed companies in the GCC region. Led by Provost and Vice Principal of Heriot-Watt University, Dubai Campus, Professor Dame Heather McGregor, the report is a collaboration with Aurora50 and it represents a comprehensive data set published for the first time. According to the report, women now hold 11% of board seats in listed companies across the UAE and 5% across the GCC. It also states, there are a total of 2,041 board positions across 265 firms in the financial sector of the GCC region. Women hold only 121 of these positions, which is a mere 5.9%. However, the 120 female directors are making a significant contribution to the decision-making processes of these firms. This shows that there has been a steady and considerable rise in gender diversity in the financial sector of the region. Read more: https://lnkd.in/diVmNGjx Access the full report here - https://shorturl.at/gELNP Gulf Business #uae #economy #diversity #inclusivity #gcc #business #finance

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In the world of business, the introduction of taxes is typically not met with excitement. However, the UAE seems to have found a good balance with its corporate tax system. The UAE has created a stable environment for economic growth by maintaining a competitive tax rate, adopting digital solutions, and providing support for small and medium-sized enterprises (SMEs). This has made it an attractive destination for entrepreneurs and established businesses alike. Read this insightful article by Dr. Tracie Lea Scott in Law Middle East Heriot-Watt University, Dubai Campus #finance #corporatetax #uae

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We have just released our annual #reputation research study to the media. This year, for the first time, we included a ranking of professions and occupations in the UAE with the best reputations   This is the sixth time we have conducted this study, which was conducted in partnership with our #PR client HAYAH Insurance, the UAE’s leading digital #insurance company   As highlighted in the image added to this post, #doctors #engineers and #teachers received the most votes for having the best reputations. During 2022 and 2023 #recruiters were voted as having the worst reputation however this year it is the turn for #creditcard companies, with #telesales/call centers coming second and #socialmedia #influencers third; independent #financialadvisers (IFAs) were once again ranked seventh, above #bank advisers   Congratulations to recruiters for improving their reputation, feel obliged to say this as some of my closest friends run recruitment companies!   If you work in the #media and haven’t yet received our press release, which also includes insights on the reputations of independent #financialadvisers #estateagents and many other professions, please send me a DM Some of the coverage so far appears in the links below, looking forward to appearing on Dubai Eye 103.8 Business show next Monday to discuss this study Arabian Business - https://lnkd.in/evebGRcT Investment International - https://lnkd.in/ehbaYcKi OneArabia ME - https://lnkd.in/etUJs4ds ETHRWorld - https://lnkd.in/esuQU2zA The Brew News - https://lnkd.in/eRSkfyCz mid-east.info - https://lnkd.in/eVxrzaqp Do you agree or disagree with the opinions of the +1,000 UAE residents who participated in our research?   Insight Discovery #reputationmanagement #insights #research #Dubai #AbuDhabi Mohamed Seghir David Howard Arvind Krishnan Mariam Al Maskari #headhunters #professions

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Today, there is increased focus by the region – both governments and the private sector – to strengthen their influence in emerging urban hubs in Africa. Among G20 economies, China and India now top their go-to list.   Three factors have led to this: The first is the rise in the economic and geopolitical clout of Saudi Arabia, the United Arab Emirates and Qatar. After staying in the shadows of the global power corridors for long, these nations have underlined that when it comes to the Arab world, their voices really matter. These nations, with reliable allies in the East and the West, are asserting their role in advancing the transformation of the Global South societies.   The second is the boredom and fatigue induced by the Western media’s often lazy, inaccurate, and biased reporting of the region. This, in no way, undermines of the role of journalism to challenge the status quo and there is no denying that brilliant journalism about the region did exist and still does.   The third factor is that the 200 million plus digital-savvy youth in MENA, who form about 60 per cent of the population, have their own well-rounded worldview. They are informed by social connectivity, and disappointed with irresponsible political complacence and the enduring cycle of strife in many parts of the Arab world. Read the full piece on IPRA International Public Relations Association https://lnkd.in/dutyPWUz

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Ashraf Shakah's article beautifully captures how boycott campaigns are making a significant impact globally, especially amidst the crisis in Gaza. His insights highlight how consumer activism on social media is reshaping brand behavior, emphasizing authenticity and moral alignment. Ashraf reminds us of the power in driving genuine connections with diverse cultures, essential for brands navigating today's global landscape. Memac Ogilvy Ogilvy #BoycottCampaigns #ConsumerActivism #GlobalSolidarity #Authenticity

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Why Is The World's Tech Talent Moving To Dubai? Dubai's tech scene is booming, with the region attracting a staggering $1.73 billion in tech investment in the first half of 2022 alone, marking a significant increase from the previous year. Notably, the UAE saw a remarkable 61% growth in tech hires in 2020, underscoring the city's appeal as a hotspot for tech talent. Moreover, a recent survey by Mercer revealed that Dubai's software engineers enjoy a 30% bump in salary compared to their counterparts in other leading tech hubs worldwide. This, coupled with the city's lower cost of living, makes it an attractive destination for tech professionals seeking both financial stability and a high quality of life. With initiatives like the Dubai Financial Services Authority's Innovation Testing License program and the UAE's adoption of a shorter working week, Dubai is actively fostering innovation and creating an environment conducive to tech entrepreneurship. #UAE #Dubai #Technology #Talent

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I am glad to share the 2024 Saudi Arabia Edelman Trust Barometer which revealed that the Saudi public continues to place a high level of trust in the Kingdom’s government and business sector. As the country pursues its transformation towards Vision 2030, trust in all areas of society has never been more crucial. The findings showed: > Saudis have a high level of trust (at 86%) in their government, which is the highest rate globally. Saudi Arabia also leads the global survey in the belief that innovation is well-managed. > In terms of trust in business, Saudi Arabia is among the world leaders with an impressive 78% of respondents expressing confidence in this institution. > More than 80% of Saudis place significant trust in government leaders and scientists, who they see as key partners in managing and regulating innovation. >The Kingdom ranks among the top countries globally for trust in AI regulation (56%), which highlights the country’s strong commitment to fostering and managing technological advancements effectively. By comparison, trust levels are much lower in other countries such as United States (24%), France and Japan (23%), the UK (18%), Germany (27%), and South Korea (28%). For more on the report, visit Edelman.com  #EdelmanTrustBarometer #Trust2024

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