“I had the privilege of working with Holger on ESPN's X Games properties. Among his many skills, Holger has the rare intuitive ability to develop marketing solutions, synthesizing disparate and often competing corporate agendas into a holistic brand positioning. At ESPN, Holger built a thorough marketing plan for the X Games events, relying not solely on advertising/promotion, but involving all potential aspects of the marketing communications spectrum, including consumer products, public relations and music. He built strong consensus across the Company, and showed tireless leadership and creative vision throughout the process. Holger is an inspirational leader, and his enthusiasm and passion for our business resonates across the many internal and external teams he interacts with. Holger will have immediate positive, and lasting, impact at any organization smart enough to bring him on board.”
Seal Beach, California, United States
Contact Info
2K followers
500+ connections
Seal Beach, California, United States
Contact Info
2K followers
500+ connections
About
Passionate about building powerful and immersive brand & product experiences across all…
Activity
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I am pleased to announce that Brian Chapman of Chappy Hour Toys and Games has joined forces with Brian Wilk of WilkStudio. With 60 years of…
I am pleased to announce that Brian Chapman of Chappy Hour Toys and Games has joined forces with Brian Wilk of WilkStudio. With 60 years of…
Liked by Holger Kraetschmer
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Applause for these Euros 👏🇩🇪 The journey is over for the DFB team, but although it didn’t end with the title, it was a great tournament…
Applause for these Euros 👏🇩🇪 The journey is over for the DFB team, but although it didn’t end with the title, it was a great tournament…
Liked by Holger Kraetschmer
Experience & Education
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English
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German
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4 people have recommended Holger
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Important initiative by the World Federation of the Sporting Goods Industry (WFSGI). Could not agree more. That's why I personally love to teach…
Important initiative by the World Federation of the Sporting Goods Industry (WFSGI). Could not agree more. That's why I personally love to teach…
Liked by Holger Kraetschmer
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We are so excited about this new partnership! The King’s Hawaiian Ohana joining The Alianza de Futbol Family to come together and enjoy the most…
We are so excited about this new partnership! The King’s Hawaiian Ohana joining The Alianza de Futbol Family to come together and enjoy the most…
Shared by Holger Kraetschmer
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On this day in 1924, two brothers would change the sports industry forever. Today, together with adidas, we celebrate 100 years since Adi and Rudolf…
On this day in 1924, two brothers would change the sports industry forever. Today, together with adidas, we celebrate 100 years since Adi and Rudolf…
Liked by Holger Kraetschmer
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On this day in 1924, two brothers would change the sports industry forever. Today, together with PUMA Group, we celebrate 100 years since Adi and…
On this day in 1924, two brothers would change the sports industry forever. Today, together with PUMA Group, we celebrate 100 years since Adi and…
Liked by Holger Kraetschmer
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🚀 What a delightful evening to kick off 🇬🇧 Wimbledon, The Championships 🎾with our dynamic and growing #London Brand Innovators community of…
🚀 What a delightful evening to kick off 🇬🇧 Wimbledon, The Championships 🎾with our dynamic and growing #London Brand Innovators community of…
Liked by Holger Kraetschmer
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🚀⚽️ 𝐚𝐝𝐢𝐝𝐚𝐬 𝐚𝐧𝐝 𝐔𝐄𝐅𝐀 𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐌𝐨𝐬𝐭 𝐏𝐨𝐰𝐞𝐫𝐟𝐮𝐥 𝐚𝐧𝐝 𝐋𝐨𝐧𝐠𝐞𝐬𝐭 𝐃𝐢𝐬𝐭𝐚𝐧𝐜𝐞 𝐆𝐨𝐚𝐥𝐬 𝐨𝐟 𝐔𝐄𝐅𝐀…
🚀⚽️ 𝐚𝐝𝐢𝐝𝐚𝐬 𝐚𝐧𝐝 𝐔𝐄𝐅𝐀 𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐌𝐨𝐬𝐭 𝐏𝐨𝐰𝐞𝐫𝐟𝐮𝐥 𝐚𝐧𝐝 𝐋𝐨𝐧𝐠𝐞𝐬𝐭 𝐃𝐢𝐬𝐭𝐚𝐧𝐜𝐞 𝐆𝐨𝐚𝐥𝐬 𝐨𝐟 𝐔𝐄𝐅𝐀…
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London’s anticipation of 🇬🇧 Wimbledon 🎾 is on 🔥 especially the window displays! Therefore starting TOMORROW (Fri, Jun 28 @ 6pm) Brand Innovators…
London’s anticipation of 🇬🇧 Wimbledon 🎾 is on 🔥 especially the window displays! Therefore starting TOMORROW (Fri, Jun 28 @ 6pm) Brand Innovators…
Liked by Holger Kraetschmer
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⭐ IMPACT. That's the theme I took away from my experience at this year's Cannes Lions International Festival of Creativity and the monster program…
⭐ IMPACT. That's the theme I took away from my experience at this year's Cannes Lions International Festival of Creativity and the monster program…
Liked by Holger Kraetschmer
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What an honor it is to be featured on the 2024 Forbes World’s Most Influential CMOs list 💚 I’m humbled to have the opportunity to accept this award…
What an honor it is to be featured on the 2024 Forbes World’s Most Influential CMOs list 💚 I’m humbled to have the opportunity to accept this award…
Liked by Holger Kraetschmer
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This campaign is straight up ‘bananas’ 🍌 KH X DM4 #sales #marketing #omnichannel #dreamteam
This campaign is straight up ‘bananas’ 🍌 KH X DM4 #sales #marketing #omnichannel #dreamteam
Liked by Holger Kraetschmer
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Thanks for the note. Glad HJA could play a roll in King's Hawaiian's Canadian strategy!!
Thanks for the note. Glad HJA could play a roll in King's Hawaiian's Canadian strategy!!
Liked by Holger Kraetschmer
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A lot of people arguing in the comments in this one about whether or not it makes sense for Porsche to market to Gen Z and what generations are even…
A lot of people arguing in the comments in this one about whether or not it makes sense for Porsche to market to Gen Z and what generations are even…
Liked by Holger Kraetschmer
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