Asahi Beer Asia Limited

We are thrilled to share with you that Asahi Beer Asia and our associated business units in Asia together have been honored with a Silver Award in the "Best Cultural Transformation and Change Management for C23 achievement" Category from #HumanResourcesOnline in the #EmployeeExperienceAward.   This recognition is a testament to our collective dedication, passion, and commitment to a stronger and better team and future in Asahi Asia. We appreciate the industrial acknowledgment of our achievements and professional standard in driving and implementing transformation initiatives that support the Company's growth and development and cultivate a more meaningful and inclusive workplace culture.   We believe that cultural transformation is the result of consistent and collaborative efforts toward our goal; it is a journey we have embarked on together.   #Kanpai to the milestone and recognition, #continuousimprovement, and boldness in #embracing #newexperiences. If you are interested in being part of our legacy, explore our current #career opportunities and connect with us today. Human Resources Online #EmployeeExperienceAward2024 #CulturalTransformation #ChangeManagement #AsahiBeerAsia #Asahi

Proudly presenting you Asahi’s latest innovation– Three-Low 'Dry Crystal': Lower ABV, Fewer Calories, Less Carbs - with the same iconic Super Dry taste. Dry Crystal, the next generation under the Super Dry edition, now available in Hong Kong and Taiwan. Brewed in Japan with cutting-edge technique, this game-changing beer boasts a reduced 3.5% ABV, 40% fewer calories, and 70% fewer carbs than the original Asahi Super Dry, all while preserving the same iconic Super Dry taste. It's the perfect choice for those who want to savor a high-quality beer while leading a lifestyle in moderation, without compromising on social occasions. Check out our fantastic launch videos featuring Kanna Hashimoto, an award-winning Japanese actor in her first-ever role in an alcohol-related advertisement. The energetic video showcases Hashimoto living both her professional and personal life without compromise as she savors the new Dry Crystal beer. And guess what? The ad is set to the upbeat tune of Pharrell Williams' Grammy Award-winning hit song "Happy." Can you feel the joy of not compromising an active, moderate, and fulfilling lifestyle with Dry Crystal’s refreshing taste and lower ABV, calories and carbs? Kanpai to that! #AsahiSuperDry #AsahiDryCrystal #DryCrystal #KannaHashimoto #Threelow #lifestyle #happy #PharrellWilliams #nocompromise

Support food rescue and reduce food waste – Asahi’s participation in Food Angel by Bo Charity Foundation’s first World Food Rescue Week 2024.   Earlier this year, some Asahi Hong Kong Office colleagues volunteered at Food Angel’s community kitchen to help prepare food ingredients and hot meal boxes for the underprivileged communities in Hong Kong with surplus food collected from the food industry.   We were thankful to have an opportunity to participate in Food Angel’s continuous efforts against food loss and waste again in May/June. We participated in the First World Food Rescue Week 2024 – a week-long event organized by Food Angel that includes educational activities and food donation drives that aim to raise awareness, promote public education, and encourage food donations to make a difference in our community.   As a participating organization, we were invited to send some representatives to the kick-off ceremony to experience how the latest technology and innovation could help drive more food donations. We also supported the initiatives by making direct food donations as a company collectively and encouraged our employees to take action by sharing the impactful initiatives with those around us.   Our purpose of creating meaningful connections is at the heart of everything we do, including connecting with and contributing to our communities.   Support 🌎 "World Food Rescue Week 2024" Donate Surplus Food. Starting Today. To learn more about this remarkable campaign, visit: https://lnkd.in/gRmtX5V8 #惜食堂 #世界惜食週2024 #FoodAngel #worldfoodrescueweek2024 #createmeaningfulconnections #AsahiBeerAsia

On this Wednesday, our Hong Kong office staff members slotted in a special session to their outlook schedules to #unwind and #recharge with a complimentary massage at the Office.   Two of our meeting rooms, typically used for brainstorming and discussions, were transformed into tranquil massage environments where stress melts away - soft lighting created a soothing atmosphere, and diffusers with calming fragrances were incorporated. Licensed massage therapists were present to provide our staff with massages focusing on the upper back, neck, shoulders, and arms.   At #Asahi, we believe in meaningful connections both internally and externally. Every individual matters, and we are here to support and enhance our employees' #physical and #mental #wellness. The on-site massage is one initiative under our #EmployeeWellbeing Program to remind our employees of the importance of taking a little time for themselves and to express our gratitude for their hard work.   And we have to thank the Hava Massage for the amazing experiences created for us! (Some of our employees are already asking when we might be able to see the Hava Team at the office again.)   Here's to a healthier, happier workplace and a healthier and happier us.   #AsahibeerAsia #wellbeing #health #wellness #meaningfulconnections #employeeengagement #Asahi

We are thrilled to announce that #AsahiSuperDry has been recognized as one of the top brands by 7-Eleven in the Hong Kong market. 🏆 7-Eleven is the leading convenience store #CVS in Hong Kong and Macau, boasting a retail network of over 1,000 stores. Being voted by local customers as a well-known and popular brand is a great and truly impactful honor. This recognition is a testament to the #quality, #legendary stories, and #purpose of our business and products and the satisfaction they bring to our valued consumers.   “As we move forward, we will continue to strive towards our mission of delivering #great #taste #promise and bringing more #fun to our customers. Stay tuned for more exciting updates!” Shared by our Hong Kong Team Members. (Well done, and congratulations again, Hong Kong team!)   #TopBrandsAward #7ElevenHongKong #beer #FMCG #ExcellenceInQuality #CustomerSatisfaction #FUN #Asahi #AsahiSuperDry #AsahiBeerAsia

Eco-friendly Activity at Asahi HK Office: Transforming used Coffee Grounds into Soap! On 14th March, also known as the “White” Day, Hong Kong office colleagues came together for a unique and #sustainable experience - transform recycled coffee grounds, a "dark" waste product, into beautiful soap with our style and colors! 🌿♻️ We had the pleasure of having the inspiring #Ecogreenery team host the workshop and share their mission and vision for recycling and the innovative use of recycled coffee grounds to reduce waste and promote #sustainability. Having first-hand experience in #repurposing everyday recycled materials was an eye-opening and memorable experience for all of us!!  At Asahi, we are committed to creating meaningful connections, not only with our stakeholders but also with our planet. Stay tuned for more exciting initiatives as we continue our journey towards contributing to a more eco-conscious and responsible world. 🌱🌍 Thank you, Eco-Greenergy, again for the great experience! Link to Eco-Greenery website for more information: https://lnkd.in/gYxzKipv #CoffeeGroundSoap #AsahiBeerAsia #MakingADifference #meaningfulconnections #substainability #greenenergy #greenerfuture #recyling

Building a diverse and #inclusiveworkplace requires a collective effort from all team members to #inspireinclusion. As we celebrate International Women's Day (#IWD2024) at Asahi Asia, various markets' DE&I Committee members have prepared special gifts that are kind to the environment and/or purchased from NGOs that promote a better world for our female colleagues. These gifts are intended to remind them how #beautiful and #powerful they are from the inside out and how their hard work and commitment to being a better version of themselves every day can #inspireinclusion. In some markets, we have welcomed guest speakers and female leaders from the #beerindustry to share their stories of becoming role models and achieving fulfillment. Some markets have organized #experientialworkshops to engage our female consumers, customers, and colleagues in celebrating women's resilience and contributions while fostering more #meaningfulconnections among ourselves. Our colleagues are also encouraged to express appreciation and recognize the amazing women in their lives and communities. They are invited to write heartfelt messages on cards featuring inspiring quotes and then pass them on to mothers, sisters, neighbors, kids' teachers, partners—the list is endless! A shoutout to all the fantastic ladies: Happy International Women's Day #iwd2024! Thank you for your contributions on a social and cultural level, from home to the workplace and every stage. #InternationalWomensDay #inspireinclusion #AsahiBeerAsia #diversityandinclusion #genderequity #InclusiveWorkplace #IWD2024 #Asahi #weareasahi

Happy Valentine's Day! 💖 Today is a special day that give us even one more reason to embrace #love, celebrate connections, and express our feelings with our loved ones, whether it be our romantic partner, beloved family, or close friends.    This year, we're excited to spread some love by launching our "Love, from Kozel - Special Package for Valentine's & White Day". This package is available in #SouthKorea and includes four cans of Kozel beer as well as a heart-shaped temperature-changing glass. When filled with #beer 🍻, the heart-shaped glass transforms into a colored heart!   What's more, you can upload pictures of your special #moments with Kozel on your #Instagram using designed hashtags and participate for a chance to win a trip to #Jeju!   If you're celebrating some shared moments with your loved ones in the restaurants, by ordering three Kozel glasses, you may receive a surprise box with thoughtful #gifts to commemorate the special moments!   Love (and #fun), from Kozel. May your day be filled with cherished moments that bring #smiles to you and your loved ones. Checkout our website for more fun: https://kozelbeer.kr/   #Kozel #SouthKorea #FUN #Love #ValentinesDay #Whiteday #MeaningfulConnections #happyvalentinesday

Happy Chinese New Year to all our valued consumers, customers, partners, colleagues, connections, and beloved families and friends. ✨ May your Year of Dragon be filled with happiness, fulfillment, and prosperity.   And let us raise our glasses and say "Kanpai!" – here’s to a year of fostering even more meaningful old and new connections. 🍻   #YearofDragon #CNY2024 #AsahiBeerAsia #seasonsgreetings #happycny #meaningfulconnections #Asahi #weareasahi

New Year, New Experiences!   We are thrilled to unveil an exciting #brand experiential initiative that took place in January at our AEBK Office in #southkorea – the first-ever Asahi European Global Brands Beer MASTER CLASS in South Korea! 📚   We had the pleasure of inviting twenty key customers to join us on a journey of #exploration. They had the opportunity to delve into the essence of our brands through #beer tastings and a series of #FUN activity: from the thrill of self-pouring to the excitement of the Kozel wire game and the creativity of coaster making, our guests immersed themselves in the world of three of our global brands: #Kozel, #PilsnerUrquell, and #Peroni.   The evening was filled with engagement and enjoyment as our key customers and guests experienced our brands' #authenticity and fun firsthand. To enrich the discussions, we also invited staff from the #Czech Tourism Office, sparking meaningful conversations about the intricate relationships between #foodcultures and brand #heritages.   At Asahi, we are committed to providing exceptional #experiences and creating #meaningfulconnections. Stay tuned for more exciting updates as we continue to celebrate our brand passion and engage our customers in unique ways through brand training and experiences.   #NewYearNewExperience #BrandPassion #ExperienceMatters #CustomerEngagement #MasterClass #AEBK #SouthKorea #Kozel #PilsnerUrquell #Peroni