Brian Solem

"In a creative town,✒️a talented graphic designer named Michael lived. He was known for his bold approach and poured his heart into each project striving to create designs that would evoke a "wow" response from his clients. One morning, he received a call from Mrs. Andrew, a local baker seeking a rebrand. Excited, Michael met her and listened intently to her story. He crafted a new logo, packaging, and website, pouring his heart into every detail. When Mrs. Andrew saw the designs, she exclaimed "Wow!" Michael's heart soared with joy because he achieved the elusive "wow" response. Lesson 1: Listen to clients - Michael captured the essence of Mrs. Andrew's bakery by understanding her story. Listening to clients' unique stories helps create designs that resonate with their brand identity. Michael's success led to more clients, but also mixed reactions. Some appreciated his artistic vision, while others, like Mr. Johnson, a profit-focused businessman, struggled to understand the depth behind his designs and were unhappy with the results. Lesson 2: Communicate the 'why' - Michael failed to articulate his design inspiration to Mr. Johnson, leading to misunderstanding. Michael persevered through challenges, refining his craft and pouring love into each design. He sought the coveted "wow" response, and eventually attracted clients who valued his unique perspective and the emotional impact of his designs on their businesses. Lesson 3: Stay true to your vision - Michael learned to stay true to his artistic choices, even if not everyone understands. Michael continued to hone his craft, seeking to captivate hearts and minds. Every client became a stepping stone towards his growth as a designer. He remained a source of inspiration, reminding designers to infuse passion and emotion into their work."

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If you're attending any in-person events, your print materials need to be on point. What can someone walk away from your booth or table with? Tangible print materials, especially a one-page summary of your company is essential, especially when networking! A one-pager should include your company history and overview, target market and customers, any milestones achieved, future plans and objectives, team members, resources, and more. Offering a one-pager summary saves you time and helps you work smarter and not harder! Need to discuss ways to bring your branding up to par? Message me to get started! -- #worksmarter #networking #branding #marketingmaterials

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Unlock the power of confidence with a professionally designed slide deck! 🌟 A staggering 91% of presenters report feeling more confident when they use well-crafted presentation templates. Why? Because a great design not only looks impressive but also provides a structural flow that eases delivery anxiety. Ready to elevate your presentation game and captivate your audience with every slide? Let’s design your path to success together! Explore our range of templates today. 🚀 #greenhousemedia #PresentationDesign #ConfidenceBoost

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Recently done a PowerPoint design job for a client and realized I didn’t have any examples saved from previous work. Instead of sharing my client’s confidential content, I created some examples with placeholder text…so here they are! #PowerPointDesign #CreativeSolutions #pitchdeckdesigns #graphicdesignindesign #layoutdesign #indesign #powerpointtemplate

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Enable your brand to speak directly to clients with Taylor's personalized wall calendars! Each month features a clever incorporation of the client's name, alongside your logo and contact details for lasting impact. #PersonalizedCalendars #BrandEngagement #ClientRelations

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Want to create branding work like this? Well you can! Sign up for "Experiencing Brands Through Interaction Design" https://lnkd.in/gBbpvh3e Course starts Thursday, June 6. SVA Continuing Education #svacontinued #branding #brandonline #onlinecourse #brand #brandstrategy #visualbranding #interactiondesign #digitalbranding #UX #UI #branddesign

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Notice. Exclaim or murmur. Happiness. www.goodallintegrated.com #happiness #notice #exclaim #murmur #vonnegut #graphicdesign #business #solutions #typography #graphicdesignservices #brandingexpert #creativedirection #designstrategy #creative #brandidentitydesign #brandingdesigner

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These physical objects being “crushed” does not define your creativity or your future as an artist, designer, or musician… Well, here we go again with a large portion of the creative community up in arms about a recent Apple ad for the new iPad. I’ve been hearing responses to a recent post on X like… — “Apple's image is built on connections with creative professionals. Those people have an intimate attachment to the tools of their craft. Symbols of meaning and fulfillment. Making an ad with this destruction is unprofessional and offensive on a different level.:)” Or… “I'm a designer. I had tons of crappy clients and this commercial is just plain sad. You must read the room of what's going on in the world right now. I get the message of "all in one" but using the crunch (or pressed) wasn't a nice approach. Destroying instruments where a lot of musicians appreciate is kinda sentimental. The musicians play their instruments because they feel joy and is the only thing they can afford. There is a crisis where we cannot buy the basics such food so probably won't have the $ to buy iPad. It's just tone deaf. Maybe 10+ years ago would've been another way to interpret but right now, 2024, nah. People are desperate and watching these commercials where they are pushing consumers to spend more on technology which are going to replace all art and creativity in a small device... not cool.” — Take things as you may, but… I find the symbolism of “destruction” to have been taken far too literally and rather perceive the visual concept of the ad to be about “compression and integration” through the process of “pressing and forming” so many creative tools into a single product. If this same visual concept were for an iPhone and the items being “crushed” were a fax machine, telephone, radio, keyboard, scanner, Rolodex, modem, monitor, encyclopedia, books, albums, etc. Would everyone have the same reaction? I don’t feel an iPad or any product will ever “replace all art and creativity”, but rather as a tool that may perhaps introduce more people to it. Technology will never stop for anything, and neither will human creativity.

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We here at J Sherman Studio like to strategize beyond color psychology all the time. Check out my quick video and let me know what you think! #TOTD #colorpsychology

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Here are the top three reasons that people keep promotional products: 1. Functional: Promotional products that serve a practical purpose are more likely to be kept and used by recipients. Items such as pens, notebooks, and USB flash drives are examples of functional promotional products that provide value in daily tasks. 2. Trendy: Promotional products that align with current trends or are perceived as stylish and modern are more likely to be retained by recipients. Trendy items can include tech gadgets, fashionable apparel, or eco-friendly products that appeal to contemporary tastes. 3. Fun: Promotional products that evoke positive emotions or provide entertainment value are often kept by recipients. Fun items such as stress balls, novelty toys, or quirky accessories can leave a lasting impression and create a memorable brand experience. By considering these factors, businesses can choose promotional products that resonate with their target audience and increase the likelihood of retention and brand recall. Reach out to us via email and we will help you put together the perfect promotional products for your clients: hello@omgiiegh.co.za

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Just finished these awesome aluminum signs and thick edge-painted business cards for Armando Pina and his team! 🎉 Armando knows that killer marketing and quality print materials are game-changers in real estate. Ready to step up your branding game? Let’s chat! 🏡✨ #theprintpost #RealEstateMarketing #QualityPrints #BrandingSuccess

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When is it time to pick up a pencil and sketch? I've talked about this subject before, but if you're in the earlier ideation stages of a creative or graphic design project and your designer or agency sends you mock-ups with stock photographs and says, "Just imagine," then maybe it's time for a change. Since creativity is the foundation of the advertising industry, you should be able to present a customer with an idea in the form of a clear, succinct, preliminary sketch. Why? Both money and time are saved. Early concept sketches allow you to explore more ideas far more quickly than spending endless hours on one complex layout that the client might even reject. So, the next time you want to convey some new marketing thoughts, start with a strategy, a few pencil sketches, and some compelling headlines. Remember, old-school methods are sometimes much more effective at communicating a thought. If you’re in need of a creative partner who understands the value and process of ideation and time savings, let’s chat.

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What is it worth to have a clear message and visuals that deliver? While your current presentation may be 'good enough,' will it deliver the desired results? We can develop an outcome that fits your budget and focuses on what matters most. I promise you'll be thrilled with the result. I make it my business to deliver on that promise. Take advantage of our offer for a 30-minute free consultation today to discuss your presentation, and I'll show you what we can do to enhance your message and visuals. #presentationdesign #powerpoint #googleslides #message #communication

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Recent 3D artwork for IEEE Spectrum magazine. This article titled "INKJETS ARE FOR MORE THAN JUST PRINTING" can be read here https://lnkd.in/gsgk_6sa. Thanks again AD Brandon Palacio! #eddieguy #guyco #3dart #3dillustration #ieeespectrummagazine #editorialillustration #illustration #digitalillustration #scienceillustration #newillustration #modernillustration #contemporaryillustration #eddieguyillustration

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I've been enjoying the past few nights of serving wine, popping bubbles, and meeting new people with my husband's business, Alliance Reverse Mortgage. 🍾 Let me know how you like my shot… * * #Marketing #GraphicDesign #SCDesignGraphics #scDesign #BusinessEnhancement #PrintingSolutions #packagedesign #marketing #printing #scdesigngraphics #graphicdesign #alliancereversemortgage #CreditUnion

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