“I have known Brian for years and have worked together with him on numerous projects, representing several companies which he has either founded, invested in and/or at which he has been a board member. Brian and I have, with a few of our friends, co-invested as angels through our vehicle, www.GrapeArborVC.com, which has yielded some great results, some very welcome cash, and some interesting times. As outside counsel to AppNexus, I have seen Brian handle the reins of a very exciting tech company as it weathered and thrived through a difficult recessionary cycle. I have also watched Brian assemble an incredible team and engender strong loyalty from people who would follow him into difficult situations because of his leadership, integrity, vision and charisma. Brian is, in a word, brilliant. People do often speak of Brian's intellect and connections in the industry and venture world, but it should be noted that even in difficult situations, Brian is a really good guy. Extraordinarily creative and insightful, killer work ethic, knows when he needs to tap into someone else's talents (a board member or business partner/colleague) and a willingness to highlight the talents of others on his team and credit them for achievement also make him a terrific person to have on any team. I seem to constantly run into entrepreneurs who Brian has mentored or helped in some way as he is extremely committed to the ecosystem for venture and tech, particularly the NYC ecosystem and the alums of Princeton or any other school Brian has attended. He's also a very generous supporter of charitable endeavors and serves on the advisory board of www.HoopAPaluza.org, where he puts his fundraisin and basketball skills to work to help children suffering due to economic or health reasons. I give him my highest marks.”
About
Activity
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XR Extreme Reach has the largest distribution network and is thrilled to be part of NBCUniversal's Olympic milestone, featuring over 7,000 hours of…
XR Extreme Reach has the largest distribution network and is thrilled to be part of NBCUniversal's Olympic milestone, featuring over 7,000 hours of…
Liked by Brian O'Kelley
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After over 13 years at Teads, I am excited to announce that I am moving on to new opportunities. It has been an unforgettable journey, filled with…
After over 13 years at Teads, I am excited to announce that I am moving on to new opportunities. It has been an unforgettable journey, filled with…
Liked by Brian O'Kelley
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Working with Scope3 is a natural next step in our commitment to reducing inefficiencies in the digital advertising ecosystem. Scope3 brings an…
Working with Scope3 is a natural next step in our commitment to reducing inefficiencies in the digital advertising ecosystem. Scope3 brings an…
Liked by Brian O'Kelley
Experience & Education
Licenses & Certifications
Patents
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Real-time data processing pipeline and pacing control systems and methods
Issued US11868826B2
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Managing Impression Defaults
Issued US US20090018907
There are methods and apparatus, including computer program products, for receiving an ad call from a client computing system, determining whether an instance of the ad call was previously-received, and if so, designating a first ad creative supplier associated with the previous instance of the ad call as ineligible to participate in an auction in which a second ad creative supplier is selected to serve an ad creative responsive to the ad call.
Other inventorsSee patent -
Data Marketplace and Broker Fees
Filed US 20090012852
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Method and system for pricing electronic advertisements
Filed US 20060122879
The original patent for auctioning online ads!
Honors & Awards
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E&Y Entrepreneur of the Year - NY Region
Ernst & Young
The award recognizes outstanding entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, financial performance and personal commitment to their businesses and communities. Brian O'Kelley and Mike Nolet were selected by an independent panel of judges, and the awards were presented at a special gala on June 19, 2012 at the Marriott Marquis.
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NYC 40 Under Forty
Crain's New York
http://mycrains.crainsnewyork.com/40under40/
An annual list of 40 people in NYC who have achieved success in business before turning 40, chosen by Crain's editorial staff.
Recommendations received
7 people have recommended Brian
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