David joined the Mashable team as its first fashion hire. He's written for the Wall Street Journal, Elle, GQ, Harper's Bazaar, Esquire, Details, Nylon, Refinery29, Fashionista, and covered the men's market at Women's Wear Daily. David has appeared on E!, Vh1, the Style network, and was a stylist at Capitol records.
By David Yi
How Glossier became a beauty brand born entirely on the web
Digitizing beauty? They've got that down.
By David Yi
![How Glossier became a beauty brand born entirely on the web](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/03syOuRWI1MBqGQQP6XpbfG/hero-image.fill.size_220x133.v1611611861.jpg)
![How Glossier became a beauty brand born entirely on the web](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/03syOuRWI1MBqGQQP6XpbfG/hero-image.fill.size_220x220.v1611611861.jpg)
Satisfy your Olympics withdrawals with Nike's latest app
The easiest way to shop just got better.
By David Yi
![Satisfy your Olympics withdrawals with Nike's latest app](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/045SfcuTB47FW4921z4bVFy/hero-image.fill.size_220x133.v1611611762.jpg)
![Satisfy your Olympics withdrawals with Nike's latest app](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/045SfcuTB47FW4921z4bVFy/hero-image.fill.size_220x220.v1611611762.jpg)
CL surfs the clouds for her latest music video, 'Lifted'
Dances with Method Man, naturally
By David Yi
![CL surfs the clouds for her latest music video, 'Lifted'](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/02Wh2GBEs0yEDGGB8DgA60E/hero-image.fill.size_220x133.v1611611664.png)
![CL surfs the clouds for her latest music video, 'Lifted'](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/02Wh2GBEs0yEDGGB8DgA60E/hero-image.fill.size_220x220.v1611611664.png)
Did the Olympics' algae-filled pool turn Ryan Lochte's hair green?
Another mystery bites the dust
By David Yi
![Did the Olympics' algae-filled pool turn Ryan Lochte's hair green?](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/008M6GaduzUQkKtNk90yzfM/hero-image.fill.size_220x133.v1611611473.png)
![Did the Olympics' algae-filled pool turn Ryan Lochte's hair green?](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/008M6GaduzUQkKtNk90yzfM/hero-image.fill.size_220x220.v1611611473.png)
A 94-year old icon now has her own emoji, still doesn't know what that means
Iris Apfel just wants to make people happy.
By David Yi
![A 94-year old icon now has her own emoji, still doesn't know what that means](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/04PV7MQty6CTk3395kLFgj4/hero-image.fill.size_220x133.v1611611199.jpg)
![A 94-year old icon now has her own emoji, still doesn't know what that means](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/04PV7MQty6CTk3395kLFgj4/hero-image.fill.size_220x220.v1611611199.jpg)
Kanye West wants to design your college dorm room with Ikea
This is not a drill. But you may need one.
By David Yi
![Kanye West wants to design your college dorm room with Ikea](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/05vp37bsH6YLUmC5WZPdJ7W/hero-image.fill.size_220x133.v1611611177.jpg)
![Kanye West wants to design your college dorm room with Ikea](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/05vp37bsH6YLUmC5WZPdJ7W/hero-image.fill.size_220x220.v1611611177.jpg)
You can now watch a giant flower that smells like death bloom live
Whiffs of cheese, mothballs, Chloraseptic spray and rotting animal.
By David Yi
![You can now watch a giant flower that smells like death bloom live](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/00mvIYXJ9LOAHChLwEnprr3/hero-image.fill.size_220x133.v1611611151.jpg)
![You can now watch a giant flower that smells like death bloom live](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/00mvIYXJ9LOAHChLwEnprr3/hero-image.fill.size_220x220.v1611611151.jpg)
This stunning photo exhibition showcases the beauty of Sikhs and turbans
"We are not to be feared"
By David Yi
![This stunning photo exhibition showcases the beauty of Sikhs and turbans](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/016R09Ss42IOAc5z9eEQc64/hero-image.fill.size_220x133.v1611611022.jpg)
![This stunning photo exhibition showcases the beauty of Sikhs and turbans](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/016R09Ss42IOAc5z9eEQc64/hero-image.fill.size_220x220.v1611611022.jpg)
Starbucks says baristas can now happily wear fedoras
But you still can't wear ripped jeans.
By David Yi
![Starbucks says baristas can now happily wear fedoras](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/068iFkXksBgTmtrDoAgZ6DY/hero-image.fill.size_220x133.v1611610987.jpg)
![Starbucks says baristas can now happily wear fedoras](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/068iFkXksBgTmtrDoAgZ6DY/hero-image.fill.size_220x220.v1611610987.jpg)
Did Zara rip off this small artist? Social media certainly thinks so.
Judge for yourself.
By David Yi
![Did Zara rip off this small artist? Social media certainly thinks so.](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/02CUW51jr2w3onu3zhB1Mk5/hero-image.fill.size_220x133.v1611610894.jpg)
![Did Zara rip off this small artist? Social media certainly thinks so.](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/02CUW51jr2w3onu3zhB1Mk5/hero-image.fill.size_220x220.v1611610894.jpg)
At least Melania Trump's fashion choice had something unique to say
"People, they don't know me," she told me. "I'm not really an open book."
By David Yi
![At least Melania Trump's fashion choice had something unique to say](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/00P69ybvdgCNeQl6j2VgfW2/hero-image.fill.size_220x133.v1611610850.jpg)
![At least Melania Trump's fashion choice had something unique to say](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/00P69ybvdgCNeQl6j2VgfW2/hero-image.fill.size_220x220.v1611610850.jpg)
Fitness guru Shaun T just became fashion week's unexpected hero
Dig deeper, fashion week
By David Yi
![Fitness guru Shaun T just became fashion week's unexpected hero](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/03nqNXNZH5GPuuzaebRWax2/hero-image.fill.size_220x133.v1611610773.jpg)
![Fitness guru Shaun T just became fashion week's unexpected hero](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/03nqNXNZH5GPuuzaebRWax2/hero-image.fill.size_220x220.v1611610773.jpg)
This Fashion Week show celebrated the beauty of dreadlocks
"For some of these guys it took 20 years to grow out their looks."
By David Yi
![This Fashion Week show celebrated the beauty of dreadlocks](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/06ukQniLfkFEQwiqsptKgIT/hero-image.fill.size_220x133.v1611610708.jpg)
![This Fashion Week show celebrated the beauty of dreadlocks](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/06ukQniLfkFEQwiqsptKgIT/hero-image.fill.size_220x220.v1611610708.jpg)
There was a silent but powerful #BlackLivesMatter protest at fashion week
Fashion week, stay woke.
By David Yi
![There was a silent but powerful #BlackLivesMatter protest at fashion week](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/02kRUFMdvBUgmmH8rBjgElu/hero-image.fill.size_220x133.v1611610662.jpg)
![There was a silent but powerful #BlackLivesMatter protest at fashion week](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/02kRUFMdvBUgmmH8rBjgElu/hero-image.fill.size_220x220.v1611610662.jpg)
5 things happening at New York Fashion Week: Men's
Because everyone loves dudes and fashion.
By David Yi
![5 things happening at New York Fashion Week: Men's](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/01NGfdhMnDEXTsEKcRCePHA/hero-image.fill.size_220x133.v1611610626.jpg)
![5 things happening at New York Fashion Week: Men's](https://cdn.statically.io/img/helios-i.mashable.com/imagery/articles/01NGfdhMnDEXTsEKcRCePHA/hero-image.fill.size_220x220.v1611610626.jpg)