External SSDs: A bright spot in Europe's B2B storage market. While overall storage revenue in European B2B channels is declining, external SSDs remain resilient. Despite a 3% decrease in value growth, they’re outperforming other storage categories, driven by two key trends: demand for higher capacity and faster speeds. ✅NVME protocol and high-capacity models are leading growth. ✅Countries like Spain, Italy, Germany and Denmark are major growth contributors. ✅Units are growing faster than value, indicating prices are dropping. Discover growth opportunities in B2B storage markets and how external SSDs can thrive amidst a challenging market with GfK supply chain and distribution insights 👉 https://ow.ly/hePz30sEku7
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