Americans are increasingly investing time and money in optimizing their health for the future, driven by the U.S.'s leading role in the global longevity economy. Many are committed to practices that ensure they live as long as possible, such as prioritizing sleep, healthy eating, and taking supplements. Smart technology, including wearable devices like FitBits and Apple Watches, plays a significant role in this health-focused trend. This tech-driven transformation empowers individuals to take proactive steps toward their health, fostering a more informed and health-conscious society. Find the full July newsletter below! #TakeBiggerBites #Health #Tech
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Our latest campaign for Bose Corporation highlights how global tennis star and Bose athlete, Coco Gauff, pauses for nothing and hears everything with the Ultra Open Earbuds. Step behind the lens with Caydie McCumber, the creative force who captured the synergy between Coco and Little Simz, and discover music uninterrupted. #TakeBiggerBites #PauseForNothing
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On and off the court, Coco Gauff goes full blast with Bose Corporation's Ultra Open Earbuds. Featuring Little Simz and her iconic track “Mood Swings,” we bring you the first piece of our latest integrated campaign for the brand, #PauseForNothing. Produced by our very own FIN Studios, our team brought this vibrant work to life from concept through to the finished product. Directed by Alexandra Gavillet, with DP Tamara Santos and Line Producer, Eric Cook. Shout out to our amazing clients Jess Schreibstein, Nikki Rivera, Jeff Eggleston, Lindsay Toia, John Stratton, Josh Sousa, Brianna I. Ramirez Vasquez, Nichole Hynes, and Jack Daley and our outstanding internal team, Alex Cohn, Tabitha Onofri, Gavin Lester, Justin Clagette, Alayna Z., Alexa Thomas, Carly Ayres, Angela Wells, Ling Ly, and Cody Pomeroy. #TakeBiggerBites
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The sports landscape is evolving rapidly, especially with the rise of women's sports. This week at Cannes Lions International Festival of Creativity, Zambezi's Chief Media Officer, Grace Teng, will join Infillion and an incredible group of panelists, Lara Krug from the Kansas City Chiefs, Shannon Pruitt from Stagwell Brand Performance Network, Samira Panah Bakhtiar from Amazon Web Services (AWS), and Michael Colella from Infillion, moderated by James Cooper from Digiday, to discuss how brands can effectively reach diverse sports audiences through new media and marketing strategies. #Cannes #SportsMarketing #Sports #Media #TakeBiggerBites
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Excited to see our Chief Media Officer, Grace Teng, featured in Digiday's article on the dos and don'ts of #Cannes! Her insights on setting clear goals and stepping out of comfort zones are a must-read for anyone attending the event. Check out the full article for more expert tips below!
Here’s another dose of #Cannes reality, with suggested dos and don’ts from those who’ve seen it all before. #CannesLions #CannesLions2024 In this piece by Kristina Monllos, we speak to Rob Reilly of WPP, Jamie Shuttleworth of Dentsu Creative, Silmo Bonomi of Campbell Ewald, Lindsay Bennett of GALE, Grace Teng of Zambezi, Kaleeta McDade of VML, and Nick Miaritis of VaynerMedia.
Industry vets' dos and don'ts of Cannes
digiday.com
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Our Chief Media Officer, Grace Teng, is heading to Cannes as a panelist for The New Sports Fan: How Brands Can Reach Today’s Sports Audiences on Wednesday, June 19th! Hosted by Cannes Lions International Festival of Creativity and Infillion, Grace joins an amazing slate of panelists to explore the evolving landscape of sports, highlighting the rise in popularity of women's sports, athlete-hosted podcasts, and discuss how brands can effectively reach diverse sports audiences through new media and marketing strategies. #Sports #Media #Marketing
As a little girl playing basketball, I pretended that I was Jordan shooting my fadeaway 3s. Now, as women are finally beginning to get the attention in sports, we can create more opportunities for fans to become part of the excitement. At @Cannes Lions, I am so excited to be in this panel at Cannes moderated by James Cooper and with Lara Krug Samira Panah Bakhtiar Michael Colella representing Zambezi I'm looking forward to having a chance to talk about the sports industry and the future of the sports fan. Please join us next Wed June 19th. And if you are going to be at #canneslions, drop me a comment or DM! https://lnkd.in/gVp_-3Fh
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