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Vogue Business

Technology

News & in-depth coverage of luxury NFTs, startups, the metaverse, digital clothing, gaming and more.

Technology

What brands should know before hiring a digital celebrity

Technology

Live streaming ushers in a new era for e-commerce

Technology

AI fashion face-off: Can tech assistants give good styling advice?

Technology

Julie Bornstein raises $50 million for AI fashion search startup

Technology

How AI is reshaping fashion’s workforce

Technology

The Vogue Business NFT Tracker: Vintage pieces from Prada, Comme des Garcons unveil their stories through NFTs and NFCs

Retail

Luxury’s gravitational pull takes on Cannes Lions

Fashion

‘We’re building a house’: How Rabanne is using art and innovation to level up

Technology

How the Aura Blockchain Consortium convinced luxury competitors to collaborate

Technology

The story behind Adidas’s $20,000 Roblox necklace

Technology

Consumers want more from digital product passports, new survey says

Technology

Elf’s CMO on how the company fosters innovation

Technology

Poshmark sellers can now pay to promote their closets

Technology

Brands are unleashing generative AI design tools for customers

Technology

How LA’s 100 Thieves became the biggest streetwear brand in gaming

Technology

The CFDA wants to help designers navigate generative AI

Technology

How new technology is reviving old fashion

Technology

Could AI hold the key to bringing fashion production closer to home?

Beauty

Estée Lauder Companies forms AI innovation lab

Beauty

Why a good night’s sleep is the new luxury wellness craze

Technology

Meta’s smart glasses are doling out style advice

Technology

Louis Vuitton NFTs are back with a €7,900 phygital varsity jacket

Companies

Reinventing Air: Inside Nike’s big Paris Olympics push

Technology

The dawn and demise of retail disruptors: How the last 20 years changed shopping