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Chief Experience Officer | Int'l Best-Selling Author, The 10-Second Customer Journey | 2024 CX Team of the Year

Because you can't smell a hamburger through a website. Just one of many reasons we have to re-think the concept of customer experience in the digital world. Learn more about orchestrating customer experience and some key friction-fighting lessons from my book, The 10-Second Customer Journey, in this discussion with CX Today's Charlie Mitchell . Links to interview and book in comments. Practical Inspiration Publishing #CX #CXO #experience #marketing #digital #digitalmarketing #CMO

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Todd Unger

Chief Experience Officer | Int'l Best-Selling Author, The 10-Second Customer Journey | 2024 CX Team of the Year

4w

Absolutely! The digital shift challenges us to redefine customer experience beyond the traditional senses. Your insights on orchestrating a seamless customer journey are spot-on. Looking forward to diving into your book for more friction-fighting strategies!

Gary Kaufman

Digital Transformation Finance Executive; Strategic CFO for Growth Stage Tech Companies (B2B SaaS, IoT, AgTech, MedTech, EdTech); CFO Wi-Tronix

4w

Todd Unger perhaps that first line could’ve been your book title? 😉

Tony Gnau

Keynote speaker, 3x Emmy-winner, Amazon #1 Bestselling Author, Video guy: I help communications professionals tell their organization's stories.

4w

LOL. "Because you can't smell a hamburger through a website."

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