It’s hard to make inroads into a technical category without domain knowledge. This clip from a recent case study presentation references why having a greater understanding of the marketing industry, players, and channels can directly benefit the procurement team. #procurement #marketingprocurement
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We’re up and running! It’s a packed house to discuss the latest technology developments and how procurement can get the most out of them for their daily roles. Some great insights already from James Green GAICD, Arindam Sengupta, and Deepak Dwivedi
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Excited to kick off ProcureCon today and meet so many Asia based leaders of the industry.
We're at ProcureCon Asia & Australia today for the Focus Day ahead of the main event. We're hosting a round table where we'll look at if 'Knowledge is Power, and Data is King, what is the role of technology?'. Iain Seers and Jamie Pierre will explore how procurement need to combine all three for success, looking to the future of technology and AI in particular. As with any event, we're really excited to meet with Procurement friends old and new across all 3 days. And we're particularly interested to hear from the speakers in the Marketing Procurement track (Day 1) on the impact the category is having in the region. Make sure you come and say hello if you're in Singapore! #marketingprocurement #ProcureConAsia #Knowledgeispower #Dataisking
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I'm excited to be attending ProcureCon Asia 2024! Join me as we explore and discuss current procurement topics and network with like-minded procurement leaders from around Asia! Find out more: https://lnkd.in/gVPpFT5F
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Was great to meet Giang for the first time in 7 years on our trip this week to Da Nang. Giang headed up our APAC QA/QC operation at Ve Global and has been doing great work for other businesses since. It’s fantastic to see how much Da Nang has grown - the infrastructure is significantly better.
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Diversity was one of the key themes running through the event: diversity of talent, ideas, suppliers. We wanted to encourage diversity of categories as well, and presented a case study of a team who took the lead. APAC has the 2nd largest ad spend in the world behind North America, yet there are half the specialists in Asia as there are in Europe. The pandemic saw some marketing budgets entirely wiped out and restarted. As investment increases there has never been a better time to ensure every dollar counts. I hope our fantastic audience of procurement leaders will take the bold step of supporting their marketers further. When it works, it’s magic. Looking forward to continuing the conversation with you! #procurement #marketingprocurement #categorymanagement #procurementexcellence #APIS2024
Jamie Pierre , Client Services Director Asia at RightSpend delivered a thought-provoking presentation on "HOW AN APAC PROCUREMENT TEAM USED TECHNOLOGY AND AI TO MEND A FRACTURED SUPPLIER BASE AND SUPERCHARGE THEIR CATEGORY EFFORTS" during the ASEAN Procurement Innovation Summit 2024. The audience was captivated by the diverse range of perspectives shared. We feel incredibly fortunate to have had him as a speaker at the conference. #Procurement #APACProcurement #MalaysiaProcurement #Sourcing #Sustainability #APIS2024
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Thoroughly enjoyed delivering a case study to the 200+ procurement professionals in attendance at APIS 2024. While our topic may seem like a niche, it was heartening to see so many connect with the takeaways and how they could apply them to their own categories. Ultimately, marketing is the way for businesses to connect with its customers, so everyone in the business should take an interest. Procurement can and does bring a skill set and perspective to the table. Looking forward to catching up with all those who enquired after the session - for anyone that missed it, let me know and I can share the slides with you 🤝🏼 CT Event Asia RightSpend #marketingprocurement #procurement #APIS2024 #procurementexcellence
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Excited to kick off APIS 2024 in Kuala Lumpur today 🇲🇾 It’s a pleasure to share the stage with so many esteemed and experienced professionals managing billions of dollars for their businesses. Thanks to CT Event Asia for their efforts in putting it all together. #APIS2024 #procurement #marketingprocurement
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Just under a week to go until APIS 2024 kicks off in Kuala Lumpur. I'm excited to share a case study with the audience that demonstrates: - How an APAC-led team of a global MNC supercharged their category efforts - Working and consolidating across 13 markets and more than 100 vendors - Using technology and AI to analyse and interpret the data much faster than their previous manual process - Value created (process improvement, efficiencies, vendor satisfaction score increase) Hope to see you there! #PASIA #APIS2024 #procurement #apac #marketingprocurement #procurementexcellence
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