Elizabeth Herbst-Brady’s Post

Quick campaign update – right now, the CPL is costing us around $8 for each new lead we bring in. Not bad, huh? 😄 And the best part – we've already closed the deal with 17 awesome sales! 🎉 We've put $1400 into ads, and we've got 9 more leads joining us in the next two weeks. Seems like our campaign is making things happen! 🚀💪 Thoughts on these numbers? Should we keep riding this wave or shake things up a bit?

There's an uncomfortable reality that often gets overlooked in the ACoS and TACoS discussions: Successful brands grasp this concept, while struggling ones often miss the mark. Sales. To generate sales, potential customers need to discover your products. Sessions lead to Sales. Advertisements undeniably boost sessions, but the critical question remains: Can I allocate the budget to attract this particular group of shoppers to my listing? In other words, securing a prominent position on a specific search page. This is the vital conversation we should be engaging in. #AmazonAdvertising #DigitalMarketing #ppc #ppcstrategy

The viral coefficient measures how many new customers will use a product as a result of each new customer who signs up. As a company we should focus on increasing the viral coefficient. Our sources of revenue is from advertising. Through advertising we attract new customers,inform them about our products and build customer trust. Thus increasing sales and demand. The question that remains at hand is: 1. How much does it cost to sign up a new customer? 2. How much time investment does each sale require? We need professionals who will look at all aspects of the sales process to find out ways to make improvements. Compel customers to use your product to make new friends to increase revenue and drive down the cost of acquiring new customer. #Acquisition #ViralCoefficient #NewCustomer #Revenue #Advertising #TimeInvestment #CustomerTrust

Start the new year off right with these 8 media ad sales strategies for revenue grown from International News Media Association (INMA) and Mark Challinor. I might move seven and eight to one and two, but it's a great list. 1. Specialism (via expertise) is crucial  2. Data collection/analysis, embrace data-driven sales 3. Strong customer relationships  4. Tech integration 5. Multi-channel capabilities with integrated advertising solutions   6. Creative storytelling   7. Embracing change 8. Continually learning and innovating

When a new sales trend blows up it can be hard to work out if it’s here to stay (like TikTok campaigns) or a passing fad (like Google’s Circles or, dare we say it, Instagram’s Threads). We know you’re busy, so we’ve sifted through the 2024 sales trends, separating fleeting fads from lasting opportunities. Check out our article, skip the guesswork, and stay one step ahead of the competition…

The brands that win in 2024 are the ones that can: A) Capture attention profitably (paid ads) B) Nurture these eyeballs into paying customers (Email & SMS) C) Have a strong retention strategy that encourages repeat purchasing (Email & SMS)

Use your ads to, - Gain awareness. - Bring high-quality traffic to your store. - Get 1st-time buyers. Use retention marketing to, - Turn leads into buyers. - Increase CLTV. - Develop long-lasting relationships with your customers. - Be profitable. What do you think? #CustomerRetention #CustomerLoyalty #WhatsAppMarketing

So proud of this team and so honored to get to be a part of such an amazing group of talent. Team GO is only going to get better! I can’t wait to see what brands and influencers we connect with next. It feels like there’s no limit to what we are capable of when it comes to influencers and creative strategies to get our clients pushed closernto their goals. #influencermarketing #digitalmarketing

Struggling to boost your EV lead volume? 🚘⚡ Learn how leading automotive brands achieved a remarkable 210% year-on-year increase in EV leads with Driftrock Premium Publishers! By leveraging a network of trusted, high-quality publishers, these brands not only reached engaged audiences but also delivered precision-targeted content, resulting in higher lead volumes and better quality leads. Learn more: https://lnkd.in/dFJZGZ3J #automotive #automotivemarketing #automotiveleadgeneration

10 Easy Ways to Increase Online Sales! 1.Be Honest in Your Sales Copy 2.Get More Ad Clicks with Ad Extensions 2.Show Off Customer Testimonials and Trust Signals 2.Create a Sense of Urgency 3.Offer a Bulletproof Money-Back Guarantee 4.Offer Fewer Choices 5.Target Lookalike Audiences on Facebook 6.Reduce Friction in the Checkout Process 7.Provide as Many Payment Options as Possible 8.Invest in Quality Product Images