We’re overjoyed to share that Golin and Specsavers received the coveted Grand Prix Lion, a Gold Lion and two Silver Lions across the Audio & Radio and Healthcare categories at the Cannes Lions International Festival of Creativity, a recognition of our groundbreaking work with Specsavers on ‘The Misheard Version’ campaign. Our ‘The Misheard Version’ campaign, in collaboration with Specsavers, redefined creative boundaries and showcased the transformative power of strategic storytelling. We’re incredibly grateful to Rick Astley for his invaluable contribution to this project. His involvement brought a unique dimension to our campaign and played a significant role in its success. So, here’s to Golin, to Specsavers, to Rick Astley, and to the power of great partnerships. May we continue to push the envelope, challenge the status quo, and create work that resonates. Here’s to many more milestones on our journey ahead!
Golin
Public Relations and Communications Services
Chicago, IL 133,664 followers
We are a global public relations agency that helps companies create change that matters. #goallin
About us
We are a global public relations agency that helps companies create change that matters. Our people help us do the best work of our lives for our clients. Work that earns attention and showcases the power of collaboration. Golin was proudly named in PRWeek US' 2024 Agency of the Year, 2022 Best Places to Work, PRWeek’s Global Agency of the Year in 2021, 2020 and 2019, PRovoke Media’s 2021 North American Large Agency of the Year and listed to the Chicago Tribune’s Top Workplaces in 2021.
- Website
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http://golin.com
External link for Golin
- Industry
- Public Relations and Communications Services
- Company size
- 1,001-5,000 employees
- Headquarters
- Chicago, IL
- Type
- Public Company
- Founded
- 1956
- Specialties
- Public Relations
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Employees at Golin
Updates
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Explore Zach Tarvin’s latest insights from the Worldwide Developers Conference! With public betas of this fall’s release just around the corner, it’s a pivotal time for PR practitioners and marketers to strategize for a release brimming with new customization and automation opportunities. Equip your brand for the next wave of innovation. #WWDC2024
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In the realm of healthcare communication, a fresh perspective is emerging. Natasha Weeks, our executive director and consumer health lead, suggests a departure from traditional fear-based and data-heavy messaging. Her insights from the Cannes Lions International Festival of Creativity highlight the untapped potential of humor as a tool for engagement and behavior change. Let’s explore this new approach to healthcare communication together.
Is Laughter the Best Medicine? | LBBOnline
lbbonline.com
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“This year's success legitimizes PR's prominent role at Cannes,” says Golin CEO Matt Neale. Read more on how PR agencies are showing up at Cannes at PRWeek:
PR agencies have been showing up every June in the south of France for years, but the 2024 Cannes Lions International Festival of Creativity was a coming-out party for them as legitimate contenders for the top prizes — not just in PR, but across categories. Read the analysis: https://lnkd.in/e3jEN542 Featuring: Edelman's Richard Edelman and Judy John, Ogilvy's Julianna Richter, Golin's Matt Neale, Weber Shandwick's Gail Heimann, 360PRplus' Mike Rush and Porter Novelli's Jillian Janaczek.
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CEO Matt Neale spoke to PRmoment following Golin and #client Specsavers’ historic Grand Prix win at Cannes. PR agencies used to show up at the festival because top clients were present, but now agencies are winning the top achievements. Is this awards season an indicator of a shift in the industry’s recognition of creative talent? Dive deeper into the conversation of the evolving landscape of PR with PRmoment:
Do the opportunities for PR at Cannes now outweigh the obstacles?
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Golin reposted this
On Friday, we celebrated #AlsDay, a day of service in honor of our founder, Al Golin, by sharing information about the importance of protecting our skin from the sun’s harmful rays. In support of the American Academy of Dermatology’s mission to #PracticeSafeSun, our team took to the streets of each of our offices. Throughout the course of the day, Goliners handed out sunscreen and talked to the public about the importance of sun protection in preventing skin damage. We’re proud to support the work of our incredible #clients in efforts like these!
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We’re so #PRoud to shine the spotlight on Maria Santana, senior strategist in our Golin LA office, for being featured in PRWeek’s Pride in PR series! Maria, a seasoned digital strategist, is not just a leader in the digital landscape, she’s actively shaping it. With over eight years of experience, she empowers brands and individuals to expand their audience and foster meaningful connections through engaging content. In Maria’s interview, she reminds the industry to be true allies year-round, not just during pride, and she engages queer people as individuals, not as a group with shared characteristics. Read more here:
Pride in PR: Maria Santana
prweek.com
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We are excited to announce that Unilever appointed Golin as the Global PR Agency of Record for its Dirt Is Good portfolio, building on our 17-year relationship in the UK and globally for its laundry detergent brands. Our role includes strategic and creative work across the entire portfolio, including OMO, Surf Excel, Breeze, Ala, Skip, Rinso, and Persil. We are #PRoud to collaborate with these esteemed brands and look forward to supporting their ongoing success. #client
Unilever names global PR AOR for laundry detergents division
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Golin reposted this
Congratulations to Golin London | Grand Prix winners in the Audio & Radio Lions for ‘The Misheard Version’. Explore all winning and shortlisted work, exclusively on The Work | lnkd.in/ehUJqFHK #CannesLions2024
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Golin London’s Chief Creative Officer Alex Wood from sat down with PRWeek to discuss the innovative strategies that led to the success for #client Specsavers at Cannes and historic achievements that followed. #GoAllIn
‘A symbolic shift’ – Golin on PR’s Cannes 2024 triumph
prweek.com