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Amazon Prime Day has landed and we're adding the best K-beauty Amazon Prime Day deals to our cart faster than you can say chok chok (which means dewy-as-heck skin). These discounts are hot off the presses, meaning it's time to get to know our favorites before they fly off the digital shelves.
K-beauty products are already known to be pretty affordable (Cosrx and Banila, we see you, and we love you), but we'll never grumble about a discount to sweeten the deal. It's prime time to say goodbye to your overly harsh skin-care treatments and welcome these gentle yet effective K-beauty products into your routine.
Top Amazon Prime Day K-Beauty Deals:
- Best K-Beauty Prime Day Deal Overall: Cosrx Advanced Snail 96 Mucin Power Essence,
$25$10 - Best Korean Cleanser: Anua Heartleaf Pore Control Cleansing Oil,
$20$14 - Best Korean Toner: I'm From Rice Toner,
$22$13 - Best Korean Moisturizer: Aestura Atobarrier365 Cream,
$32$22 - Best Korean Eye Cream: Beauty of Joseon Revive Eye Serum,
$17$12 - Best Korean Sunscreen: Neogen Day-Light Protection Airy Sunscreen SPF 50,
$32$18 - Best Skin-Care Device: Medicube Age-R ATS Air Shot,
$180$137 - Best Lip Tint: Etude Fixing Tint,
$14$12 - Best Blush: Rom&nd Better Than Cheek Blush,
$15$8 - Best Mascara: Clio Kill Lash Superproof Mascara,
$18$10 - Best Hair Care: British M Annatto Hair Oil and Hot Curling Ceramic Brush,
$63$50
Want more Amazon Prime Day 2024 deals? Lucky for you, we've rounded up the buzziest TikTok Prime Day deals and the best Amazon Prime Day hot tool deals you can shop right now. If you want a true cheat sheet, shop the Allure Amazon Storefront now.
Best Amazon Prime Day 2024 Korean Skin-Care Deals
Korean skin care has always been that girl. Whether you religiously double-cleanse or swear by hydrating, cast-free Korean sunscreens, there's so much to thank K-beauty for. Amazon Prime Day—or anytime, if we're being honest—is our favorite time to restock on our faves and discover a few new-to-us brands.
Cosrx
We'll vouch for anything Cosrx any day, but we're fist-pumping especially vigorously on Prime Day. Rejuvenate and remedy dryness with Cosrx's Advanced Snail 96 Mucin Power Essence, or reach for the ever-lightweight Two in One Poreless Power Liquid to decongest clogged pores. Then, top off your cart with the Niacinamine 15 Serum, which evens skin tone and fights potential breakouts.
Korean Sunscreens
Korean sunscreens are in a league of their own. Unfortunately, a lot of them can't be sold on Amazon due to FDA regulations but there are a few special cases. Neogen's Day-Light Protection Airy Sunscreen is an editor favorite for its light-as-air texture and quick-absorbing formula, as is Instree's Onion Newpair Sunscreen SPF 40 PA+++, which uses antioxidant-rich red onion extract (no onion smell though, don't fret) to reduce inflammation and soften the appearance of scars. Innisfree's Daily UV Defense Sunscreen won a 2023 Best of Beauty Award, and as you can probably tell, the formula pictured above is the mineral-based iteration—so if you've got sensitive skin or eyes, drop this into your cart ASAP.
Korean Moisturizers
At the root of Korean skin care is hydration, hydration, and more hydration. So when we find Korean moisturizers packed with ingredients like hyaluronic acid, ceramides, and squalane on sale, we're stuffing our carts. The capsuled, high-density ceramides in the Aestura Atobarrier365 Cream are a perfect example, well suited to protect the skin barrier and keep moisture locked in. We also love the super gentle, dewy Beauty of Joseon Dynasty Cream, which is perfect for extra dry skin.
The satisfyingly sized Illiyoon Ceramide Ato Concentrate Cream is your newest, most versatile body and face moisturizer. Never greasy, the plant-sourced, ceramide-stuffed formula goes on creamy and absorbs quickly, perfect for post-shower application. Fatty acids and cholesterol also help protect the skin barrier. Etude House's Soon Jung 2x Barrier Intensive Cream is another great pick for sensitive skin. It's fragrance-free (like Illiyoon) and contains panthenol, which makes for peak moisture absorption, and the low-pH formula is reliably non-irritating.
Korean Toners and Essences
Heartleaf essence powers the Anua Heartleaf 77 Soothing Toner to intensely hydrate and balance the skin's pH levels. The essence also evens skin tone and works wonders as a skin-loving layer below makeup. Then, there's the I'm from Rice Toner, which illuminates and strengthens the moisture barrier using goami rice extract (sourced from Yeoju, South Korea). This extract contains hemicellulose, an anti-inflammatory that supports healthy skin microbiota growth.
We love Mixsoon's Bean Essence for its never-harsh exfoliating properties that hydrate all the while. The non-sticky, fast-absorbing formula uses fermented beans to boost moisture and support the development of softer, more resilient skin.
Hopped on the milky skin care trend yet? If you don’t, worry not, because TirTir’s Milk Skin Toner Light does. The nutrient-rich, milk-like consistency is lightweight, goes on hydrating and stays hydrating. The resulting dewiness is your first step towards the ever-coveted glass skin look K-beauty clued us into a while back. It’s non-comedogenic and features a hearty, soothing blend of chamomile flower extract, panthenol, allantoin, and vitamin B. Mix up how you tone with Mediheal’s Collagen Ampoule Pads, which are drenched with collagen, ceramides, and milk protein—we guarantee your skin will lap it all up.
Korean Cleansers
We’re all about Anua’s Heartleaf Pore Control Cleansing Oil. This silky, lightweight formula removes makeup and excess sebum like a dream—a go-to first step in your double-cleansing routine. As always, the heartleaf extract is soothing, and despite the "oil" of it all, the formula is totally compatible with sensitive, acne-prone skin. Follow up with Torriden's Dive-In Cleansing Foam Face Wash, which employs eight types of hyaluronic acid molecules for a deep dose of moisture. This combo makes for an ultra-hydrating, free-radical-neutralizing power couple.
Bundles make great gifts—and yes, a little treat for yourself counts. Saturday Skin's Cleansing Bundle features the Melt + Cleanse Balm (which won a 2023 Best of Beauty Award) which powers through makeup, dirt, and oil, all while leaving skin feeling balanced and soft. Or, if you prefer an oil cleanser, use Haruharu's Wonder Black Rice Moisture Cleansing Oil to kick makeup, dirt, and excess sebum to the curb. If you have acne-prone skin, Some by Mi's cleanser uses a trifecta of AHA, BHA, and PHA to refine dead skin cells and impurities, while cica calms the skin.
Korean Serums
We love a face serum, and we love a Korean serum. Whether you're looking to build out your collection or start from scratch, you can't go wrong with the Torriden Dive In Low Molecular Acid Serum (which features five types of hyaluronic acid molecules to penetrate the skin at different levels!) and Anua Peach 70 Niacinamide Serum, both of which are lovely sources of non-oily hydration.
If you really want to shake up your skin-care routine, VT Cosmetics' Cica Reedle Shot 100 is a buzzy product that boasts soothing cica, texture-improving niacinamide, and low-molecule hyaluronic acid for deep-penetrating hydration. You’ll feel a slight tingle but this is totally normal—to minimize irritation, cushion your skin with a toner before and moisturizer after.
Purito's Wonder Relief Centella Serum uses cica to impart a healthy dose of calming, hydrating redness relief. Cica is a tried-and-true Korean skin-care staple for its myriad magic powers, like supporting collagen production, barrier repair, and possessing antioxidant properties. In this serum, those qualities shine through. It's a good fit for sensitive skin that could use a little extra K-beauty TLC.
We'd be remiss not to shout out Iope's Bio-PDRN Caffeine Shot Face Serum, a lovely choice for mature skin, thanks to a lifting, firming blend of caffeine, niacinamide, and Bio-PDRN. Quick lesson: Bio-PDRN is a plant-based version of Polydeoxyribonucleotide (PDRN), an ingredient typically derived from salmon DNA, and a popular injectable, particularly in South Korea and Australia. If you're looking for gentle exfoliating and brightening benefits all in one, Beauty of Joseon's Glow Serum is packed with propolis extract, niacinamide, and BHA for—wait for it—a glowy complexion.
Korean Eye Cream Deals
Eye creams are expensive? Think again: Beauty of Joseon's Revive Eye Serum is on sale for $12 and that's not even the best part. The key ingredients in this lightweight formula are retinal (a more effective form of retinol that's also gentler on skin), ginseng, and niacinamide to smooth fine lines, boost elasticity, and brighten your undereye area. Innisfree's Green Tea Caffeine Bright-Eye Serum comes with a cooling metal applicator to wake up your undereyes as the formula hydrates and brightens.
Cosrx also stuns with its dark circle-diminishing Snail Peptide Eye Cream, powered by the aforementioned superhero ingredient: snail mucin. The texture leans more toward a lotion than a cream, making it an easygoing, cooling choice for tired under-eyes. While you're at it, grab a tube of the Haruharu Wonder Black Rice Bakuchiol Eye Cream, whose formula is packed with antioxidants and vitamin-rich black rice extract.
Korean Skin-Care Device Deals
Sadly, without a plane ticket to Seoul, we don't have access to South Korea's innovative in-office treatments, but Medicube has pumped out a few skin-care devices that function as the next best thing. The Age-R Booster is a Hailey Bieber favorite for its ability to aid in product absorption, and the Medicube Age-R Booster H not only tightens and plumps but helps your skin-care products absorb more deeply.
Best Amazon Prime Day 2024 Korean Makeup Deals
We think Korean makeup boasts some of the latest and greatest in cosmetics, and Amazon happens to agree. From lip tints to eye shadows to mascaras, the selection is pretty vast, so let's dig in.
Korean Lip Tints
Lip tints are the (affordable) pinnacle of Korean makeup, so you don't really have a reason to not pop one (or more!) into your cart. Etude and Peripera are editor-favorite options for their wide range of lightweight, fresh-looking hues, lush finishes, and non-sticky formulas.
Don't skip Amuse's Seoul Dew Tint. This moisturizing option goes on evenly and smoothly for shiny, non-sticky wear. It comes in 12 hues, all reading like your natural lip color, plus a little oomph. You may know Innisfree for its beloved sunscreens, but you'll also want to stock up on the Dewy Tint Lip Balm. Depositing a light, lovely wash of color, the balm contains hyaluronic acid and camellia seed oil for a shot of moisture.
Korean Eye Shadows
These eye shadow palettes from Rom&nd and Clio look like they came straight from a K-pop idol's vanity. Pinks and neutrals steal the show with these versatile, everyday must-haves. Build out, blend, and become obsessed with the results.
Korean Mascaras
For people who want the most dramatic, deepest black mascara, the Clio Kill Lash Superproof Mascara is endgame. The hourglass-shaped brush means each lash gets coated, sans clumps. Open to experimenting with color? Mude's Inspire Skinny Curling/Multi-Fixer Mascara comes in this gorgeous deep rose, as well as your usual black and browns, and the extra-slim wand latches on to every single lash for the elongated, separated lashes of your dreams. For straight, stubborn lashes, Rom&nd's All Fix Mascara is another fabulous option to curl your lashes up to the skies.
Korean Blushes
We're blushing over these Seoul-lifting blushes from Rom&nd, A'pieu, and BBIA. For less than $10, Rom&nd's viral powder blush lends a blurring, soft-matte finish. Take it from Allure commerce editor: A'Pieu's Juicy-Pang liquid blush compliments your glass-skin aesthetic almost to a fault. It appears quite pigmented at first (brush) dab but melts into skin like a dream. BBIA's compact cream blush lends the perfect, cushiony flush wherever you go.
Best Amazon Prime Day 2024 Korean Hair-Care Deals
So now you're a pro on Korean skin care, but don't sleep on Korean hair care. Whether you're looking to delete your dullness, slay split ends, or battle buildup, brands like Aromatica, A'Pieu, and British M know all about gentle and effective treatments.
The British M Annatto Hair Oil and Hot Curling Ceramic Brush go hand in hand, and hand in hair. The hair oil boosts radiance and the brush is a blowout lifesaver. And remember, your roots are at the, um, root of your hair health, so pick up a bottle of the Aromatica Rosemary Root enhancer to spoil your strands from the top down.
Believe it or not, there are so many more K-beauty Amazon Prime Day deals up for grabs, so keep shopping and check back on this page for updates—and happy shopping.
Now, read up on even more Korean beauty:
- The 21 Best Korean Skin-Care Products You'll Wish You'd Known About Sooner
- The Best Korean Moisturizers for a Glass-Like Glow
- The 11 Best Korean Eye Creams to Firm, Smooth, and Refresh Delicate Skin
- 14 Best Korean Sunscreens for a Transparent, Glassy Finish
Now, watch K-pop stars try their hand at things they've never done before:
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