How a Eureka moment transformed Irish land sales – and brought them to a global audience
Watching an auction in a Limerick alley during Covid, entrepreneur Keith Ellis realised there was a better way and developed a model for online auctions – and his LSL platform has hosted 14m bids in the last three years, from across the world*
Keith Ellis, head of operations at LSL Auctions (centre) with Andy Donoghue of Hodnett Forde Clonakilty and Patrick Davitt, CEO of IPAV
When Keith Ellis had a Eureka moment at an open-air land auction in Limerick in 2020, it was a moment that transformed the Irish property market.
Tom Crosse of GVM had organised the out-of-doors auction in an alleyway beside the company’s offices to comply with Covid restrictions.
