Vegetables

Business Management

In this section, you’ll find an extensive selection of resources on vegetable crop production and management. Get Penn State Extension’s insight in vegetable farm management and production budgets for vegetables, including community-supported agriculture, crop insurance, farm markets, diversification, and produce grower certification.

Vegetable Farm Management

For small-scale, part-time, and large-scale growers, knowing how and where you can market your crops is key to the success of your vegetable growing business. For growers of specialty or novel vegetables, this is especially important. If you diversify your crops, it becomes very challenging because you have to find a market for each crop.

There is a wide selection of options for marketing your vegetable crops, one of which is roadside markets. For many small-scale vegetable producers, developing a roadside farm market is a viable option. There are also farmers markets where you can market your vegetable crops. In Pennsylvania, there has been a 30% growth in the number of farmers markets across the state since 2010.

Another option that is becoming increasingly attractive is becoming a Community Supported Agriculture (CSA) farm. The benefits of becoming a member of CSA are many, not only as an educational tool, but to encourage people to walk through your door on a regular basis.

For those just starting out as a vegetable farmer, Penn State Extension runs workshops where you’ll learn about farm financial management. There are also Specialty Crop Tours for Young Growers.

Crop planning is key to the success of your business, and if you’re going to be employing workers to help with the vegetable production, for example, in your greenhouses, there are labor laws to be aware of. Top-quality produce is essential for repeat sales, so you should make sure you follow produce packing guidelines.

Production Budgets and Vegetable Crop Insurance

Production budgets form the backbone of your vegetable production. They are a description of the production practices followed for individual crops, the resources required to grow that crop, and the costs involved. Penn State Extension can provide a variety of production budgets. To list just a few, take a look at a red type tomato, heirloom type, and a more generic tomato production budget.

Natural events such as hail storms and drought can cause problems for vegetable growers. Crop insurance can be used to recoup some of the cost of damage caused by natural events, but you have to make sure you get the right coverage. If you purchase crop insurance for processing tomatoes or fresh market tomatoes, you have to know what is covered, where it is available, covered causes of loss, important insurance dates, and many other things.

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  1. Photo by T. Baugher
    Articles
    Cultural Sensitivity in the Workplace
    By Montserrat Fonseca Estrada
    Cultural sensitivity is a set of skills that enables us to learn about and understand people who are different from ourselves, thereby becoming better able to serve them within their own communities.
  2. Potatoes
    Articles
    Potato Production
    By Elsa Sánchez, Ph.D., Jayson K. Harper, Ph.D., Lynn Kime
    With many varieties and high consumer consumption, potatoes fit well with many small growers and can be marketed through various outlets.
  3. Hortalizas en venta en un almacén mexicano.
    Articles
    Identificación de mercados para productores latinos de frutas y hortalizas
    By Maria Gorgo-Simcox, Tara Baugher, Ph.D., Miguel Saviroff
    La creación de relaciones con los clientes constituye un valor fundamental para alcanzar el éxito empresarial. El objetivo es ser visto como un socio, no sólo como otro vendedor de productos.
  4. Do You Know About the USDA's National Appeals Division?
    News
    Do You Know About the USDA's National Appeals Division?
    Date Posted 7/19/2023
    If you've ever applied or want to apply for programs or services offered by the USDA's Farm Service Agency, Risk Management Agency, Natural Resources Conservation Service, Rural Housing Agency, Rural Business Cooperative Service, or Rural Utilities Service, you need to know about the National Appeals Division or NAD.
  5. Models for the Future: Winter Squash Production Budget
    Tools and Apps
    Models for the Future: Winter Squash Production Budget
    By Lynn Kime, Lee Stivers, Marley E Skinner
    A spreadsheet tool for assessing cover crops for improving soil health in winter squash plantings.
  6. Models for the Future: Tomato Production Budget
    Tools and Apps
    Models for the Future: Tomato Production Budget
    By Lynn Kime, Marley E Skinner, Lee Stivers
    A spreadsheet tool for assessing cover crops for improving soil health in tomato plantings.
  7. Dave King and his son Eli.
    Articles
    Models for the Future: Harvest Valley Farm
    By Lee Stivers, Marley E Skinner
    Harvest Valley Farms is a fourth generation family farm. The farm is now owned and operated by Larry, Art, and David King.
  8. Models for the Future: Good Works Farm
    Articles
    Models for the Future: Good Works Farm
    By Megan Chawner, Marley E Skinner
    Founded in 2011, Good Work Farm feeds 125 families through Community Supported Agriculture Shares (CSA).
  9. Start Farming "Models for the Future" Living Classrooms
    Articles
    Start Farming "Models for the Future" Living Classrooms
    By Tara Baugher, Ph.D., Marley E Skinner, Lynn Kime, Mike Basedow
    Penn State Extension partners with seven growers across the Commonwealth to provide on-farm demonstrations for new, young, and minority farmers.
  10. On the Road: Yarnick's Farm
    Articles
    On the Road: Yarnick's Farm
    By Elsa Sánchez, Ph.D., Robert Pollock, William Lamont, Jr., Ph.D.
    Yarnick's Farm in Indiana, PA includes 250 acres of outdoor production and 20 greenhouses of varying sizes and shapes.
  11. Toigo Organic Farms sign. Photo: Bill Lamont
    Articles
    On the Road: Toigo Organic Farms
    By Elsa Sánchez, Ph.D., William Lamont, Jr., Ph.D., Thomas Ford
    Toigo Organic Farms is a 5-acre greenhouse farm that grows primarily tomatoes year-round, along with some eggplants and peppers.
  12. Parrots made out of tire in Honduras. Photo: E. Sánchez, Penn State
    Articles
    On the Road: La Esperanza, Intibucá, Honduras
    By Elsa Sánchez, Ph.D.
    Recently I spent a week in Honduras as part of a team of researchers working on gender issues in agriculture.
  13. On the Road: A Visit with Kenny Stehr and Sons Farm
    Articles
    On the Road: A Visit with Kenny Stehr and Sons Farm
    By Elsa Sánchez, Ph.D., William Lamont, Jr., Ph.D.
    We visited Brett and Henry Stehr of Kenny Stehr and Sons Farm located in Pitman, Pennsylvania.
  14. On the Road: 4 Seasons Farm Market
    Articles
    On the Road: 4 Seasons Farm Market
    By Elsa Sánchez, Ph.D., William Lamont, Jr., Ph.D., Thomas Maloney
    We headed up to Susquehanna county to visit 4 Seasons Farm Market. 4 Seasons Farm Market is a 143 acre farm owned and operated by Tina and Gerald Carlin.
  15. Photo: Penn State Extension
    Articles
    High Tunnel Production
    By Jayson K. Harper, Ph.D., Thomas Ford, Lynn Kime, Stephen Bogash
    This is an ag alternatives publication on high tunnel production of vegetable crops.
  16. Working with Plain Sect Growers
    Articles
    Working with Plain Sect Growers
    By Jeffrey Stoltzfus
    Learn about the culture and practices of the plain sect community, and take away methods for successfully working with this increasing population of farmers.
  17. Crop Insurance
    Articles
    Crop Insurance
    By Lynn Kime, Winifred W. Mc Gee
    This document includes a checklist of the information you will need to contact an insurance provider to purchase crop insurance.
  18. Trading Corn Silage Guide
    Articles
    Trading Corn Silage Guide
    By Tim Beck
    Traditionally farmers traded corn as dry shelled or dry ear and priced it by the bushel – 56 or 70 pounds. This is simple when the commodities are in these stable and uniform forms.
  19. Sweet Corn Ears
    Articles
    Sweet Corn Production
    By Elsa Sánchez, Ph.D., Jayson K. Harper, Ph.D., Lynn Kime
    Initial investment is relatively low, and many field operations - such as land preparation, planting, and harvesting - can be custom-hired.
  20. Diversification of Your Operation, Why
    Articles
    Diversification of Your Operation, Why
    By Jeffrey Hyde, Ph.D., Lynn Kime, Jeffrey Hyde, Ph.D.
    By diversifying, you are spreading the downside risk over more than one enterprise.
  21. Specialty peppers. Photo: M. D. Orzolek
    Articles
    Production and Marketing of Specialty or Novel Vegetables
    By Timothy Elkner, Lee Stivers, Michael Orzolek, Ph.D.
    Successfully growing and selling specialty crops requires time, effort, management, and marketing. Includes Bitter Melon, Figs, Ginger, Globe Artichoke, Novelty Winter Squash, Specialty Peppers, and Watercress.
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