Chief Experience Officer | Int'l Best-Selling Author, The 10-Second Customer Journey | 2024 CX Team of the Year
Because you can't smell a hamburger through a website. Just one of many reasons we have to re-think the concept of customer experience in the digital world. Learn more about orchestrating customer experience and some key friction-fighting lessons from my book, The 10-Second Customer Journey, in this discussion with CX Today's Charlie Mitchell . Links to interview and book in comments. Practical Inspiration Publishing #CX #CXO #experience #marketing #digital #digitalmarketing #CMO
Absolutely! The digital shift challenges us to redefine customer experience beyond the traditional senses. Your insights on orchestrating a seamless customer journey are spot-on. Looking forward to diving into your book for more friction-fighting strategies!
Todd Unger perhaps that first line could’ve been your book title? 😉
LOL. "Because you can't smell a hamburger through a website."
Chief Experience Officer | Int'l Best-Selling Author, The 10-Second Customer Journey | 2024 CX Team of the Year
4wLink to video: https://www.youtube.com/watch?v=ZVYCt8wSQ58