Random set of the day: Sears Tower

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Sears Tower

Sears Tower

©2008 LEGO Group

Today's random set is 21000 Sears Tower, released during 2008. It's one of 4 Architecture sets produced that year. It contains 69 pieces, and its retail price was US$19.99/£17.99.

It's owned by 1,859 Brickset members. If you want to add it to your collection you might find it for sale at BrickLink or eBay.


50 comments on this article

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By in United States,

Architecture! Didn’t realize the line went this far back…

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By in Canada,

Great black parts pack. Never know when you’ll be short that one 1x2 brick.

Also I own this and the Willis Tower remake, the only difference being the nameplate tile.

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By in United States,

And 1,859 people shilled out 20 bucks for a stack of bricks...

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By in United States,

Only 69 common pieces for $20? No thanks.

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By in United Kingdom,

So glad that architecture sets have (mostly) moved on a bit from this! It's actually quite surprising that the theme survived this pile of bricks.

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By in Australia,

Wow, there's a couple of rods that yesterday's car can ride.

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By in United States,

It's like a keepsake or memento for some of us. Especially me. I went to the tower on the day the name changed officially. First and only time in it. I bought this version of the set there.

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By in United States,

I consider this to be the "first" Architecture set, mostly cause I think that the line all came from a model of the Sears Tower, there was the Brickstructures release before this. The start of it all! Also, cause it's 21000.

If I'm wrong on the origins of the Architecture line, please tell me if anyone's got more knowledge, I remember reading it but I don't remember where.

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By in United States,

These earliest small architecture sets are the most overpriced LEGO sets ever. Possibly the WORST sets in general. And least creative with worst building techniques. At least Znap and Galidor tried something. This is just tricking adults who want an architectural model to get a bunch of stacked up extra parts.

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By in United States,

I always liked the look of Architecture, but never bought any 'cause they seemed a tad pricey. I wonder how hard it would be to part some of them out?

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By in United States,

So, essentially I am paying 20$ for a small pile of super common black bricks?!?!? I could be building this thing super easily out of a bunch of my spare parts! In terms of value, this gotta to be one of the worst sets of all time.
This set is pretty much a scam in every way, and apparently 1859 people fell for it...

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By in United States,

The architecture sets have definitely improved over time. This set might have been humble but the idea was bold!

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By in United Kingdom,

Perfect example of how the theme has evolved. Just shame there aren’t that many being released over recent times…

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By in United States,

@Saffroth:
That’s a lot of the major points, sure. I was at House of Bricks 2, which was the first show Adam Reed Tucker did. Yes, he was pitching Bricksteuctures there, which was basically a framework of Technic bricks with holes drilled into the ends so they’d accept half-pins in the end. This provided an additional mounting point for plastic panels that were decorated with windows. Being fairly limited to Sears Tower aesthetics, and consisting mostly of non-LEGO and modified LEGO parts, I don’t think it sold very well. A few years later, after co-founding Brickworld, he entered a partnership with The LEGO Company to produce these Architecture sets. The first wave were these tiny souvenir models, of which only the Seattle Space Needle seemed to get any AFOL interest. I believe by this time he was also one of five or six US LEGO Certified Professionals (and one of four whom I’ve met). I’ve heard a few conflicting stories about the early LCP program, with one being that Nathan Sawaya (the sole remaining US-based LCP) cake up with the idea and only got hired to work at LEGOLAND to lead into the launch of the LCP program. Another story pointed at Adam as the one who pitched the idea. So, I’m kinda curious where the truth lies on that one.

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By in Canada,

This needs a big ol' lime B in a white and black octagon slapped on the side of this.

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By in United States,

Well considering you can sell the 1x8 tile with Sears tower on bricklink now for more than $20, it’s not actually the worst purchase.

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By in United States,

I love the Architecture line. The earlier sets are pretty basic, yeah, but it grew and changed quickly. My large-scale Empire State Building is AMAZING. Any chance they do another in a similar scale? Willis Tower or the John Hancock Building? A proper Chrysler Building would also be amazing.

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By in Brazil,

Terrible days when Architeture sets were purposely bland and simplified just to pass an idea of "sophistication" and justifiy the absurd prices. All of this due to having a big name in the world of architecture being the responsible for the set designs (which weren't even entirely new, people in MOCPages and Brickshelf were doing mocs of the Sears Tower and Empire State Building identical to those of the early Architecture years before the theme started).

I'm so glad the theme evolved so much under the command of Lego's own designers.

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By in Australia,

The alternative build for this set is a modern 18+ product box.

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By in Turkey,

I don't know about the price but I think the early Architecture sets managed admirably well in representing the source material. I like these sets because they showed us how simple it is to replicate a landmark with standart Lego bricks. Some of us may not be as imaginative as seasoned MOCers, so may need a guide to build cool and interesting stuff, such as this one. Latest 18+ sets on the other hand... Good luck with the price and building with your spare parts.

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By in Germany,

In the beginning I really looked down on the Architecture line because of ridiculous sets like this. It seemed like an insult to ask such crazy prices for basically nothing in return.

How things have thankfully changed. Nowadays the Architecture line has (to me) spawned some of the best AFOL oriented LEGO sets ever, and prices have become far more reasonable too (plus there are always good discounts to be had).

The Empire State Building is wonderful, as are many others. Also really like the skyline subtheme.
Of the old ones I am sad to have missed out on Fallingwater and especially Robie House.

What I especially like is all the interesting building techniques that are employed in the Architecture line nowadays.

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By in Poland,

@Slithus_Venom said:
"Only 69 common pieces for $20? No thanks."

Now it's $200.

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By in Latvia,

Do we remeber this as good? Sure, it's how the line started but the buildings had such a lack of detail. I'm not really sure about this one.

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By in Netherlands,

Nice piece count.

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By in United States,

A lot of people complaining about this being a scam. I knew it was a bad value back in the day, but as an architecture student visiting Willis Tower, it seemed like a much better memento than a $12 coffee mug. Aside from a pile of black bricks, you're also getting a printed nameplate and what, at the time, felt like a very premium box and instructions. Fortunately, in the years since, the 'adult' sets have improved in value and quality. I think they were just testing the waters here. I generally love to hate on Lego for bad value, but I have too much nostalgia for the novelty of early architecture / adult sets to hate on this one...

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By in United States,

For it's time this was an interesting iconic set. Basic black bricks put together in such a basic way & anybody who knew the building recognized it immediately.
It made non AFOL adults aware that LEGO could be seen as a grown up thing, even though LEGO is a toy. It was truly an adult set, because most kids could care less about a building, adults bought it for themselves.

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By in United Kingdom,

You're paying for the souvenir value, not the bricks. Although the printed tile is a big lure, as well.

I've been up this tower, and I'd love to get this model (Sears, not Willis - although I don't think I'd be fussy at this point). It's so much better then a magnet or mug. But I was only just out of my dark ages and just didn't notice it.

I'll make do with the Chicago skyline set...

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By in Netherlands,

I guess most of the early Architecture sets were only interesting if you 1) were familiar or had an attachment to the real-life locations and 2) bought them there as a memento. And maybe 3) were fans of all things modern architecture.

As someone from outside the US who learnt of most of these landmarks through these sets and having to look them up... I was in neither camp. I'm also not much of a fan of the visual design of most skyscrapers, no matter how much engineering went into it. Sorry.

Even so, I was gifted 21002 in 2015 and immediately sold it. I knew of the Empire State Building, but it felt like too much of a waste to actually open the box to stack those basic bricks as a featureless monolith in the shape of the building. It felt waay more enticing to just sell it and get something I would get way more value out of besides knowing I have the _official_ stack of bricks in the shape of the building.

As for the packaging, instructions etc. While a nice premium touch (those black pages must have taken sooo much ink), I buy Lego for the bricks, building experience and final model. Not for the stuff around that.

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By in Australia,

For all of you complaining about the price / value of this set, go check out 19710 on BrickLink - the first edition of the Sears Tower.
Identical to this one, but limited to 1,250 copies …. It sells for over $1,000 now, for the same 68 parts!!…… almost $20 PER PIECE!!!

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By in United States,

The problem with this line is that they take these beautiful micro scale space ships, turn them on their ends, and stick them in the ground.

At least the line also has some excellent space bases.

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By in Australia,

Do we all forget that ever thing has to have a starting point ,and from there grow and develop.....get better If you are so good why are you not putting your MOC's up to become future Lego sets!!!

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By in Australia,

Just look how far the modern motorcar has come ,the same with Lego

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By in Australia,

@LegoDavid said:
"So, essentially I am paying 20$ for a small pile of super common black bricks?!?!? I could be building this thing super easily out of a bunch of my spare parts! In terms of value, this gotta to be one of the worst sets of all time.
This set is pretty much a scam in every way, and apparently 1859 people fell for it..."


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By in Australia,

Like all things did you come up with the idea / do better... it is so easy to be a critic of other peoples efforts

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By in Netherlands,

@beckersfuzzy just because it caught on it doesn't mean the first attempt is free from being criticized. In fact, back then it might have caught on precisely because adult-oriented lego was only in its infancy with the first modulars coming out around that time. I greatly respect Adam Reed Tucker, but that doesn't mean better offerings have since appeared and were possible with the parts available at the time.
In that year you definitely could do better with the parts they had back then. The thing is, the early achitecture sets prided themselves on their simplicity, and with that criterium it's hard to get simpler than this. But that doesn't take away the fact that this is super, super simple. 'Anyone can replicate this with their own parts' simple. It's a valid criticism that the value of the actual bricks provided is one of the lowest for the price. Everything around it is what sold them. The instructions, box, and novelty of buying a model of a famous (?) REAL building. The presentation was top-notch, especially for the time. But it's also a valid criticism that you shouldn't have to pay that much for the presentation when you're not into that.

@lemish34 when the aftermarket price skyrocketed the original price can still be relatively expensive. In fact, usually aftermarket prices are high when few people bought something in its original run. Usually when it's the first of something niche. When that niche becomes more mainstream, people scramble to get back, but their demand meets a low supply (as few were sold). Of course, I doubt the orginal was exactly scarcely sold... but this mechanism likely still happened.

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By in United States,

@lynels:
I wouldn’t call him a “big name” architect. You’re probably less likely to have name recognition as an architect than you are as an actor. Any fame he has seems to have come from his LEGO hobby, not from being an architect.

The price involved a lot of things that aren’t normally an issue. They had premium boxes and premium instructions with premium content (there is a lot of info about the buildings inside). Until the theme was brought in-house, they had to pay royalties to the set designers. They also had to pay licensing for the likenesses of the buildings, and these were intended more for a non-traditional retail market that needed higher markups to compete with stuff like $12 coffee mugs at cramped newsstands and souvenir shops.

This isn’t the only style of set he designed, though. He also designed the only Architecture set I’ve actually built, which is Frank Lloyd Wright’s Fallingwater (21005). I’m not sure why both of these sets list Steen Sig Anderson as the designer, since Adam’s name is right on the box. Anyways, the initial Architecture lineup was kind of a joke to the AFOL community, but Fallingwater was the set that kind of turned things around and changed the direction the entire theme would take from then on.

@AustinPowers:
While his large-scale MOC of Fallingwater has been criticized for having a topographic grid for the landscaping, I don’t recall hearing anything negative about the set. The same is not true for 21010 Robbie House. The one person I know who built it said it was the worst set he’d ever built, simply because you get 771x dark-red 1x2 plates, and all you do with them is build brick walls. I don’t really see any way around that, given the design of the real building (and I did far worse with my 13k+ piece Flash trail that uses about 7k trans-red 1x2 plates).

@Binnekamp:
You have no idea how much ink the black pages take. Someone with experience in the print industry said that if you just printed it in black, it would look terrible. So you print it in “rich black”, which is at least one layer of actual black, plus at least a few saturated layers of other colors. It’s not only a ridiculous amount of ink, but you can’t do it all at once or you’ll destroy the page. You have to give it time to dry between each pass, which just cranks up the expense.

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By in United States,

Who can also forget the Willis Tower version, 21000-2 ? It was only sold for a very short time in 2011 before they realized nobody would recognize it under that name.... at least, that's probably what happened. It wasn't very long until the Sears tower set was back anyway, and lasted until 2013 after being on shelves for 5 years!

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By in United Kingdom,

@maffyd said:
"You're paying for the souvenir value, not the bricks. Although the printed tile is a big lure, as well.

I've been up this tower, and I'd love to get this model (Sears, not Willis - although I don't think I'd be fussy at this point). It's so much better then a magnet or mug."

Agreed. I haven’t been inside the building but I’ve seen it from the outside several times and I have to say that at the scale of this set, without new moulds, I don’t think you can create a better likeness in LEGO.

@PurpleDave said:
" @Binnekamp:
You have no idea how much ink the black pages take. Someone with experience in the print industry said that if you just printed it in black, it would look terrible. So you print it in “rich black”, which is at least one layer of actual black, plus at least a few saturated layers of other colors. It’s not only a ridiculous amount of ink, but you can’t do it all at once or you’ll destroy the page. You have to give it time to dry between each pass, which just cranks up the expense."

I have an example of what can go wrong if you try to cut costs when printing on black. I have a book on art (nothing to do with LEGO) where the dark tones weren’t allowed to dry properly. The result are pages that look fine initially but get indelibly and conspicuously marked by fingerprints. I have to wear gloves to handle the pages! Fortunately, it was 95% off the cover price at a book discounter. Otherwise, I wouldn’t have got it.

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By in United States,

The early architecture sets put me off of the theme for years. It wasn't until they started doing the skyline sets that I began to take interest in the line. Doesn't really matter if they were "testing the waters" for adult sets, most of the early Architecture sets were objectively bad, even for the period. LEGO had done better adult sets before then and they certainly could have done better with these. Of course, most damning of all was their insane pricing.

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By in United States,

I realized I was misremembering Brickstructures. It consisted of five or six basic parts. 1x1x5 bricks formed the certain framing, I think 1x6 Technic bricks (w/ holes drilled into the ends) were the horizontal frames, and 1x1 bricks w/ 5 studs formed the corners. The hand-dropped holds were so the side studs could fit into the ends of the Technic bricks. Then half-pins went into the center holes of the Technic bricks to hang the custom window panes from. I can’t remember if you got baseolates, or 1x1 round plates to hold the windows on to the half-pins (hey, it’s been at least 15 years since I set eyes on this stuff).

@peterlmorris:
Certainly that’s true for 21003...

@Binnekamp:
Sears Tower was the tallest building in the world for a quarter century, and kicked off the wall-of-glass phase of modern architecture. If you’ve been in the vicinity of Chicago, you’ve definitely seen it (unless you had your eyes closed, you never once looked up, or you’re actually blind). If you live in the US, you’ve most likely heard of it at some point. If you’ve visited downtown Chicago, there’s a good chance you’ve been inside it (it has the highest observation deck in the US, allowing you to see Michigan across Lake Michigan on a clear day).

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By in United States,

@Zander:
That’s the main complaint about black pages for instructions. They’re printed on a semi-glossy paper, so it absorbs oil really well, and they could just take a picture of the page to in your prints at a crime scene. In my experience, it does go away as the oil gets fully absorbed, but right as you’re handling it, it looks really bad.

@Biggie_Bricks:
The company is largely blameless for the early designs. One of the main selling points of the line for a few years was that all the sets were designed by trained architects, but none of them were employed by the company. They were contractually limited in their options when this came across their desk, unless it was part of the original pitch.

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By in United States,

At the gift shop in the actual Willis Tower, they sell a clone brand version of this. Natives to Chi-town say that you should always call it the Sears Tower, but I like to think I'm homaging Wesley Willis when I call it the Willis Tower.

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By in United States,

Did anyone else have the Space Needle set that released at the same time as this one? Weird set, the only time I can think of that the instructions required me to cut a piece with scissors.

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By in United Kingdom,

@Murdoch17 said:
"Who can also forget the Willis Tower version, 21000-2 ? It was only sold for a very short time in 2011 before they realized nobody would recognize it under that name.... at least, that's probably what happened. It wasn't very long until the Sears tower set was back anyway, and lasted until 2013 after being on shelves for 5 years!"

Now that version I do have, with its Willis Tower plaque and bought from the gift shop at the top the Sears/Willis Tower as a souvenir - and still built and on display. I actually have a soft spot for these early architecture sets (and have the early Empire State and Guggenheim), yes they were pricey and blocky but they did have a distinct aesthetic in their simplicity.

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By in United Kingdom,

@Vladtheb said:
"Did anyone else have the Space Needle set that released at the same time as this one? Weird set, the only time I can think of that the instructions required me to cut a piece with scissors."
Perhaps at the time - I’m not sure - but certainly not the last time. 70404 King’s Castle requires you to cut a piece of string (Book 1, Step 23). Helpfully, it does show you how long a piece of string is :~P

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By in Canada,

@CopperTablet said:
"At the gift shop in the actual Willis Tower, they sell a clone brand version of this. Natives to Chi-town say that you should always call it the Sears Tower, but I like to think I'm homaging Wesley Willis when I call it the Willis Tower."

Whachoo talkin’ ‘bout, Willis?

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By in United States,

Well, this has to have been one of the easiest Architecture sets to design, if not THE easiest...

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By in United States,

@Vladtheb:
Several older Technic/Mindstorms sets had you cut flex tube or pneumatic tube. I don’t know if they ever had you cut crinkle tube, though. I don’t remember having to cut string, either, but anything that’s extruded onto a spool (except electrical wiring) is a possibility. There may be instances where you have to cut paper or cardstock, too. I know the Bohrok and Bohrok Kal sets all had you remove the front sticker from the pod they shipped in if you wanted to turn it into a hibernation chamber (there was an appropriate pattern on the inside of the other sticker, and a clip that attached to the underside of the lid so you could suspend the rolled-up Bohrok).

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By in Germany,

should have been literally half the price but it is what it is

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By in United States,

The first ever Architecture set!

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