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So Meta announced something big this week. ICYMI, here's what's coming: 🔹 What's New? - Meta introduced Meta Horizon OS, an operating system for mixed reality, powering the new ecosystem on Meta Quest devices. 🎮 - Third-party hardware makers are now welcome, broadening choices for consumers and opportunities for developers. 🛠️ 🔹 Key Features & Technologies: - Social Presence: Central to user interaction, enhancing the way we connect in virtual spaces. 👥 - Advanced Tech: Incorporates eye, face, hand, and body tracking, plus high-resolution Passthrough and Spatial Anchors for a seamless blend of digital and physical worlds. 🌐 - Meta Horizon Store: A rebranded app store with an extensive library of immersive apps and experiences. 📚 🔹 Big Partnerships: - #ASUS, #Lenovo, and #Xbox are on board to create specialized hardware, leveraging Meta Horizon OS. 🤝 - Collaboration with Qualcomm ensures cutting-edge performance with Snapdragon® processors. 🚀 🔹 For Developers: - Easier app development and distribution through an open app ecosystem and integration with platforms like Xbox Game Pass Ultimate and Steam Link. 🎯 - New spatial app framework for developing mixed reality experiences. 🛠️ 🔹 What does this mean? - A unified platform across various devices fosters innovation and variety in hardware, much like the PC and smartphone markets. 📈 - Specialized headsets for gaming, social interaction, fitness, training, productivity etc will hit the market, setting the stage for the future of computing. 🌍 https://lnkd.in/gYEMcrJD #augmentedreality #mixedreality #virtualreality #spatialcomputing #MetaQuest #HorizonOS #metaverse ___ I'm Alex Chuang, Emmy-winning XR Producer, Co-founder of Shape Immersive, award-winning AI & 3D Studio I share the latest insights in #spatialcomputing daily. Follow me + hit 🔔 to stay in the know.

Meta Connect 2023: A Glimpse on Meta Quest 3-Discover the future of the metaverse at Meta Connect 2023. Explore key highlights, innovations, and Meta's vision in this insightful recap on Meta's Smart Glasses, and Meta Quest 3. https://lnkd.in/dwdCaHtA

Spatial Futures (3) -- My take on Meta Connect in one Phrase :-) From Move Fast Break Things to Move Slow and Make Things. Blurring of the Digital and Physical -- As the world becomes increasingly interconnected, the role of technology in shaping our lives cannot be understated. Meta's Quest 3 represents a significant step forward in the evolution of mixed reality, offering users a glimpse into a future where the boundaries between the physical and digital realms are blurred. With its innovative features, improved performance, and more affordable price point, the Quest 3 is poised to bring mixed reality to the masses, ushering in a new era of digital experiences. Key Takeaways -- 1. Affordable MR Devices with Qualcomm XR 2 Chipset -- $499 2. New AI advancements and next-generation smart glasses in addition to the Quest 3 3. Meta Collaborates with Microsoft to make its leading business applications, Teams and Microsoft 365, usable in VR

“I don’t think that Quest is the better value, I think Quest is the better product, period.” That was what the Meta’s CEO Mark Zuckerberg said when comparing the Apple Visio Pro with the Meta Quest 3 a couple of weeks ago. Which I think was a strategic video, once Apple Vision Pro had its launch just a few days before that and he could use this “wave” in his favour. Well… On this one, I’m with Zuckerberg. Meta Quest 3 has much more to bring to the table right now (more features, apps and partnerships with Microsoft/Xbox) than Apple Vision Pro - and I tested both. However, we have to consider Meta has been in this gig a bit longer and Apple’s approach to innovation is neglected by many people its CEO Tim Cook, emphasizes that Apple’s innovation is not just about creating new products but also about improving and refining existing ones. “And yeah, in mobile, Apple's closed model won, but it's not always that way - if you go back to the PC era, Microsoft's open model was the winner. In this next generation, Meta is going to be the open model, and I really want to make sure that the open model wins out again." - Mark Zuckerberg As a marketer, I confess I’m looking forward to what is coming next. And you… What do you think? #innovation #vr #ai #technology

🔍📱 Meta's Quest 3 Takes on Apple Vision Pro: Zuckerberg's Bold Comparison! 🚀🍏 Mark Zuckerberg's bold comparison between Meta's Quest 3 and Apple's Vision Pro sets the stage for an exciting showdown in the world of augmented reality. 💥🕶️ As Meta continues to push the boundaries of AR technology with Quest 3, Zuckerberg's remarks highlight the company's confidence in its ability to rival Apple's innovation and dominance in the AR space. 💼💡 This rivalry underscores the fierce competition driving advancements in AR technology, ultimately benefiting consumers with more immersive experiences and cutting-edge features. 🌐🔮 📌 To explore the full article, click the link in the comments! Let's stay tuned as Meta and Apple vie for supremacy in the AR arena, driving forward the next wave of innovation in augmented reality! 📱🚀 #Meta #Quest3 #AppleVisionPro #AR #TechInnovation

We've heard about augmented reality, but what about mixed reality? Meta recently made an announcement about an operating system for their quest hardware. Let's dive in. 🌟 Augmented and extended reality differ from virtual reality in that they build on physical interaction. For instance, it can be as simple as an animation of something that we physically see in front of us. Mixed reality is another refinement, although perhaps it's more stylistic than substantive, in that there's a fusion of physical and digital worlds. The announcement from Meta is substantial because it reflects a huge investment of organizational resources towards their vision of the metaverse. And that doesn't need to come at the expense of real-life interactions, but rather an augmentation of it. 👥 There aren't fantastic applications of it yet, but it'll be interesting to see more use-cases pop up and how the economics of the metaverse evolve. #metaverse #augmentedreality #meta https://lnkd.in/e3P4v65q

Reality Labs in transition: Meta structures new departments for Metaverse and Wearables By restructuring Reality Labs, Meta aims to create an integrated product experience across hardware, software, and experiences. The post Reality Labs in transition: Meta structures new departments for Metaverse and Wearables appeared first on MIXED ... https://lnkd.in/eK4HJasN #AR #VR #Metaverse

A new device ecosystem will run on #Meta #HorizonOS, the mixed reality OS that powers Meta Quest headsets. Meta Horizon OS blends mixed reality technologies with social presence-focused features. Meta spent a decade developing Horizon OS, a next-generation computing platform. Meta pioneered standalone headsets with inside-out-tracking and self-tracked controls. Meta pioneered hand, eye, face, and body tracking enabling natural engagement and social presence. For mixed reality, Meta developed high-resolution Passthrough, Scene Understanding, and Spatial Anchors. This long-term investment in the mobile-first Android Open Source Project has generated a comprehensive mixed reality operating system used by millions. https://lnkd.in/e2vJ4d_G

👀 Meta Reality Labs just had its highest quarterly revenue ever ($1.07B), thanks to the Quest 3's launch. Still think the #metaverse is just a fad? Also important to mention and worth noting - it also had an estimated $4.65B quarterly loss (which was not their biggest so far). But, now with Apple shipping the Vision Pro, and Google + Samsung Electronics jumping in later this year as well.. It points to the fact that there's a clear rising trend there. Devices will become more powerful, more seamless, and overall better. Many of the cons about these devices and its experiences right now will be gone within the next years. Also worth mentioning that Meta's investments on reality labs are split 50/50 between VR devices (Quest) and AR devices (which they haven't shipped any yet). I think overall this comes to show Mark was right all along. And due to his vision and strategic moves, they're now a leader at a category that will have a massive impact in the future. For reference, Apple has reportedly made $700M so far with the Vision Pro. Anyway, hope you see where this is all going too. What are your thoughts? ==== ���� Click the notification bell on my profile and follow #DailyEly to keep up with #Metaverse Marketing and related trends. 👾 DM me if you'd like to join our Metavertising Telegram group or our AR/VR/3D job opportunities Telegram group. #MetaverseMarketing #MetaverseNews #Web3Marketing #Web3News