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Articles by Shikha
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Advice From a Weary Creative Director: Why You're Not Making the Cut (Part 2)
Advice From a Weary Creative Director: Why You're Not Making the Cut (Part 2)
By Shikha Gupta
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Advice From a Weary Creative Director: Why You're Not Making the Cut (Part 1)
Advice From a Weary Creative Director: Why You're Not Making the Cut (Part 1)
By Shikha Gupta
Activity
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You know what’s making me sad today? There was a guy, from the advertising industry, who loads of young women messaged me and others about, because…
You know what’s making me sad today? There was a guy, from the advertising industry, who loads of young women messaged me and others about, because…
Liked by Shikha Gupta
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Ways to make more money than your peers: 1️⃣ Switch jobs every year 2️⃣ Download super.money
Ways to make more money than your peers: 1️⃣ Switch jobs every year 2️⃣ Download super.money
Liked by Shikha Gupta
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Somewhere between "Beta, syotur pehen lo" and "Beta download karlo", we all grew up.
Somewhere between "Beta, syotur pehen lo" and "Beta download karlo", we all grew up.
Liked by Shikha Gupta
Experience & Education
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Self-employed
View Shikha’s full experience
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Honors & Awards
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Kyoorius Creative Awards 2020
Kyoorius
Purple Elephant: Zee Equality Award - Film - Aliens Vs. Women
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Jury - Kyoorius Creative Awards
Kyoorius
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Jury - Kyoorius Creative Awards
Kyoorius
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Jury - Kyoorius Design Awards
Kyoorius Design Awards
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Jury - YouTube Works Awards
YouTube India
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Kyoorius Creative Awards 2020
Kyoorius
Blue Elephant: Digital Marketing - Apps, Tools & Utilities - What the Falooda
In-book Winner: Direct Response - Film - What the Falooda
In-book Winner: Film Advertising - Single Spot (61+ Seconds) - What the Falooda
In-book Winner: Innovative Use Of Digital Platforms or Technology - What the Falooda
In-book Winner: Non-Interactive Films - Advertising - What the Falooda
In-book Winner: Social Media - Community Building - Musical Chairs
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Impact Magazine's Top 50 Most Influential Women, 2020
Exchange for Media | Impact Magazine
Voted no. 24 among the top 50 most influential women in media, advertising and marketing by Impact Magazine.
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Indiantelevision.com's Top 100 Most Notable Women, 2020
Indiantelevision.com
Voted among the top 100 women in media & entertainment, advertising and marketing by Indiantelevision.com
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Kyoorius Creative Awards 2019
Kyoorius
Blue Elephant: Non-interactive Digital Film - What's In a Name
Blue Elephant: Direct Response - What's In a Name
In-book Winner: Creativity for Good - What's In a Name
In-book Winner: Topical Advertising - Real Life Santas -
Abbys 2019
The Advertising Club, Bombay
Bronze: Audio Visual Digital - Corporate for What's In a Name
Bronze: Audio Visual Digital - Corporate for Real Life Santas
Other Shortlists:
Digital - Direct Response for What's In a Name
PR - Corporate for What's In a Name
Gender Sensitivity for Real Life Santas -
Cannes Lions 2019 See It Be It Shortlist
Cannes Lions International Festival of Creativity
See It Be It is an initiative developed and funded by Cannes Lions, working towards equal representation of female and male creative directors across the industry.
There were 760 applicants to the 2019 programme, of which 30 made it to the shortlist. -
Kyoorius Design Awards 2017
Kyoorius
In-book Winner: Design for Books for Drift - A Collection of Tiny Bedtime Tales
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Kyoorius Creative Awards 2017
Kyoorius
Blue Elephant: Writing for Direct - English for Drift - A Collection of Tiny Bedtime Tales
In-book Winner: Direct Response - Digital for Mattress Tester
In-book Winner: Use of Social Media for Mattress Tester -
Abbys 2017
The Advertising Club, Bombay
Gold: Public Relations - Corporate for Mattress Tester
Bronze: Social Media - Content for Mattress Tester
Other Shortlists:
Digital - Direct Response for Mattress Tester
Digital Craft - Writing for Reclaim Your Space
Film Single - Corporate for Let's Create Brand Film -
Kyoorius Creative Awards 2015
Kyoorius
Blue Elephant: Ad/Promotional Film 61+ sec for BigRock.com
Blue Elephant: Writing for Film Advertising for BigRock.com -
Abbys 2015
The Advertising Club, Bombay
18 shortlists across categories.
Silver: Print Craft - Copywriting (Below 100 Words) for All That's Good
Bronze: Craft in Design - Copywriting for All That's Good
Gold: OOH - Food & Beverages for All That's Good
Gold: OOH - Business & Home Services for Rustomjee
Bronze: OOH - Business & Home Services for Rustomjee
Silver: OOH - Corporate for Rustomjee
Silver: Film - Business & Home Services for BigRock.com
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Lessons from Cannes, learnings from Spain, and some unlearnings along the way 😌💯 Yours to read on BestMediaInfo 🙌
Lessons from Cannes, learnings from Spain, and some unlearnings along the way 😌💯 Yours to read on BestMediaInfo 🙌
Liked by Shikha Gupta
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You burnt the midnight oil. You missed your own birthday. When you broke your right hand, you turned up to work and reacted with a 👍 to each of…
You burnt the midnight oil. You missed your own birthday. When you broke your right hand, you turned up to work and reacted with a 👍 to each of…
Liked by Shikha Gupta
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I don't understand clients who only want to hire freelance writers who are "native English speakers." Are you seriously telling me that you'd turn…
I don't understand clients who only want to hire freelance writers who are "native English speakers." Are you seriously telling me that you'd turn…
Liked by Shikha Gupta
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Overheard marketeers say "Brilliant campaign done by Lacoste"🐊
Overheard marketeers say "Brilliant campaign done by Lacoste"🐊
Liked by Shikha Gupta
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I swiped right this Pride month, in the best way possible: Joined the Tinder India team to manage brand :) Out-takes from what the India team has…
I swiped right this Pride month, in the best way possible: Joined the Tinder India team to manage brand :) Out-takes from what the India team has…
Liked by Shikha Gupta
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This isn't just a meme. These are real quotes from people I've worked with at those price levels. But it's not just clients. It's also customers…
This isn't just a meme. These are real quotes from people I've worked with at those price levels. But it's not just clients. It's also customers…
Liked by Shikha Gupta
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You can procrastinate for as long to get to your Cannes Lions International Festival of Creativity roundup unless you have a ET BrandEquity deadline…
You can procrastinate for as long to get to your Cannes Lions International Festival of Creativity roundup unless you have a ET BrandEquity deadline…
Liked by Shikha Gupta
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