Fundraising Report Card

If your traditional fundraising methods no longer yield the results you need, then you need to consider optimizing your operation with Fundraising Automation. It will help you engage with more high-value major, mid-level, and legacy donor prospects automatically — so you can drive growth for your organization for less. Sign up today for our no-cost webinar so you can learn how to supercharge your fundraising efforts to optimize your operations and achieve what you've always wanted if only time and resources allowed.  https://lnkd.in/ekZE2554

Whether you're new to major gifts fundraising or a seasoned pro, you know that donor identification is a key factor in your role. Check out how you can find major donors among the masses in your database. Some may surprise you. https://lnkd.in/eNphq25T #donoridentification #majorgiftsfundraising

Our good friend, Lisa Z G. shares her golden rule for how to treat your donors and supporters: Don't pander and don't assume. Want more inspiration in your week? Sign up to receive MarketSmart's MajorGiftMotivator every Tuesday in your inbox: https://lnkd.in/eutnFv5v #motivation #majorgifts

Business marketing automation is great. For businesses. But it's not so great for nonprofits. See why it can’t deliver the same benefits for nonprofits, and what works better. https://lnkd.in/e9NuSYbU #fundraisingautomation #engagementfundraising

Fraser Green likens the major gift process to a romantic courtship. Take it slow. Be respectful. Listen and watch. Good advice for any relationship you're building. Want a dose of inspiration in your week? Sign up for MarketSmart's weekly MajorGiftMotivator, delivered straight to your inbox. https://lnkd.in/eutnFv5v

Jim Langley does it again. He gives a beautiful explanation of what is and isn't philanthropic. "To be philanthropic is to acknowledge that we are in this together." Take a read and let me know if you have more to add to this discussion. https://lnkd.in/d4UQbQSs #philanthropy

Vanity metrics can be deceiving. Are you tired of reviewing metrics that don't provide actionable insights for your fundraising efforts? Check out these 6 vanity metrics you can skip at your next board meeting and focus on the 4 meaningful metrics that will guide your strategies effectively. https://lnkd.in/edKJWtFp #fundraisingmetrics

Are you experiencing a loss in the number of major donors you have? We share some groundbreaking research revealing why donor retention is so low, especially among major donors. Also check out some strategies for improving retention for all types of donors. https://lnkd.in/eE2wKCQE #donorretention #majordonors

Sometimes I like to share my own motivational pearls. Fundraising is more than asking the donor for money. It should be about advancing and helping the donor ask themselves, "What can I do?" Want a dose of inspiration in your week? Sign up for MarketSmart's weekly MajorGiftMotivator, delivered straight to your inbox. https://lnkd.in/eutnFv5v

Are you struggling to secure meetings with major donor prospects? Looking to enhance your outreach efforts for better success? We can help! Join our complimentary webinar for valuable tips on effectively connecting with the right people at the right time to deepen engagement about giving. Click here to register and elevate your donor outreach strategies: https://hubs.ly/Q02BW4jp0