“Benoit understands supply-side monetization like few others do, and managed the highly complex distribution network at Looksmart adroitly. Benoit was always well respected within the management team, and quick with strategic ideas that moved the buisness forward. I recommend Benoit highly!”
Santa Monica, California, United States
Contact Info
8K followers
500+ connections
Santa Monica, California, United States
Contact Info
8K followers
500+ connections
About
Benoit Vatere is the Founder and CEO of Mammoth, leading the charge to redefine the…
Activity
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How well do you know your consumers in retail? Is consumer connectivity a priority in your digital-to-retail strategy? Understanding and engaging…
How well do you know your consumers in retail? Is consumer connectivity a priority in your digital-to-retail strategy? Understanding and engaging…
Liked by Benoit Vatere
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Congrats to the team at Mammoth and their vtagz solution working behind the scenes to make this mega promo a success long after the jet flies away!…
Congrats to the team at Mammoth and their vtagz solution working behind the scenes to make this mega promo a success long after the jet flies away!…
Liked by Benoit Vatere
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Exciting news! 🚀 We’re proud to announce that Liquid Death’s latest groundbreaking sweepstakes is powered by our VTAGZ platform! The marketing…
Exciting news! 🚀 We’re proud to announce that Liquid Death’s latest groundbreaking sweepstakes is powered by our VTAGZ platform! The marketing…
Liked by Benoit Vatere
Experience & Education
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Mammoth
View Benoit’s full experience
See their title, tenure and more.
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Patents
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Website user profiling using anonymously collected data
Issued US 8626697
First contextual data characterizing behavioral attributes of a user visiting at least one web page is received. The first contextual data is collected by anonymously tracking interaction of the user with the at least one web page via a data collector embedded in the at least one web page. Second contextual data characterizing non-behavioral attributes of the user is also received. The second contextual data is based solely on anonymously collected information and it originates from a data…
First contextual data characterizing behavioral attributes of a user visiting at least one web page is received. The first contextual data is collected by anonymously tracking interaction of the user with the at least one web page via a data collector embedded in the at least one web page. Second contextual data characterizing non-behavioral attributes of the user is also received. The second contextual data is based solely on anonymously collected information and it originates from a data source other than the data collector. Thereafter, it is determined which attributes among a plurality of pre-defined attributes are present for the user based on the first contextual data and the second contextual data. The determined plurality of attributes are associated with a best fit amongst a plurality of clusters or associations generated by grouping users with similar attributes that participated in a plurality of historical transactions. Subsequently, using at least one predictive model trained with historical user conversion data, it is determined which of a plurality of available offers for presentation via at least one web page is most likely to result in a conversion of the user based on the pertinent cluster or association so that the presentation of the identified available offer can be initiated. Related apparatus, systems, techniques and articles are also described.
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Languages
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French
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English
Native or bilingual proficiency
Recommendations received
2 people have recommended Benoit
Join now to viewMore activity by Benoit
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Murder your thirst at Costco Wholesale. ASAP.
Murder your thirst at Costco Wholesale. ASAP.
Liked by Benoit Vatere
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All powered by Vtagz by Mammoth. So proud of everybody involved making this happen. And as always Mike Cessario delivers with some genius ideas. What…
All powered by Vtagz by Mammoth. So proud of everybody involved making this happen. And as always Mike Cessario delivers with some genius ideas. What…
Shared by Benoit Vatere
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This summer, Liquid Death is doing something no other beverage company has done in the history of the human race: giving away an actual jet. Yes…
This summer, Liquid Death is doing something no other beverage company has done in the history of the human race: giving away an actual jet. Yes…
Liked by Benoit Vatere
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Liquid Death’s latest sweepstakes, powered by VTAGZ, is a bold strategy to drive in-store purchases. No one does marketing quite like Liquid Death!
Liquid Death’s latest sweepstakes, powered by VTAGZ, is a bold strategy to drive in-store purchases. No one does marketing quite like Liquid Death!
Liked by Benoit Vatere
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You shouldn’t have to run paid or organic social blind when you rely on retail.
You shouldn’t have to run paid or organic social blind when you rely on retail.
Shared by Benoit Vatere
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One brand achieved a 20x increase in retail sales using the VTAGZ platform. How? By orchestrating multiple influencer campaigns across social media…
One brand achieved a 20x increase in retail sales using the VTAGZ platform. How? By orchestrating multiple influencer campaigns across social media…
Liked by Benoit Vatere
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