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Best Amazon Prime Day deals 2024: sale ends at midnight!

Amazon Prime Day is here! Until midnight Wednesday 17th July you can get big discounts on loads of products at Amazon. We'll be handpicking the best deals, including products Mumsnetters have tried, tested and love.

By Natasha Gregson | Last updated Jul 17, 2024

Amazon Prime Day deals

Amazon Prime Day 2024 is in full swing! Whether you've been eyeing up an Amazon device, are a dedicated bargain hunter who can't resist the allure of a lucrative saving, or are an early bird Christmas present buyer, it's a great opportunity to score big savings.

This two-day sales extravaganza is running until midnight on Wednesday 17 July and is exclusively for Prime members (you can sign up here) - it's not to be missed if you're a savvy shopper who loves a bargain.

With the cost of living crisis and many families feeling the pinch over the past year, it's a great time to save some cash, especially on household essentials. To make life easier for you and your family (that is, after all, what we're here to do at MNHQ), we’ll be seeking out top discounts across the two days and adding them right here to this page to bring you the very best deals.

We'll be using our deal-hunting expertise, trusty Mumsnetter recommendations, and exclusive early previews of the discounts to handpick and showcase must-have offers on everything from air fryers to dehumidifiers, washer dryers to air conditioners. We'll be highlighting handpicked deals Mumsnetters love, plus the very best bargains across a range of categories, so you can easily find what you're after. We'll be updating this page throughout the sale, so watch this space...

COSRX Advanced Snail 96 Mucin Power Essence Skin Repair & Hydrating Serum, was £24, now £10

"Cosrx snail mucin. Best thing I've bought in a long time."

Minyana

COSRX Advanced Snail 96 Mucin Power Essence Skin Repair & Hydrating Serum
57% off, now just £10

Buy now

100% Marine Collagen Enhanced with Hyaluronic Acid & Vitamin C, was £13, now £8

I take marine collagen and it has made my skin so much softer

Tambourinetunes

100% Marine Collagen Enhanced with Hyaluronic Acid & Vitamin C (60 tablets)
35% off, now £8

Buy now

Clean up with a fantastic robot vacuum deal - the Lefant M210 is now just £90

Lefant M210 Robot Vacuum Cleaner

I have a Lefant off Amazon and I love it.

Useruser0912

Lefant M210 Robot Vacuum Cleaner
61% off, now £90

Buy now

Save 32% on the trainers that Mumsnetters LOVE - Fitflop Women's Rally Sneakers now £62

Fitflop Women's Rally Sneakers

I'm on my 12th pair. They are supportive but not orthotic level supportive! Last really well and clean up very well too.

YouBetYourBippy

Fitflop Women's Rally Sneakers
Was £90, now £62

Buy now

Save big on baby essentials

Levi's 501s - now better than half price!

By far my favourite jeans and wear really well.

EllaPaella

Levi's Women's 501 Jeans

Was £101, now £49

Buy now

47% off the Amazon Fire HD 10 tablet (Mumsnet Rated badge winner!) - now £80

It is amazing! Performed really well and is a great introduction to tablets for younger children.

Cliffdonville

Amazon Fire HD 10 tablet

Was £150, now £80

Buy now

Better-than-half-price Echo Dot Kids now just £30

I think they're brilliant for kids.

Triffid1

Echo Dot Kids (5th generation, 2022 release)

Was £65, now £30

Buy now

More Prime Day deals

What were the best deals of Amazon Prime Day 2023?

The last Amazon Prime Day was on 10th and 11th October 2023, and Mumsnet users saved thousands of pounds on highly recommended products, including robot vacuum cleaners, air fryers and steam irons.

Here are some of the products Mumsnetters snapped up last time:

What is Amazon Prime Day?

Amazon Prime Day (or days, to be more accurate) is a two-day sales event hosted on Amazon exclusively for Prime members, and has been an annual event for the retailer since 2015. Prime Day last year was on 11th and 12th July, with a second Prime Day in 2023 called 'Prime Big Deal Days' in October.

From gadgets and electronics to fashion, beauty, home goods, and beyond, previous Prime Days have had it all, and you can expect to snap up some excellent savings when the official deals begin.

Just remember to keep your eyes peeled for those lightning deals, too, as they pop up and disappear in a flash – they're the sneaky ones and only run for a limited time period.

When is Amazon Prime Day sale in 2024?

Mark your calendars for 16th and 17th of July because the first Prime Day event of 2024 is across those two days, giving you a chance to snap up some of the biggest and best deals.

Amazon has been known to surprise us with fantastic bargains, and this Prime Day promises to be another shopping extravaganza - just bear in mind you need to be a Prime member to shop the sales, you can sign up and get more info here.

Do I need Amazon Prime to shop the Prime sales?

You do need to be a Prime member to shop the Prime Day deals - you can sign up here. It costs £8.99 a month or, if you've not previously signed up, you can get a free trial for 30 days. Once you're a Prime member, you'll be able to access the sale.

One of the best perks of Prime for frequent shoppers is the free next day delivery offered on many products across Amazon (do double check though, as the delivery times may be slightly longer on some products and brands). Oh, and you'll also get access to the Prime Video and Prime Music streaming services. So all in all, it's a pretty good deal.

Here’s our guide on cancelling Amazon Prime too if you decide it's not for you.

Why should I shop the Amazon Prime Big Deal Days sale with Mumsnet?

It can be quite the chore to search through a retailer as extensive as Amazon to find those best deals and hidden gems. So our team of experts will be working hard, thoroughly researching the best Prime Day deals, and only showcasing the top discounts on this page.

We'll also be running our annual Prime Day thread, so if you want anything specific on the day, you can pop on there and ask, and one of our dedicated team of bargain hunters will be on the case to find you a great saving.

How to find the best Prime Big Deal Days deals: top tips

We know hunting down the best deals can be a bit of a challenge, even when you're sticking to a single site. But fear not, because we've got your back. Throughout 16th and 17th July, we'll be your trusty companions, right here on this very page, bringing you the crème de la crème of Amazon Prime Day deals. So if you want to shop the sales like a pro, bookmark this page, and keep coming back for regular updates on fresh discounts.

When it comes to conquering the shopping frenzy, our wise Mumsnet users have some nifty tips to share. First things first, make yourself a list of things you've been after for a while so you can scout those out quickly to see if they're on offer. Then, don't forget to consider any household essentials that may work out cheaper in the long run to bulk buy, or little treats you've been eyeing for yourself.

Having a list will keep you on track, ensuring you score the deals you truly desire before they vanish into thin air. And once you've checked off your must-haves, feel free to indulge in the occasional impulse purchase, knowing you've already nabbed the essentials you've been longing for. That said, we'd recommend having a budget in mind too, so you don't go wildly overboard!

Where can I find the best Prime Big Deal Days savings 2024?

We'll be on the lookout for the very best savings this week. If you have a specific product in mind, do bookmark the following deals pages so you don't miss out:

Best Amazon Prime Day air fryers: save on big brands, including Ninja, Tower, COSORI and more

Best vacuum cleaner deals: clean up with our pick of the best deals on Shark, Hoover, eufy and more

Best Amazon Prime Day baby deals: huge savings from big brands on baby monitors, cribs, pushchairs, car seats and more

About the author

Natasha Gregson is an Affiliate Content Editor at Mumsnet, specialising in lifestyle and home articles with a focus on product round-ups and reviews. She has several years of editorial experience under her belt and has had work featured in national publications including The i Paper and Stylist Magazine.

With extensive experience of hunting down the best deals for Mumsnetters across several big sales events, she's carved out a specialism in finding products that offer the best value for money and seeking out the real deals.

When she’s not busy writing or editing, you can find her searching for the next best restaurant, watching live music, curling up with a good book, cross-stitching, or enjoying a good hike or swim.

Why you should trust us

We work hard to provide honest and independent advice you can trust and we spend hours scouring the Mumsnet forums and online bestseller lists to find products that real parents rate.

Transparency is really important to us and that's why we're always upfront about where we find our recommendations. We write about products that we feel offer the best value to most parents – the ones that our users would recommend to their own friends and family.