New Study: The Power of Audio and Podcast Ads

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FEATURED BLOG

Unleashing the Power of Video with Long-Form Content Analysis

If you are creating long-form video content including news, live TV, video games, films, YouTube programming, and more, you can now tap into the full...

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FEATURED BLOG

Baked-In Ads? We Can Measure That

At Veritonic, we understand the importance of being able to measure audio - all kinds of audio - in a way that is as seamless...

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FEATURED BLOG

Unlocking the Power of Audio Ads for a Profitable 2023 Holiday Season

The holiday season is approaching, and if you're looking to make a lasting impression on your target audience, audio and podcast advertising is the perfect...

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FEATURED BLOG

The Game Changing Combination of Audio Attribution & Brand Lift

In today's fast-paced digital landscape, brand marketers face the constant challenge of measuring the impact of their advertising efforts. While visual campaigns can be easily...

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FEATURED BLOG

So You’re Starting a Branded Podcast – Now What?

As you are probably aware if you are reading this - branded podcasts are an incredibly effective vehicle for telling a brand’s story and increasing...

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FEATURED BLOG

Political Audiences Want to Hear from Brands

As a brand, you have a wide array of marketing channels at your disposal to reach voters in the United States, including video, display, and...

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Clear Search
Jul 2, 2024 | Marketing

The Power of Podcast Advertising for B2B Businesses

As podcasts continue to captivate audiences globally, their effectiveness in reaching niche markets and fostering brand engagement cannot be overstated. Here’s why B2B companies should seriously consider integrating podcasts into...

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Jun 17, 2024 | Marketing

The Power of Audio in Marketers’ Omni-Channel Toolboxes

In the dynamic realm of digital marketing, staying ahead means constantly adapting to new trends and technologies. One tool that continues to gain significant traction in marketers' omnichannel strategies is...

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May 28, 2024 | Kristin Charron

Lights, Camera, Audio!

Audio has a profound and undeniable power to move us as human beings, both physically and emotionally. In the realm of promoting feature films, studios and networks are entrusted with a narrow window— typically...

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Apr 30, 2024 | Marketing

Don’t Let Your Audience Wait in Silence: The Power of Engaging Hold Music

In the fast-paced world we live in where every interaction with your audience counts, ensuring a seamless and engaging experience is paramount. Even moments of waiting, such as being placed...

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Mar 18, 2024 | Marketing

Veritonic Teams Up with Adjust to Boost Audio Attribution on Mobile Devices

In the ever-evolving landscape of digital advertising, staying ahead of the curve is paramount. This is why we teamed up with Adjust, a prominent measurement and analytics company, to enhance...

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Feb 26, 2024 | Marketing

Unlocking the Power of Sonic Branding with Creative Measurement

An increasing number of brands around the world are hiring Creative Agencies to help them translate their visual brand into a sonic identity in order to increase their reach.An invaluable...

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Feb 20, 2024 | Marketing

Create More Effective Audio Advertising

Audio is one of the most immersive, affective, and effective media channels available to brands and advertisers today, yet it’s still not getting the focus and investment it deserves. As...

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Feb 14, 2024 | Marketing

Revolutionizing Brand Health Measurement with Brand Lift Pulse

Brand Lift Pulse goes beyond the conventional focus on bottom-of-the-funnel metrics, providing comprehensive support for brands seeking a holistic understanding of their impact. Similar to how the advent of attribution...

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Feb 5, 2024 | Kristin Charron

Audacy Renews Relationship with Veritonic for Brand Lift & Creative Measurement

Veritonic announced today that Audacy has renewed its partnership with the company. The continued partnership will allow Audacy to provide their clients and advertising partners with insightful and comprehensive data...

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