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Magnolia Park’s latest drops can sell out in minutes online, with 1,000 units gone in little more than a blink. The California streetwear store has a loyal fanbase that follows its releases of rare sneakers and hats, in limited-edition colours. Many will line up outside of the store for hours ahead of a drop. But online, much inventory is eaten up by bots, leaving collectors resorting to aftermarket purchases at up to 10 times the original price.