Ad tag setup page in Wowza Video

This article introduces the different parts of the Ad Tag Setup page to help you find your way around the Wowza Video user interface.  

Important! You’ll only use this page if you’re using CSAI-based advertising (VAST) in Wowza Video. Ad tags for SSAI (Google Ad Manager DAI) are handled in Google Ad Manager directly.

Advertising is a great way to monetize your video content. See Get started with advertising to learn more.

The Ad Tag Setup page helps you to create an ad tag that you'll eventually add to an ad schedule.

  • Name – A short, descriptive identifier for the ad tag that differentiates it from other ad tags (maximum 255 characters). 
  • URL – The full URL of the VAST adTag you received from your ad network partner. Make sure to not pre-fill the macros with static values.
  • Timeout (ms) – The ad timeout increases the time the player will wait for an ad to be returned from the ad server before starting the feature clip. Using a higher value may increase the chances of an ad fill if your ad server does waterfalling/redirects, but a value that's too high could impact user experience.