The latest edition of attention monthly is here! What to expect: 🎤 An excellent podcast with Angelina Eng discussing the role of the IAB Attention Taskforce in relation to setting standards, currencies and best practices for attention based measurement 📉 A look into why Association of National Advertisers and DoubleVerify have different numbers regarding MFA ad spend 🎥 A recap of the first two Attention, Attention! episodes - a new bi-weekly video podcast with Marc Guldimann from Adelaide Metrics Enjoy!
Impact Media
Advertising Services
New York, New York 441 followers
We guarantee attention with ads.
About us
Impact Media is an AI powered attention platform which guarantees the attention your brand deserves. We only charge when an ad has attained attention, we only run on high quality publishers and we are mobile first.
- Website
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www.impactmedia.info
External link for Impact Media
- Industry
- Advertising Services
- Company size
- 2-10 employees
- Headquarters
- New York, New York
- Type
- Privately Held
Locations
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Primary
New York, New York, US
Employees at Impact Media
Updates
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Our co-founder Wayne Blodwell is recording a weekly podcast series with Marc Guldimann called Attention, Attention! A short and digestible recap on the weeks attention-worthy news. You can view the first one using the link below! https://lnkd.in/eiDdBjt6
Attention, Attention!
impactmedia.substack.com
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New edition, out now! Thoughts on: - Attention as a sweet spot - The Trade Desk top 100 publisher list - Attention Weekly to become Attention Monthly - Happy Hour on June 6th in Manhattan!
#14 - Attention Weekly
Impact Media on LinkedIn
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13 is unlucky for some, but not for this newsletter. Two excellent case studies covered this week + a reminder for the New York happy hour on June 6th.
#13 - Attention Weekly
Impact Media on LinkedIn
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New edition is out now! - Attention as a filter not a metric - Integral Ad Science case study on CPG performance with high attention placements - Ad market is in positive growth - Attention Happy Hour Enjoy!
#12 - Attention Weekly
Impact Media on LinkedIn
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This week we cover; 📉 What happened to DoubleVerify share price this week? ☺️ 98% of brands believe attention metrics can improve mobile ad performance 🍸 The May happy hour with Nudge! ⏩ Our new introductory video Enjoy!
#11 - Attention Weekly
Impact Media on LinkedIn
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Ever wondered what it is we do at Impact Media? This 60 second video will explain all.
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This week we answer three big questions.... Dive into our latest newsletter to see what they are! 🔥
#10 Attention Weekly
Impact Media on LinkedIn
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Have you yet to check out the podcast we did with Marc Guldimann & Zach Kubin from Adelaide Metrics? Well, fret not, take a look at the teaser video below, search for Attention Weekly Podcast on your favorite podcast provider or click the link in the comments!
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Another week full of attention related news! This week we cover: 🧑🏫 The Impact Media thesis 📅 Google's cookie deprecation delays 🗒️ AdTech Economic Forum review We hope you enjoy!
#9 - Attention Weekly
Impact Media on LinkedIn