About Jodie Hopperton

Product Initiative Lead

INMA

Los Angeles, California, United States

Jodie Hopperton is the lead for INMA's Product Initiative and is based in Los Angeles, California, United States. She can be reached at jodie.hopperton@inma.org.

Written by Jodie

171 Blog Posts

Condé Nast builds product into its commerce strategy in meaningful ways

10 July 2024 By Jodie Hopperton

Condé Nast is defining what commerce success looks like

9 July 2024 By Jodie Hopperton

Arc browser update offers a case study in how AI aggregate search looks

30 June 2024 By Jodie Hopperton

AI for product is (almost) all about the user interface

26 June 2024 By Jodie Hopperton

AI is changing the UX of news products

25 June 2024 By Jodie Hopperton

New York Times updates its app design to be more personalised

17 June 2024 By Jodie Hopperton

New Apple, Google AI tools should have news product leaders thinking

12 June 2024 By Jodie Hopperton

Here’s a new take on the age-old dilemma of buy vs. build — and the gray in between

11 June 2024 By Jodie Hopperton

Do media organisations have a growth opportunity with off-platform commerce?

29 May 2024 Jodie Hopperton

Maybe there is a way micropayments can be successful for news

28 May 2024 Jodie Hopperton

Are Apple scheduled summaries the new newsletter?

15 May 2024 Jodie Hopperton

Ringier Axel Springer Poland product team morphs with tech team

14 May 2024 Jodie Hopperton

How much should media companies spend on product and tech?

30 April 2024 Jodie Hopperton

Here are 4 golden rules to improve advertising on mobile Web

24 April 2024 Jodie Hopperton

3 best practices for mobile-first news sites: navigation, decluttering, visual thinking

24 April 2024 Jodie Hopperton

If you actually want to work mobile first, follow these tips

15 April 2024 Jodie Hopperton

For mobile products, think about conditions first

2 April 2024 Jodie Hopperton

Product teams should consider these 6 points before creating chatbots

20 March 2024 Jodie Hopperton

Here’s what product teams need to know about AI chatbots and users

19 March 2024 Jodie Hopperton

Habit forming features should be front and center for new audiences

10 March 2024 Jodie Hopperton

INMA’s Media Subscriptions Summit offers product lessons, too

6 March 2024 Jodie Hopperton

How can product teams best manage stakeholders?

22 February 2024 Jodie Hopperton

Global fitness chain nails lessons in monetising community

20 February 2024 Jodie Hopperton

Role of the storytelling product manager connects product and editorial teams

8 February 2024 Jodie Hopperton

Product and tech team organisation varies based on dependencies, scope, size

6 February 2024 Jodie Hopperton

It’s time to rename the “article page”

24 January 2024 Jodie Hopperton

News companies should be mobile-first, not just talk mobile-first

23 January 2024 Jodie Hopperton

Product and tech will bring 3 focal points for 2024

9 January 2024 Jodie Hopperton

What does your perfect product team look like?

13 December 2023 Jodie Hopperton

Audio products, enhancements for media are developing at lightning speed

4 December 2023 Jodie Hopperton

As UX changes, so should the interfaces media companies are building for

28 November 2023 Jodie Hopperton

Where does a product manager start with AI?

19 November 2023 Jodie Hopperton

Can chat products help news publishers build trust?

15 November 2023 Jodie Hopperton

LLMs do data and information, news publishers do knowledge

2 November 2023 Jodie Hopperton

Generative AI will be a useful assistant in the process of storytelling

31 October 2023 Jodie Hopperton

Artifact goes beyond news to organise the Web

23 October 2023 Jodie Hopperton

Are publisher aggregation apps the new top of funnel or a long-term product?

22 October 2023 Jodie Hopperton

Is product innovation dead?

8 October 2023 Jodie Hopperton

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