It’s official - FitXR workouts improve mental health, burn more calories, and are more enjoyable than non-VR exercise 🚀 🔗 https://tr.ee/PaR4-bdrEC
FitXR
Wellness and Fitness Services
London, England 10,219 followers
The leading VR/AR fitness company making fitness more fun and accessible for everyone.
About us
FitXR is a fitness technology company working at the cutting edge of VR and MR. We’re a funded scale-up on a mission to impact more lives than any other fitness company, and build a healthier world for everyone. We started life in 2016 in a garden shed in the UK. Today, we’re building FitXR, one of the top-downloaded apps on the Meta Quest store. We’ve raised close to $40m from top investors such as Maveron, Hiro, BoostVC and TriplePoint. We’re a remote-first team of just under 100 people from across the US, UK, and Spain, and we’re committed to making it simpler and more enjoyable for people to get moving. We believe that anybody can fall in love with fitness and make movement part of their life. We’re guided by our Principles of Play: eight core beliefs about how we treat each other and our community. We make space for every voice, believe in the importance of a learner’s mindset, and prioritize team success over individual glory. The FitXR app contains a growing range of fitness studios, where members can choose from box workouts with world-class trainers like Olympian Nicola Adams, powerful HIIT workouts, and immersive dance classes. While nothing compares to trying it yourself, you can watch a trailer here: https://youtu.be/I_jdov6lU-0 FitXR is available on Meta Quest 2 and has been downloaded by over a million people worldwide. Featured in Forbes, Empire, T3, Washington Post, Men's Health, GQ and more. In 2022, FitXR ranked 6th in The Information’s 50 Most Promising Startups.
- Website
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http://www.FitXR.com
External link for FitXR
- Industry
- Wellness and Fitness Services
- Company size
- 51-200 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2016
- Specialties
- Virtual Reality, Fitness Content, and Gaming
Locations
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Primary
Get directions
24 Holborn Viaduct
London, England EC1A 2BN, GB
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Get directions
New York , US
Employees at FitXR
Updates
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We love seeing Slam being used in all mixed reality environments, both indoors and outdoors. Keep moving beyond limits and enjoying your workouts wherever you are! #FitXR #MixedReality #OutdoorFitness
Disclaimer: DO NOT use your Quest outside. Direct sunlight will damage it. OK, now that we've got that out of the way... Enjoy this experiment playing FitXR's SLAM on my front porch!! The only issue is that some of the targets were placed inside a flower bush that had bees in it 🤣 but otherwise, a good time was had and it got me exercising. Sam Cole this one's for you! #MR in the actual wild.
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"Whether you select HIIT, boxing or Zumba in the app, you don’t feel as if you are working out at all. That is, until the beads of sweat start rolling down..." Workouts don't have to be gruelling 💪 Thanks for the great review Ellie Davis Evening Standard ✨
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FitXR reposted this
20% of our customers buy a VR headset to use FitXR. However, the majority of headset owners don't know about fitness as a use case before making their purchase. Interestingly, after discovering it, most say it would have influenced their decision to buy earlier. It's clear that the bottleneck to mass adoption of VR isn't just improving hardware or software, but rather getting more people to try the existing content on headsets. Once people experience VR, they're blown away by it. VR headsets shouldn't be limited to the gaming section. We need to see more headsets being demo'd in a wider range of retail locations. Use case specific devices will help support this. #VR #FitXR #VirtualReality
Keeping an Eye on the Meta Horizon OS: What it Means for Mass Market VR Adoption
medium.com
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FitXR reposted this
Peloton’s recent backlash represents the wake-up call needed for the wider fitness industry. For those not following, Peloton slashed their free pricing tier recently, and this week saw a 15% cut to their workforce and CEO Barry McCarthy stepping down as stock prices have tanked. It’s time to break the cycle and rethink strategies. To turn this around, Peloton must align their product strategy with their marketing: “Anyone. Anywhere.” For too long, the industry has targeted those already exercising, neglecting those who feel excluded from traditional fitness. With rising obesity rates and sedentary lifestyles, there’s a pressing need for fitness solutions that cater to a wide audience and address this global health crisis. At FitXR, we’ve witnessed firsthand how fun, accessible and diverse offerings can transform perceptions of fitness. Many of our customers tell us they never thought fitness was for them before trying our classes. Making products that appeal to and fit into diverse lifestyles is crucial not just for adults but also to engage younger generations. This is where we’ll see a true multiplier impact on creating healthy habits and turn the tide on this health crisis around the world.
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We’re hiring 💪 We are looking to add a Strategic Finance Associate to our incredible team. Click here to see more details & apply 👉 https://lnkd.in/gmjn4VNa Alternatively, reach out to Olivia Smith, our Talent Executive 🚀
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Great news from Meta for Developers, marking a new era of innovation and progress in the industry 💪 🚀 #xr #virtualreality #meta
Meta opens Horizon OS to third party headsets, shifting XR strategy
https://venturebeat.com
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We loved meeting so many of you last week at #GDC2024! In case you weren't able to make it to our talk about the transformative power of VR in health and wellness, here are our key takeaways from the panel ✨ with some great nuggets from Sam Cole, James Senior, Sara Cohen and Peter Banks. #vr #gaming #virtualreality #mixedreality #fitness #wellness #mentalhealth
GDC 2024: Moving in MR with FitXR, Meta, Headspace & MLB
FitXR on LinkedIn
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We're at #GDC2024 and can't wait to talk about the transformative power of VR in health and wellness with this powerhouse of a panel 💪 Sam Cole, Co-founder & CEO @ FitXR James Senior, Head of Product, VR & AR Experiences @ Meta Sara Cohen, VP, Content Creation @ Headspace Peter Banks, Senior Director of Marketing, Games & VR @ MLB We will dive into the dynamic opportunities within this growing sector, and discuss what's next in MR, haptics, biotracking, and more in sports and fitness games. 📆 See you on 3/21 at 11:30am! All the details: https://bit.ly/3PsvhLD
Game Developers Conference (GDC) - The Game Industry's Premier Professional Event
gdconf.com
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Meet the leaders transforming the way fitness and wellness is defined 💪 FitXR CMO Lisa Raggiri took to the stage at SXSW to discuss the future of fitness and wellness in the face of XR technology - alongside Gymclass VR's Matthew Harris, Les Mills' Amber Taylor, Meta's James Senior, and Headspace's Sara Cohen. Read more 🔗 https://bit.ly/3TEwxh2 #SXSW #SXSW2024 #virtualreality #fitness #wellness
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