SBJ in Paris

Keep up with the latest from the Summer Games with SBJ's Rachel Axon

In-Depth

Team USA: Medal Quest

Journal - 07/15/2024

Jagger Eaton Skateboarding Agent: Circe Wallace, Wasserman Portfolio: Chipotle, Samsung, Delta, Polo Ralph Lauren, The Heart Supply, Cariuma, Red Bull, IWC Schaffhausen, Icy Hot, Mathnasium Eaton made his second Olympic team, qualifying in street and...

Brands increasingly taking notice of Paralympics, athletes

Journal - 07/15/2024

Starting with the London Games in 2012, the Paralympic movement has seen an increase from brands aligning with its values. Global and domestic sponsors have given Paralympic athletes a greater share of their roster spots. Recent campaigns, from Citi’s “Stare at Greatness” to Toyota’s “Start Your...

PFL's next move, Conor McGregor's future among key things to watch in combat sports

Journal - 07/01/2024

PFL’s next move As the Professional Fighters League looks to assert itself as the clear challenger to UFC in mixed martial arts, a popular star in France is lending the property some credence. The U.S.-based property has been active over the last year after it acquired Bellator from...

Combat Sports: What’s on Dana White’s to-do list

Journal - 07/01/2024

UFC should be coming off a major headlining weekend showcasing the return of Conor McGregor to the octagon. Instead, UFC 303 had to stage the event without McGregor due to an injury. But UFC CEO Dana White spent zero time agonizing over the situation because of the...

Combat Sports: Turki Alalshikh leads Saudi Arabia’s latest effort to reinvent itself through sports

Journal - 07/01/2024

While many sports have been apprehensive about Saudi Arabian takeovers, the broken state of boxing has given the Middle Eastern kingdom a unique opening in its bid to remake its image and become a global leader in business. The Public Investment Fund of Saudi Arabia...

Cities make a run at hosting WWE events and the tourism dollars they bring

Journal - 07/01/2024 | Journal - 07/01/2024

WWE’s evolving strategy of making its jewel events shine brighter — and longer — is paying dividends for the company and the cities that host them, according to multiple stakeholders interviewed by Sports Business Journal. Although executives throughout the destination marketing organizations industry would discuss the...

Consistency will be key as women’s sports aim to boost viewership, sponsor support

Journal - 05/20/2024 | Unpacks Newsletter - 05/20/2024

The momentum around women’s sports doesn’t start or stop with Caitlin Clark . As Clark’s rookie season in the WNBA gets underway, networks and brands are increasingly investing in women’s sports as a whole . The key for women’s sports will be to move...

Cashing In On Caitlin

Journal - 05/20/2024 | Journal - 05/20/2024 | CU Professor News - 05/17/2024 | Unpacks Newsletter - 05/17/2024

The first of probably a gazillion “Want To Be Like Caitlin” moments occurred after her first preseason game in the Dallas area, where young girls in No. 22 jerseys waited courtside on their tip-toes. Surrounded by security, the most recognizable women’s player on seven continents...

Facilities in the pipeline to serve youth sports activities

Journal - 04/29/2024

Circle K Fieldhouse at NexusPark LOCATION: Columbus, Indiana COST: $33.7 million ARCHITECT : Perkins&Will GENERAL CONTRACTOR: Force Construction As the newly opened anchor of a shopping-mall-turned-recreation-complex, the 150,000-square-foot Circle...

Youth Sports: Steve Keener’s milestone moments

Journal - 04/29/2024

As part of planning for a ceremony to commemorate the 75th anniversary of the Little League Baseball World Series in 2022, Steve Keener, the organization’s president and CEO, thought it would be fitting to erect statues of three of Little League’s most prominent supporters over its history...

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Quote Of the day

Forceful moments deserve forceful support and leadership ... This is a really important time for the conference, and either you believe in what's been signed or you don't.
-- ACC Commissioner Jim Phillips, on how the conference will continue to fight the legal challenges from FSU and Clemson. Columbia STATE, 7/22

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In-Depth

Team USA: Medal Quest

Brands increasingly taking notice of Paralympics, athletes

PFL's next move, Conor McGregor's future among key things to watch in combat sports

Combat Sports: What’s on Dana White’s to-do list

Combat Sports: Turki Alalshikh leads Saudi Arabia’s latest effort to reinvent itself through sports

Cities make a run at hosting WWE events and the tourism dollars they bring

Consistency will be key as women’s sports aim to boost viewership, sponsor support

Cashing In On Caitlin

Facilities in the pipeline to serve youth sports activities

Youth Sports: Steve Keener’s milestone moments

SBJ Morning Buzzcast: July 23, 2024

NBC’s Dan Hicks, Fox Sports’ Ben Valenta and NBA media rights deal nearing the finish line

SBJ I Factor: Jess Smith

Meet ADAM the All Star robot bartender

Inside Look 2024 NHL Draft

Tom Friend on what ESPN's main NBA booth could look like without JJ Redick