For our "Precision Meets Scale: A Spotlight on Addressable" program today at Cannes Lions International Festival of Creativity, we set out to accomplish a few things: 📺 - Explain how addressable tv is not a one size fits all solution. Its power lies in its versatility 📊 - Educate on how to overcome obstacles or misconceptions within addressable to achieve full-funnel success. 🪄- Discuss how addressable plays a role in brand building, storytelling and creative optimization. When you share the stage with folks like Mike Dean, Brad Feinberg, Pooja Midha, JEFF JOHNSON, Matt Spiegel, Chloe Hawking and Jason Brown, you can do just that. A huge thank you to all who attended and participated in our event this morning. We can't wait to share more from this event with you. FreeWheel, Comcast Advertising, Molson Coors Beverage Company, Canvas Worldwide, TransUnion, KINESSO UK&I , Spectrum Reach, Cox Media, Xumo. #AmpsInCannes24 #MovingTVForward #AddressableTV
Fantastic event! 👏🏽🙌🏽
SVP at Canvas Worldwide
3wThank you for your partnership!!