Berlin, Berlin, Deutschland
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3908 Follower:innen
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Berlin, Berlin, Deutschland
Kontaktinformationen
3908 Follower:innen
500+ Kontakte
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I am currently serving as Managing Director and Partner at Boston Consulting Group and as…
Artikel von Amaryllis Liampoti
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Navigating the Future: 3 Truths and a Lie About Economic Conditions, Tech Accessibility, and Marketing and Advertising in 2023
Navigating the Future: 3 Truths and a Lie About Economic Conditions, Tech Accessibility, and Marketing and Advertising in 2023
Von Amaryllis Liampoti
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Future of Loyalty: From transactionship to relationship
Future of Loyalty: From transactionship to relationship
Von Amaryllis Liampoti
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#yeswekhan Rockets running the half marathon in Berlin
#yeswekhan Rockets running the half marathon in Berlin
Von Amaryllis Liampoti
Beiträge
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How can you create lead magnets that convert for e-commerce businesses?
In my experience lead magnets are a perfect way, if done right, to feed the top/mid part of the funnel with relevant prospects. As the name describes, they will be enticing enough for someone to share their contact details. While the definition is straight forward, the devil sits in the execution as very often those lead magnets are poorly executed. The typical pitfalls include: - Irrelevant or poor quality downloadable - Suboptimal experience on providing lead information (double opt in through SMS, email and a birth certificate*) - The other extreme of the above pitfall of not collecting enough info to properly qualify the lead. *obviously a joke :)
Aktivitäten
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Germany's Wealth Stagnates Amid Global Wealth Gains in 2023 Excited to share that I had the opportunity to discuss the BCG Global Wealth Report…
Germany's Wealth Stagnates Amid Global Wealth Gains in 2023 Excited to share that I had the opportunity to discuss the BCG Global Wealth Report…
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AI is bound to materially impact all knowledge-heavy industries - and of course consulting is no different. Two years ago we started a journey to…
AI is bound to materially impact all knowledge-heavy industries - and of course consulting is no different. Two years ago we started a journey to…
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Bienvenido Lino Cattaruzzi a Google España y Portugal!
Bienvenido Lino Cattaruzzi a Google España y Portugal!
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BCG X
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Veröffentlichungen
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Using social data in the travel industry
Bazaarvoice
Veröffentlichung anzeigenCompanies that wish to make social data a bigger part of decision-making across their business should create a work flow where the social data is not only collected and published, but rather digested and transformed into marketable actions. These marketable actions should be creatively presented both in the form of data-analysis studies and display of social data on the website to make it accessible and attractive to customers.
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Only 25% of companies are leveraging marketing measurement effectively to inform their resource allocation decisions. As the marketing landscape…
Only 25% of companies are leveraging marketing measurement effectively to inform their resource allocation decisions. As the marketing landscape…
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GenAI is revolutionizing the world around us at the speed of light, and I feel incredibly inspired by my BCG X team helping build the future, day in…
GenAI is revolutionizing the world around us at the speed of light, and I feel incredibly inspired by my BCG X team helping build the future, day in…
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Nos alegra compartir que el despacho Bergadà Asociados es pionero en Lleida al integrar la inteligencia artificial en sus procedimientos legales de…
Nos alegra compartir que el despacho Bergadà Asociados es pionero en Lleida al integrar la inteligencia artificial en sus procedimientos legales de…
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On my way back from our global Boston Consulting Group (BCG) conference set in NY, reflecting on what’s truly new in the world of Consumer &…
On my way back from our global Boston Consulting Group (BCG) conference set in NY, reflecting on what’s truly new in the world of Consumer &…
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I am really happy to celebrate with you the deserved promotion of Ignacio Lopez to Partner of BCG's Private Equity & Private Investors (PIPE) team!…
I am really happy to celebrate with you the deserved promotion of Ignacio Lopez to Partner of BCG's Private Equity & Private Investors (PIPE) team!…
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María López is my best sparring partner for people and organizational topics, bringing her open mindset and out-of-the-box thinking, along with her…
María López is my best sparring partner for people and organizational topics, bringing her open mindset and out-of-the-box thinking, along with her…
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Here’s how companies can benefit from recognizing everyone as a leader — not just people in positions of authority: http://t.ted.com/klcWVzr
Here’s how companies can benefit from recognizing everyone as a leader — not just people in positions of authority: http://t.ted.com/klcWVzr
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This is great!!! We are seeing the emergence of good benchmarking of LLMs. See https://lnkd.in/g3Y-Zj3W. We are in the journey to get to the right…
This is great!!! We are seeing the emergence of good benchmarking of LLMs. See https://lnkd.in/g3Y-Zj3W. We are in the journey to get to the right…
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Dün akşam HepsiFun Yaz Partisinde tüm Hepsiburada ailesi olarak bir aradaydık. Göz bebeğimiz Hepsiburada Premium’un ikinci yaşını kutladığımız şahane…
Dün akşam HepsiFun Yaz Partisinde tüm Hepsiburada ailesi olarak bir aradaydık. Göz bebeğimiz Hepsiburada Premium’un ikinci yaşını kutladığımız şahane…
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Please, fix inclusion! 🌈 Anche quest’anno il nostro #PrideMonth è stato ricchissimo. Un’occasione unica per riflettere sul nostro impegno verso i…
Please, fix inclusion! 🌈 Anche quest’anno il nostro #PrideMonth è stato ricchissimo. Un’occasione unica per riflettere sul nostro impegno verso i…
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At last week's Breakthrough Energy Summit, BCG's Sonya Hoo sat down with Jason Trusley, SVP and Chief Strategy Officer at Land O'Lakes, Inc.', to…
At last week's Breakthrough Energy Summit, BCG's Sonya Hoo sat down with Jason Trusley, SVP and Chief Strategy Officer at Land O'Lakes, Inc.', to…
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As a sport fan since my childhood, it is a huge honor to become one of the 45 000 volunteers at the occasion of the Olympics (July, 26 - August, 11)…
As a sport fan since my childhood, it is a huge honor to become one of the 45 000 volunteers at the occasion of the Olympics (July, 26 - August, 11)…
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📣 Sneak peaks from the BCG x Altagamma latest True Luxury Global Consumer Insights Report! VIC's dreams are evolving faster than brands' ability…
📣 Sneak peaks from the BCG x Altagamma latest True Luxury Global Consumer Insights Report! VIC's dreams are evolving faster than brands' ability…
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